Softwr

Customer Support · head to head

Front vs Sanity

Front logo

Front

Customer Support

Where teams collaborate on customer communication

From
$25/month per seat
Rated
-
Full reviewWebsite
Sanity logo

Sanity

API Management

Headless CMS with real-time collaborative editing and structured content APIs

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Sanity has a free tier, so it costs nothing to try first.
  • Each has a real cost: Front starter tier limited to single-channel support; omnichannel support requires Professional tier; Sanity free plan limited to 10,000 documents and 100GB assets
  • They diverge on capability: Front covers Shared inbox, Sanity covers Content API.

Where they differ

Only the attributes on which Front and Sanity actually diverge.

Attributes where Front and Sanity differ
AttributeFrontSanity
Starting price$25/month per seatFree
Free tierNoYes
PlatformsCloud-based SaaSWeb
CategoryCustomer SupportAPI Management
Founded20132011

Identical on both: pricing model (subscription), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Front

  • Shared inbox
  • Email collaboration
  • Omnichannel messaging
  • Analytics
  • Workflows
  • Integrations
  • Salesforce
  • HubSpot

Only in Sanity

  • Content API
  • Collaborative editing
  • Structured content
  • Webhooks
  • Third-party services
  • GROQ query language
  • Cloud support
  • JavaScript SDK support

What people use each for

The jobs each tool is most often brought in to do.

Front

  • Multi-team customer support across email, chat, SMS channelsnot Sanity
  • Enterprises using AI to resolve complex multi-step customer requestsnot Sanity

Sanity

  • Headless CMS for structured content managementnot Front
  • Collaborative content editing with real-time multiplayer supportnot Front
  • API-driven content delivery with GROQ query languagenot Front

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Front

  • Starter tier limited to single-channel support; omnichannel support requires Professional tier
  • AI Copilot, Smart QA, and Smart CSAT are included only in Enterprise tier ($105/seat/month); available as add-ons at higher cost in lower tiers
  • Starter tier limited to 10 automation rules; Professional tier allows 20; unlimited rules only in Enterprise
  • Advanced analytics excluded from Starter tier

Sanity

  • Free plan limited to 10,000 documents and 100GB assets
  • Free plan supports only public datasets
  • Growth plan capped at 50 seats maximum
  • Private datasets, scheduled drafts, and comments/tasks require paid plans
  • Annual billing unavailable for Growth plan; Enterprise-only

Pricing, plan by plan

Front

$25/month per seat

No published plan breakdown. See the Front review.

Sanity

Free

No published plan breakdown. See the Sanity review.

Which should you pick?

Choose Front if

  • You need shared inbox.
  • You work on Cloud-based SaaS.
  • You also want email collaboration.
Front review

Choose Sanity if

  • You need content api.
  • You want to start without paying.
  • You also want collaborative editing.
Sanity review

Questions people ask

Is Front or Sanity better?
Neither clearly leads. Front starts at $25/month per seat and Sanity at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Front or Sanity?
Sanity has a free tier; the other does not. Paid plans start at $25/month per seat for Front and Free for Sanity.
Does Front or Sanity run on more platforms?
Front runs on Cloud-based SaaS. Sanity runs on Web.
Can I use Sanity for free?
Yes. Sanity has a free tier, so you can try it without paying. Front starts at $25/month per seat.
What is Front best used for?
Front is most often used for multi-team customer support across email, chat, sms channels, enterprises using ai to resolve complex multi-step customer requests. Of those, multi-team customer support across email, chat, sms channels and enterprises using ai to resolve complex multi-step customer requests are not what Sanity is typically brought in for.
What can Front do that Sanity cannot?
Front covers Shared inbox, Email collaboration, Omnichannel messaging, Analytics. Sanity covers Content API, Collaborative editing, Structured content, Webhooks.
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Related pages

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