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Software · head to head

Fresha vs Murf

Fresha logo

Fresha

Software

Free salon and spa software

From
Free
Rated
-
Full reviewWebsite
Murf logo

Murf

Software

Professional AI voiceovers in minutes

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fresha fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client; Murf sold directly by Murf Inc on AWS Marketplace (Murf Falcon Text to Speech API) at $0.00001 per character, about one cent per 1,000 characters, in USD
  • They diverge on capability: Fresha covers Online booking, Murf covers 120+ AI voices.

Where they differ

Only the attributes on which Fresha and Murf actually diverge.

Attributes where Fresha and Murf differ
AttributeFreshaMurf
Pricing modelfreefreemium
PlatformsWeb, Ios, AndroidWeb, Api
Founded20152020

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fresha

  • Online booking
  • Appointment management
  • Client database
  • Point of sale
  • Inventory management
  • Staff scheduling
  • Marketing tools
  • Reports & analytics

Only in Murf

  • 120+ AI voices
  • 20+ languages
  • Voice customization
  • Video editor
  • API access
  • Canva integration
  • Api support

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fresha

  • Running appointment booking and point of sale for salons and spasnot Murf
  • Attracting new clients through the Fresha consumer marketplacenot Murf
  • Sending appointment reminders and marketing campaigns to clientsnot Murf

Murf

  • ai tools managementnot Fresha
  • Workflow automationnot Fresha
  • Reportingnot Fresha

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fresha

  • Fresha charges a 50 percent one time commission on each new client booked through its marketplace, subject to a minimum fee per client
  • Online card payments carry a 4.90 percent plus fixed fee per transaction charge on top of the subscription
  • Only 20 SMS or WhatsApp notifications and 50 marketing emails are free each month; everything beyond that is billed per message
  • Team and Enterprise plans are quoted as custom rates with no published figure
  • Add ons such as Team Connect and Insights are billed per team member per month on top of the plan
  • Enterprise pricing applies to businesses with 20 or more team members

Murf

  • Sold directly by Murf Inc on AWS Marketplace (Murf Falcon Text to Speech API) at $0.00001 per character, about one cent per 1,000 characters, in USD

Pricing, plan by plan

Fresha

Free
  • FreeFree
    • Unlimited appointments
    • Unlimited staff
    • Online booking
  • Payments (Add-on)$2.19/transaction
    • Card payments
    • Contactless payments
    • Online payments
  • Marketing (Add-on)$0.01/message
    • Email campaigns
    • SMS marketing
    • Automated messages

Murf

Free
  • FreeFree
    • 10 minutes
    • All voices
  • Basic$19/month
    • 24 hours/year
    • Commercial rights
  • Pro$26/month
    • 48 hours/year
    • Voice cloning

Which should you pick?

Choose Fresha if

  • You need online booking.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want appointment management.
Fresha review

Choose Murf if

  • You need 120+ ai voices.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 20+ languages.
Murf review

Questions people ask

Is Fresha or Murf better?
Neither clearly leads. Fresha starts at Free and Murf at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fresha or Murf?
Fresha starts at Free and Murf at Free.
Does Fresha or Murf run on more platforms?
Fresha runs on Web, Ios, Android. Murf runs on Web, Api.
Can I use Fresha for free?
Both have a free tier, so you can try either at no cost before committing.
What is Fresha best used for?
Fresha is most often used for running appointment booking and point of sale for salons and spas, attracting new clients through the fresha consumer marketplace, sending appointment reminders and marketing campaigns to clients. Of those, running appointment booking and point of sale for salons and spas and attracting new clients through the fresha consumer marketplace are not what Murf is typically brought in for.
What can Fresha do that Murf cannot?
Fresha covers Online booking, Appointment management, Client database, Point of sale. Murf covers 120+ AI voices, 20+ languages, Voice customization, Video editor. Both handle Web support.
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