Customer Success · head to head
Apttus vs Drift
The short version
- Each has a real cost: Apttus conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements; Drift product is being sunset by Salesloft with successor service (1mind) recommended
- They diverge on capability: Apttus covers CPQ, Drift covers Live chat.
Where they differ
Only the attributes on which Apttus and Drift actually diverge.
Identical on both: free tier (No), platforms (Web), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Apttus
- CPQ
- Contract management
- Pricing optimization
- Revenue recognition
- AI recommendations
- Microsoft Dynamics
- SAP
- Oracle
Only in Drift
- Live chat
- AI chatbots
- Meeting scheduling
- Email sequences
- Visitor intelligence
- Conversation routing
- Mobile app
- Analytics dashboard
Both cover
- Salesforce
What people use each for
The jobs each tool is most often brought in to do.
Apttus
- Customer Successnot Drift
- Quote To Cashnot Drift
- Enterprise Cpqnot Drift
Drift
- Lead qualificationnot Apttus
- Meeting bookingnot Apttus
- Customer supportnot Apttus
- Account-based marketingnot Apttus
- Sales accelerationnot Apttus
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Apttus
- Conga (formerly Apttus) lists Conga CPQ on Salesforce AppExchange, its own publisher listing, starting at $35 USD per user per month, with the page also noting buyers can contact Conga directly for other pricing arrangements
Drift
- Product is being sunset by Salesloft with successor service (1mind) recommended
- Mandatory bundling within Salesloft increases cost
- No free tier available
- Customer support and knowledge base have been deprioritized
- Limited to enterprise B2B pipeline generation focus
Pricing, plan by plan
Apttus
$100/month- Professional$100/month
- CPQ
- Contract management
- Pricing engine
- Enterprise$200/month
- AI pricing
- Advanced workflows
- Custom integrations
Drift
$2500/monthNo published plan breakdown. See the Drift review.
Which should you pick?
Questions people ask
- Is Apttus or Drift better?
- Neither clearly leads. Apttus starts at $100/month and Drift at $2500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Apttus or Drift?
- Apttus starts at $100/month and Drift at $2500/month.
- Does Apttus or Drift run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- What is Apttus best used for?
- Apttus is most often used for customer success, quote to cash, enterprise cpq. Of those, customer success and quote to cash are not what Drift is typically brought in for.
- What can Apttus do that Drift cannot?
- Apttus covers CPQ, Contract management, Pricing optimization, Revenue recognition. Drift covers Live chat, AI chatbots, Meeting scheduling, Email sequences. Both handle Salesforce.
Answered from the vendors’ own pages
Drift: What is the current status of Drift in 2026?
On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.
SourceDrift: How much does Drift cost?
Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.
SourceDrift: What features come with Drift Premium?
Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.
SourceDrift: Does Drift offer a free plan?
No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.
SourceRelated pages
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- Drift vs Natero
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- Drift vs Heap
- Drift vs Canny
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- Drift vs Close
- Drift vs Userpilot


