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News & Media · head to head

Ghost vs Typeform

Ghost logo

Ghost

News & Media

Modern publishing platform with content API and membership support

From
Free
Rated
-
Full reviewWebsite
Typeform logo

Typeform

Marketing

People-friendly forms and surveys

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ghost backup and migration processes have significant limitations and are problematic for long-term users; Typeform free plan limited to 10 responses per month; Basic plan capped at 100/month
  • They diverge on capability: Ghost covers Content API, Typeform covers Conversational forms.

Where they differ

Only the attributes on which Ghost and Typeform actually diverge.

Attributes where Ghost and Typeform differ
AttributeGhostTypeform
PlatformsWeb, Self-hosted, Cloud-hostedWeb
CategoryNews & MediaMarketing
Founded20132012

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ghost

  • Content API
  • Membership
  • Analytics
  • Webhooks
  • Custom integrations
  • Node.js support
  • Cloud support
  • Self-hosted support

Only in Typeform

  • Conversational forms
  • Logic jumps
  • Calculator fields
  • Payment collection
  • File uploads
  • Multi-language forms
  • Mobile responsive
  • Real-time analytics

Both cover

  • Zapier

What people use each for

The jobs each tool is most often brought in to do.

Ghost

  • API Developmentnot Typeform
  • API Gatewaynot Typeform
  • API Testingnot Typeform
  • API Documentationnot Typeform
  • Microservicesnot Typeform

Typeform

  • Customer feedback surveysnot Ghost
  • Lead generation formsnot Ghost
  • Event registrationsnot Ghost
  • Job applicationsnot Ghost
  • Market researchnot Ghost

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ghost

  • Backup and migration processes have significant limitations and are problematic for long-term users
  • Open-source version lacks automatic backups, email subscriptions, and ad placement features
  • No built-in e-commerce functionality; separate platform required for product sales
  • Smaller community compared to WordPress, making support and resources harder to find
  • Narrow focus on publishing limits use cases outside content-only websites

Typeform

  • Free plan limited to 10 responses per month; Basic plan capped at 100/month
  • Branding removal only available on Plus plan ($56/month) and above
  • No self-hosting or on-premise deployment options

Pricing, plan by plan

Ghost

Free
  • Self-HostedFree
    • Open-source Ghost CMS
    • Full control over data
    • No payment fees
  • Starter$15/month
    • Up to 1,000 members
    • Newsletter functionality
    • Membership management
  • Publisher$29/month
    • Unlimited members
    • Continuous member scaling
    • Advanced analytics
  • Business$199/month
    • All Publisher features
    • Custom domain
    • Priority support

Typeform

Free

No published plan breakdown. See the Typeform review.

Which should you pick?

Choose Ghost if

  • You need content api.
  • You want to start without paying.
  • You work on Web, Self-hosted, Cloud-hosted.
  • You also want membership.
Ghost review

Choose Typeform if

  • You need conversational forms.
  • You want to start without paying.
  • You also want logic jumps.
Typeform review

Questions people ask

Is Ghost or Typeform better?
Neither clearly leads. Ghost starts at Free and Typeform at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ghost or Typeform?
Ghost starts at Free and Typeform at Free.
Does Ghost or Typeform run on more platforms?
Ghost runs on Web, Self-hosted, Cloud-hosted. Typeform runs on Web.
Can I use Ghost for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ghost best used for?
Ghost is most often used for api development, api gateway, api testing, api documentation. Of those, api development and api gateway are not what Typeform is typically brought in for.
What can Ghost do that Typeform cannot?
Ghost covers Content API, Membership, Analytics, Webhooks. Typeform covers Conversational forms, Logic jumps, Calculator fields, Payment collection. Both handle Zapier.

Answered from the vendors’ own pages

Ghost: What is the free option for Ghost?

Ghost is open-source software that can be self-hosted for free. Self-hosting costs depend on your own server, domain, SSL, email delivery infrastructure, and DevOps expertise.

Source
Typeform: What are Typeform's pricing tiers?

Typeform offers a free plan (10 responses/month), Basic at $28/month billed annually (100 responses/month, 1 user), Plus at $56/month billed annually (1,000 responses/month, 3 users, branding removed), and Business at $91/month billed annually (10,000 responses/month, 5 users).

Source
Ghost: What is the starting price for Ghost(Pro) managed hosting?

Ghost(Pro) Starter plan is USD 15/month when billed yearly or USD 18/month when billed monthly. This plan includes up to 1,000 members with membership features enabled.

Source
Typeform: Does Typeform have a free tier?

Yes. Typeform offers a free plan limited to 10 form responses per month with Typeform branding.

Source
Ghost: Can I collect payments and manage subscriptions with Ghost?

Yes. Ghost includes native membership and subscription management with support for free signups and paid tiers (monthly/yearly options). All revenue goes directly to publishers with zero payment fees.

Source
Typeform: What integrations does Typeform support?

Typeform integrates with ActiveCampaign, Calendly, CallRail, Intercom, Klaviyo, Slack, Stripe, Webflow, and Zapier for workflow automation.

Source
Ghost: Does Ghost integrate with Stripe?

Yes. Ghost integrates with Stripe for payment processing and subscription management, plus Zapier, Slack, Google Analytics, and thousands of other third-party apps.

Source
Typeform: Can users export data from Typeform?

Yes. Typeform provides API access for data export. Users can retrieve form data and responses through the API using the GET /forms/:formId endpoint and export to CSV through integrations like Zapier or Airbyte.

Source
Typeform: Does Typeform offer self-hosting options?

No. Typeform is a cloud-based SaaS platform only. Self-hosted alternatives exist in the open-source form builder category, but Typeform itself does not offer on-premise deployment.

Source
Typeform: When is branding removed from Typeform?

Typeform branding is automatically removed only on the Plus plan ($56/month billed annually) and higher. The free and Basic plans display Typeform branding on forms.

Source
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