Softwr

Software · head to head

Gladly vs Mixpanel

Gladly logo

Gladly

Software

Radically personal customer service

From
$180/month
Rated
-
Full reviewWebsite
Mixpanel logo

Mixpanel

Software

Product analytics that helps you convert, engage, and retain more users

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mixpanel has a free tier, so it costs nothing to try first.
  • Each has a real cost: Gladly no pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers; Mixpanel pricing can scale significantly at high volumes with expensive per-user rates
  • They diverge on capability: Gladly covers Lifelong conversation, Mixpanel covers Event analytics.

Where they differ

Only the attributes on which Gladly and Mixpanel actually diverge.

Attributes where Gladly and Mixpanel differ
AttributeGladlyMixpanel
Starting price$180/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, Ios, AndroidWeb, Mobile, APIs
Founded20142009

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Gladly

  • Lifelong conversation
  • Omnichannel support
  • Customer timeline
  • Task management
  • Knowledge base
  • IVR
  • Shopify
  • Magento

Only in Mixpanel

  • Event analytics
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • A/B testing
  • Predictive analytics
  • Custom dashboards
  • Real-time data

Both cover

  • Salesforce
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Gladly

  • Customer service built around a single customer record rather than ticketsnot Mixpanel
  • Handling support conversations across voice, messaging and emailnot Mixpanel

Mixpanel

  • User behavior analysisnot Gladly
  • Product optimizationnot Gladly
  • Conversion trackingnot Gladly
  • Retention improvementnot Gladly
  • Feature adoptionnot Gladly

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Gladly

  • No pricing is published at any level, and the pricing page states no per agent cost, per conversation rate, minimum commitment or feature tiers
  • The pricing page presents outcome statistics in place of any cost information
  • Every route to a figure goes through a demo or sales conversation

Mixpanel

  • Pricing can scale significantly at high volumes with expensive per-user rates
  • Limited built-in data visualization options compared to some competitors
  • Requires implementation expertise to properly instrument event tracking

Pricing, plan by plan

Gladly

$180/month
  • Hero$180/month
    • All channels
    • Customer timeline
    • Knowledge base
  • Superhero$210/month
    • Everything in Hero
    • Custom reporting
    • Advanced rules

Mixpanel

Free

No published plan breakdown. See the Mixpanel review.

Which should you pick?

Choose Gladly if

  • You need lifelong conversation.
  • You work on Web, Ios, Android.
  • You also want omnichannel support.
Gladly review

Choose Mixpanel if

  • You need event analytics.
  • You want to start without paying.
  • You work on Web, Mobile, APIs.
  • You also want user segmentation.
Mixpanel review

Questions people ask

Is Gladly or Mixpanel better?
Neither clearly leads. Gladly starts at $180/month and Mixpanel at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Gladly or Mixpanel?
Mixpanel has a free tier; the other does not. Paid plans start at $180/month for Gladly and Free for Mixpanel.
Does Gladly or Mixpanel run on more platforms?
Gladly runs on Web, Ios, Android. Mixpanel runs on Web, Mobile, APIs.
Can I use Mixpanel for free?
Yes. Mixpanel has a free tier, so you can try it without paying. Gladly starts at $180/month.
What is Gladly best used for?
Gladly is most often used for customer service built around a single customer record rather than tickets, handling support conversations across voice, messaging and email. Of those, customer service built around a single customer record rather than tickets and handling support conversations across voice, messaging and email are not what Mixpanel is typically brought in for.
What can Gladly do that Mixpanel cannot?
Gladly covers Lifelong conversation, Omnichannel support, Customer timeline, Task management. Mixpanel covers Event analytics, User segmentation, Funnel analysis, Retention analysis. Both handle Salesforce, SOC2, GDPR.

Answered from the vendors’ own pages

Mixpanel: Is Mixpanel free?

Yes, Mixpanel offers a generous free plan with up to 20 million events per month, unlimited team members, core analytics reports, 10K session replays, and 12 months data retention. No credit card required.

Source
Mixpanel: How does Mixpanel pricing work?

Mixpanel pricing is based on Monthly Tracked Users (MTUs). The free tier includes core analytics. Growth tier starts at $20/month for up to 10,000 MTUs. Enterprise pricing is custom based on volume, retention, and contract terms.

Source
Mixpanel: What are Mixpanel's core analytics features?

Mixpanel provides Insights for user behavior analysis, Funnels for conversion tracking, Flows for user journey visualization, and Retention analysis. All available on the free tier.

Source
Mixpanel: Does Mixpanel track page views or events?

Mixpanel tracks user actions and events rather than page views, providing a more granular understanding of user behavior. It offers a simple SDK compatible with major platforms including mobile.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on Gladly

More on Mixpanel

Keep looking

Other head to heads