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Software · head to head

Drift vs Front

Drift logo

Drift

Software

The Conversation Cloud

From
$2500/month
Rated
-
Full reviewWebsite
Front logo

Front

Software

Where teams collaborate on customer communication

From
$25/month per seat
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Drift product is being sunset by Salesloft with successor service (1mind) recommended; Front starter tier limited to single-channel support; omnichannel support requires Professional tier
  • They diverge on capability: Drift covers Live chat, Front covers Shared inbox.

Where they differ

Only the attributes on which Drift and Front actually diverge.

Attributes where Drift and Front differ
AttributeDriftFront
Starting price$2500/month$25/month per seat
Pricing modelUnknownsubscription
PlatformsWebCloud-based SaaS
Founded20152013

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Drift

  • Live chat
  • AI chatbots
  • Meeting scheduling
  • Email sequences
  • Visitor intelligence
  • Conversation routing
  • Mobile app
  • Analytics dashboard

Only in Front

  • Shared inbox
  • Email collaboration
  • Omnichannel messaging
  • Analytics
  • Workflows
  • Integrations
  • Asana
  • Jira

Both cover

  • Salesforce
  • HubSpot
  • Slack
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Drift

  • Lead qualificationnot Front
  • Meeting bookingnot Front
  • Customer supportnot Front
  • Account-based marketingnot Front
  • Sales accelerationnot Front

Front

  • Multi-team customer support across email, chat, SMS channelsnot Drift
  • Enterprises using AI to resolve complex multi-step customer requestsnot Drift

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Drift

  • Product is being sunset by Salesloft with successor service (1mind) recommended
  • Mandatory bundling within Salesloft increases cost
  • No free tier available
  • Customer support and knowledge base have been deprioritized
  • Limited to enterprise B2B pipeline generation focus

Front

  • Starter tier limited to single-channel support; omnichannel support requires Professional tier
  • AI Copilot, Smart QA, and Smart CSAT are included only in Enterprise tier ($105/seat/month); available as add-ons at higher cost in lower tiers
  • Starter tier limited to 10 automation rules; Professional tier allows 20; unlimited rules only in Enterprise
  • Advanced analytics excluded from Starter tier

Pricing, plan by plan

Drift

$2500/month

No published plan breakdown. See the Drift review.

Front

$25/month per seat

No published plan breakdown. See the Front review.

Which should you pick?

Choose Drift if

  • You need live chat.
  • You also want ai chatbots.
Drift review

Choose Front if

  • You need shared inbox.
  • You work on Cloud-based SaaS.
  • You also want email collaboration.
Front review

Questions people ask

Is Drift or Front better?
Neither clearly leads. Drift starts at $2500/month and Front at $25/month per seat, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Drift or Front?
Drift starts at $2500/month and Front at $25/month per seat.
Does Drift or Front run on more platforms?
Drift runs on Web. Front runs on Cloud-based SaaS.
What is Drift best used for?
Drift is most often used for lead qualification, meeting booking, customer support, account-based marketing. Of those, lead qualification and meeting booking are not what Front is typically brought in for.
What can Drift do that Front cannot?
Drift covers Live chat, AI chatbots, Meeting scheduling, Email sequences. Front covers Shared inbox, Email collaboration, Omnichannel messaging, Analytics. Both handle Salesforce, HubSpot, Slack, SOC2.

Answered from the vendors’ own pages

Drift: What is the current status of Drift in 2026?

On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.

Source
Drift: How much does Drift cost?

Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.

Source
Drift: What features come with Drift Premium?

Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.

Source
Drift: Does Drift offer a free plan?

No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.

Source
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Related pages

More on Drift

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