AI Tools · head to head
Murf vs Square Appointments

Square Appointments
Scheduling & Booking
Free scheduling for beauty businesses
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Murf sold directly by Murf Inc on AWS Marketplace (Murf Falcon Text to Speech API) at $0.00001 per character, about one cent per 1,000 characters, in USD; Square Appointments the free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan
- They diverge on capability: Murf covers 120+ AI voices, Square Appointments covers Online booking.
Where they differ
Only the attributes on which Murf and Square Appointments actually diverge.
| Attribute | Murf | Square Appointments |
|---|---|---|
| Pricing model | freemium | subscription |
| Platforms | Web, Api | Web, Ios, Android |
| Category | AI Tools | Scheduling & Booking |
| Founded | 2020 | 2009 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Murf
- 120+ AI voices
- 20+ languages
- Voice customization
- Video editor
- API access
- Canva integration
- Api support
Only in Square Appointments
- Online booking
- Client management
- Point of sale
- Payment processing
- Automated reminders
- Instagram booking
- Google booking
- Mobile app
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Murf
- ai tools managementnot Square Appointments
- Workflow automationnot Square Appointments
- Reportingnot Square Appointments
Square Appointments
- Online appointment booking for salons, barbers and personal servicesnot Murf
- Taking card payments and deposits at the time of bookingnot Murf
- Managing staff calendars, waitlists and no-show policiesnot Murf
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Murf
- Sold directly by Murf Inc on AWS Marketplace (Murf Falcon Text to Speech API) at $0.00001 per character, about one cent per 1,000 characters, in USD
Square Appointments
- The free plan is aimed at solo professionals; booking across multiple staff requires the paid Plus plan
- Cancellation policies, no-show fees and waitlists require the Plus plan
- Resource management, service cost tracking and the future bookings report require the Premium plan
- Custom processing rates are reserved for Square Pro, which is aimed at businesses processing over $250,000 a year
- Card processing fees are charged on top of the plan fee on every tier including the free one
Pricing, plan by plan
Murf
Free- FreeFree
- 10 minutes
- All voices
- Basic$19/month
- 24 hours/year
- Commercial rights
- Pro$26/month
- 48 hours/year
- Voice cloning
Square Appointments
Free- FreeFree
- Unlimited appointments
- Online booking
- Client management
- Plus$29/month
- Everything in Free
- Multiple staff calendars
- No-show protection
- Premium$69/month
- Everything in Plus
- Multi-location
- Staff management
Which should you pick?
Choose Murf if
- You need 120+ ai voices.
- You want to start without paying.
- You work on Web, Api.
- You also want 20+ languages.
Choose Square Appointments if
- You need online booking.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want client management.
Questions people ask
- Is Murf or Square Appointments better?
- Neither clearly leads. Murf starts at Free and Square Appointments at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Murf or Square Appointments?
- Murf starts at Free and Square Appointments at Free.
- Does Murf or Square Appointments run on more platforms?
- Murf runs on Web, Api. Square Appointments runs on Web, Ios, Android.
- Can I use Murf for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Murf best used for?
- Murf is most often used for ai tools management, workflow automation, reporting. Of those, ai tools management and workflow automation are not what Square Appointments is typically brought in for.
- What can Murf do that Square Appointments cannot?
- Murf covers 120+ AI voices, 20+ languages, Voice customization, Video editor. Square Appointments covers Online booking, Client management, Point of sale, Payment processing. Both handle Web support.
Related pages
More on Square Appointments
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- Murf vs Appointy
- Murf vs Setmore
- Murf vs 10to8
- Murf vs Booksy
- Murf vs Boulevard
- Murf vs Doodle
- Murf vs Fresha
- Murf vs GlossGenius
- Murf vs Schedulicity
- Murf vs When2meet
- Murf vs Zenoti
- Murf vs Airbnb
- Murf vs Booker by Mindbody
- Square Appointments vs Pika
- Square Appointments vs Anthropic API
- Square Appointments vs D-ID
- Square Appointments vs Fathom
- Square Appointments vs Stable Diffusion
- Square Appointments vs AI21 Labs
- Square Appointments vs ChatGPT
- Square Appointments vs Copy.ai
- Square Appointments vs HeyGen
- Square Appointments vs Jasper
- Square Appointments vs Leonardo AI
- Square Appointments vs Perplexity
- Square Appointments vs Pi
- Square Appointments vs Play.ht
- Square Appointments vs Replicate
- Square Appointments vs Replika
- Square Appointments vs Rytr
- Square Appointments vs Together AI
- Square Appointments vs Calendly
- Square Appointments vs Cal.com
- Square Appointments vs Motion
- Square Appointments vs Acuity Scheduling
- Square Appointments vs Appointlet
- Square Appointments vs Appointy
- Square Appointments vs Setmore
- Square Appointments vs 10to8
- Square Appointments vs Booksy
- Square Appointments vs Boulevard
- Square Appointments vs Doodle
- Square Appointments vs Fresha
- Square Appointments vs GlossGenius
- Square Appointments vs Schedulicity
- Square Appointments vs When2meet
- Square Appointments vs Zenoti
- Square Appointments vs Airbnb
- Square Appointments vs Booker by Mindbody

