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Software · head to head

Drift vs Kapta

Drift logo

Drift

Software

The Conversation Cloud

From
$2500/month
Rated
-
Kapta logo

Kapta

Software

Key Account Management Software

From
$1000/month
Rated
-

The short version

  • Each has a real cost: Drift product is being sunset by Salesloft with successor service (1mind) recommended; Kapta the Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.
  • They diverge on capability: Drift covers Live chat, Kapta covers Account planning.

Where they differ

Only the attributes on which Drift and Kapta actually diverge.

Attributes where Drift and Kapta differ
AttributeDriftKapta
Starting price$2500/month$1000/month
Pricing modelUnknownsubscription
Founded20152014

Identical on both: free tier (No), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Drift

  • Live chat
  • AI chatbots
  • Meeting scheduling
  • Email sequences
  • Visitor intelligence
  • Conversation routing
  • Mobile app
  • Analytics dashboard

Only in Kapta

  • Account planning
  • Stakeholder mapping
  • Voice of customer
  • Health scores
  • Action planning
  • Microsoft Dynamics
  • Web support

Both cover

  • Salesforce
  • HubSpot
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Drift

  • Lead qualificationnot Kapta
  • Meeting bookingnot Kapta
  • Customer supportnot Kapta
  • Account-based marketingnot Kapta
  • Sales accelerationnot Kapta

Kapta

  • Customer Successnot Drift
  • Key Account Managementnot Drift
  • Strategic Accountsnot Drift

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Drift

  • Product is being sunset by Salesloft with successor service (1mind) recommended
  • Mandatory bundling within Salesloft increases cost
  • No free tier available
  • Customer support and knowledge base have been deprioritized
  • Limited to enterprise B2B pipeline generation focus

Kapta

  • The Internet Archive's capture of Kapta's pricing page on 14 October 2019 listed Team at $2,000 per month billed annually (10 account managers, 10 contributors, 50 customer accounts), Professional at $5,000 per month (25/25/250), and Enterprise by contact only; the 14-day free trial excludes refunds after purchase per the page's FAQ.

Pricing, plan by plan

Drift

$2500/month

No published plan breakdown. See the Drift review.

Kapta

$1000/month
  • Professional$1000/month
    • Account planning
    • Health scores
    • Stakeholder mapping
  • Enterprise$2500/month
    • Custom workflows
    • Advanced analytics
    • API

Which should you pick?

Choose Drift if

  • You need live chat.
  • You also want ai chatbots.

Choose Kapta if

  • You need account planning.
  • You also want stakeholder mapping.

Questions people ask

Is Drift or Kapta better?
Neither clearly leads. Drift starts at $2500/month and Kapta at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Drift or Kapta?
Drift starts at $2500/month and Kapta at $1000/month.
Does Drift or Kapta run on more platforms?
Both run on Web, so platform support will not decide this one for you.
What is Drift best used for?
Drift is most often used for lead qualification, meeting booking, customer support, account-based marketing. Of those, lead qualification and meeting booking are not what Kapta is typically brought in for.
What can Drift do that Kapta cannot?
Drift covers Live chat, AI chatbots, Meeting scheduling, Email sequences. Kapta covers Account planning, Stakeholder mapping, Voice of customer, Health scores. Both handle Salesforce, HubSpot, Slack.

Answered from the vendors’ own pages

Drift: What is the current status of Drift in 2026?

On March 6, 2026, Clari and Salesloft announced the gradual sunset of Drift's conversational marketing solution, with 1mind named as its exclusive AI successor. Drift remains available but its future is limited.

Source
Drift: How much does Drift cost?

Drift pricing starts around $2,500/month ($30,000/year) for Premium chat-only capabilities, with Enterprise plans exceeding $80,000/year. Drift is bundled within Salesloft and billed annually only.

Source
Drift: What features come with Drift Premium?

Premium plans include live chat widget, custom chatbot flows, meeting scheduling with calendar integration, basic playbooks, email sequences, and standard integrations.

Source
Drift: Does Drift offer a free plan?

No, Drift no longer publicly advertises a free plan as of 2026. All plans require annual billing through Salesloft.

Source

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