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Balsamiq Wireframes vs Cloze

Balsamiq Wireframes logo

Balsamiq Wireframes

Software

Low-fidelity wireframing that keeps focus on structure and content

From
On request
Rated
-
Full reviewWebsite
Cloze logo

Cloze

Software

Relationship management for professionals

From
$50/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Balsamiq Wireframes starter plan is capped at 10 projects and costs $16 per editor per month ($192/year); Cloze four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity

Where they differ

Only the attributes on which Balsamiq Wireframes and Cloze actually diverge.

Attributes where Balsamiq Wireframes and Cloze differ
AttributeBalsamiq WireframesCloze
Starting priceOn request$50/month
PlatformsWebWeb, Ios, Android
FoundedUnknown2012

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Balsamiq Wireframes

Nothing recorded that Cloze does not also cover.

Only in Cloze

  • Contact management
  • Communication history
  • Relationship insights
  • Task management
  • Integration aggregation
  • Gmail
  • Outlook
  • LinkedIn

What people use each for

The jobs each tool is most often brought in to do.

Balsamiq Wireframes

No use cases recorded yet. See the Balsamiq Wireframes review.

Cloze

  • CRM that builds contact records automatically from email and calendarnot Balsamiq Wireframes
  • Tracking relationships and follow ups without manual data entrynot Balsamiq Wireframes

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Balsamiq Wireframes

  • Starter plan is capped at 10 projects and costs $16 per editor per month ($192/year)
  • Teams plan raises the cap to only 100 projects at $24 per editor per month; even Enterprise tops out at 400 projects
  • AI credits are metered per editor per month (500 on Starter, 1,000 on Teams, 2,500 on Enterprise), so AI features have a hard usage ceiling beyond the base seat price

Cloze

  • Four paid tiers run from $17 to $42 per user per month, and each withholds a different set of features rather than simply adding capacity
  • Campaign automation, marketing mail and generative AI require the Business Platinum plan at $42 per user per month
  • Lead routing, sub team hierarchies and enterprise controls are Platinum only
  • Even the Business Gold plan at $29 per user excludes the matching engine and lead capture
  • The concierge service is an add on at $20 per user per month with a $500 monthly minimum
  • Every published rate assumes annual billing

Pricing, plan by plan

Balsamiq Wireframes

On request

No published plan breakdown. See the Balsamiq Wireframes review.

Cloze

$50/month
  • Professional$50/month
    • Contact management
    • Communication history
    • Insights
  • Team$100/month
    • Everything in Professional
    • Team collaboration
    • Advanced analytics

Which should you pick?

Choose Balsamiq Wireframes if

Nothing in the data separates Balsamiq Wireframes from Cloze on the points above - pick on price and on how each one feels to use.

Balsamiq Wireframes review

Choose Cloze if

  • You need contact management.
  • You work on Web, Ios, Android.
  • You also want communication history.
Cloze review

Questions people ask

Is Balsamiq Wireframes or Cloze better?
Neither clearly leads. Balsamiq Wireframes starts at On request and Cloze at $50/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Balsamiq Wireframes or Cloze?
Balsamiq Wireframes starts at On request and Cloze at $50/month.
Does Balsamiq Wireframes or Cloze run on more platforms?
Balsamiq Wireframes runs on Web. Cloze runs on Web, Ios, Android.
What can Balsamiq Wireframes do that Cloze cannot?
Cloze covers Contact management, Communication history, Relationship insights, Task management.
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