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GiveWP vs Mailchimp

GiveWP logo

GiveWP

Software

WordPress donation plugin for nonprofits

From
$199/year
Rated
-
Full reviewWebsite
Mailchimp logo

Mailchimp

Software

Turn emails into revenue

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Mailchimp has a free tier, so it costs nothing to try first.
  • Each has a real cost: GiveWP recurring donations and fee recovery only available in Pro and Elite tiers; Essentials tier ($199/year) limited to one-time donations; Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • They diverge on capability: GiveWP covers Donation forms, Mailchimp covers Email campaigns.

Where they differ

Only the attributes on which GiveWP and Mailchimp actually diverge.

Attributes where GiveWP and Mailchimp differ
AttributeGiveWPMailchimp
Starting price$199/yearFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWordPress plugin (self-hosted on WordPress sites)Web, iOS, Android
Founded20122001

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GiveWP

  • Donation forms
  • Recurring donations
  • Donor management
  • Fundraising campaigns
  • Stripe
  • PayPal
  • Mailchimp
  • Zapier

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

What people use each for

The jobs each tool is most often brought in to do.

GiveWP

  • WordPress-hosted nonprofits managing donors with self-hosted data (no third-party donor database)not Mailchimp
  • Organisations needing text-to-give and multi-gateway payment processing (Stripe, PayPal, Square, Apple Pay, Google Pay)not Mailchimp

Mailchimp

  • Email newslettersnot GiveWP
  • E-commerce marketingnot GiveWP
  • Lead generationnot GiveWP
  • Customer engagementnot GiveWP
  • Marketing automationnot GiveWP

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GiveWP

  • Recurring donations and fee recovery only available in Pro and Elite tiers; Essentials tier ($199/year) limited to one-time donations
  • Email marketing integrations (Mailchimp, Constant Contact, Salesforce) require Pro tier or higher
  • Peer-to-peer fundraising only available in Elite tier ($599/year); not in lower tiers

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Pricing, plan by plan

GiveWP

$199/year

No published plan breakdown. See the GiveWP review.

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Which should you pick?

Choose GiveWP if

  • You need donation forms.
  • You work on WordPress plugin (self-hosted on WordPress sites).
  • You also want recurring donations.
GiveWP review

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.
Mailchimp review

Questions people ask

Is GiveWP or Mailchimp better?
Neither clearly leads. GiveWP starts at $199/year and Mailchimp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GiveWP or Mailchimp?
Mailchimp has a free tier; the other does not. Paid plans start at $199/year for GiveWP and Free for Mailchimp.
Does GiveWP or Mailchimp run on more platforms?
GiveWP runs on WordPress plugin (self-hosted on WordPress sites). Mailchimp runs on Web, iOS, Android.
Can I use Mailchimp for free?
Yes. Mailchimp has a free tier, so you can try it without paying. GiveWP starts at $199/year.
What is GiveWP best used for?
GiveWP is most often used for wordpress-hosted nonprofits managing donors with self-hosted data (no third-party donor database), organisations needing text-to-give and multi-gateway payment processing (stripe, paypal, square, apple pay, google pay). Of those, wordpress-hosted nonprofits managing donors with self-hosted data (no third-party donor database) and organisations needing text-to-give and multi-gateway payment processing (stripe, paypal, square, apple pay, google pay) are not what Mailchimp is typically brought in for.
What can GiveWP do that Mailchimp cannot?
GiveWP covers Donation forms, Recurring donations, Donor management, Fundraising campaigns. Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source
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Related pages

More on GiveWP

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