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Marketing & Analytics · head to head

Convert vs OmniFocus

Convert logo

Convert

Marketing & Analytics

A/B testing platform for enterprises

From
$1000/month
Rated
-
Full reviewWebsite
OmniFocus logo

OmniFocus

Calendar & Time Management

Professional-grade task management for power users

From
$99.99/year
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Convert pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro; OmniFocus exclusive to Apple ecosystem with no Windows or Android support
  • They diverge on capability: Convert covers A/B testing, OmniFocus covers Custom perspectives.

Where they differ

Only the attributes on which Convert and OmniFocus actually diverge.

Attributes where Convert and OmniFocus differ
AttributeConvertOmniFocus
Starting price$1000/month$99.99/year
Pricing modelquoteUnknown
PlatformsWebmacOS, iOS, iPadOS, watchOS, visionOS, Web
CategoryMarketing & AnalyticsCalendar & Time Management
Founded20121989

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Convert

  • A/B testing
  • Multivariate testing
  • Analytics
  • API access
  • Google Analytics
  • SSL encryption
  • Cloud deployment
  • English language support

Only in OmniFocus

  • Custom perspectives
  • Review mode
  • Forecast view
  • Tags
  • Automation
  • Apple Calendar
  • Siri
  • Shortcuts

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Convert

  • A/B, split and multivariate testing on websitesnot OmniFocus
  • Server-side experimentation and feature flaggingnot OmniFocus
  • Personalising site content to visitor segmentsnot OmniFocus

OmniFocus

  • Schedulingnot Convert
  • Appointment bookingnot Convert
  • Time trackingnot Convert
  • Resource managementnot Convert
  • Team coordinationnot Convert

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Convert

  • Pricing is driven by monthly tested users, starting at $399 per month for 100,000 monthly tested users on Growth and $599 on Pro
  • Single Sign-On requires the Pro plan at $599 per month
  • Multivariate testing, multi-page testing, full stack and feature flags, sequential testing and raw test data export are all withheld from the Growth plan
  • Phone support, change history and guided onboarding require Pro
  • The advertised $299 and $420 per month rates require paying the full year up front at $3,588 or $5,040
  • The Enterprise plan is price on request, is only available as an annual plan, and its data segregation feature carries additional costs
  • Listed prices exclude VAT, GST and other taxes, which are added at checkout
  • Above 5 million monthly tested users there is no published rate

OmniFocus

  • Exclusive to Apple ecosystem with no Windows or Android support
  • No collaboration features make it unsuitable for team task management or delegation
  • Setting up repeating tasks is cumbersome with multiple configuration options
  • Lacks AI-powered features for advanced project management, load balancing, or contextual awareness

Pricing, plan by plan

Convert

$1000/month
  • Professional$1000/month
    • A/B testing
    • Analytics
    • API access

OmniFocus

$99.99/year
  • Subscription$99.99/year
    • All Pro features
    • Web access
    • Cloud sync
  • Standard (Perpetual)$74.99/one-time
    • Basic task management
    • Projects and contexts
    • Perspectives
  • Pro (Perpetual)$149.99/one-time
    • Custom perspectives
    • Advanced automation
    • Plugins support

Which should you pick?

Choose Convert if

  • You need a/b testing.
  • You also want multivariate testing.
Convert review

Choose OmniFocus if

  • You need custom perspectives.
  • You work on macOS, iOS, iPadOS, watchOS, visionOS, Web.
  • You also want review mode.
OmniFocus review

Questions people ask

Is Convert or OmniFocus better?
Neither clearly leads. Convert starts at $1000/month and OmniFocus at $99.99/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Convert or OmniFocus?
Convert starts at $1000/month and OmniFocus at $99.99/year.
Does Convert or OmniFocus run on more platforms?
Convert runs on Web. OmniFocus runs on macOS, iOS, iPadOS, watchOS, visionOS, Web.
What is Convert best used for?
Convert is most often used for a/b, split and multivariate testing on websites, server-side experimentation and feature flagging, personalising site content to visitor segments. Of those, a/b, split and multivariate testing on websites and server-side experimentation and feature flagging are not what OmniFocus is typically brought in for.
What can Convert do that OmniFocus cannot?
Convert covers A/B testing, Multivariate testing, Analytics, API access. OmniFocus covers Custom perspectives, Review mode, Forecast view, Tags. Both handle Web support.

Answered from the vendors’ own pages

OmniFocus: Does OmniFocus offer a free tier?

No, OmniFocus does not offer a free tier. It requires purchase or subscription: $99.99/year subscription or one-time perpetual licenses at $74.99 (Standard) or $149.99 (Pro).

Source
OmniFocus: What is the free trial period for OmniFocus?

OmniFocus offers a 14-day free trial allowing full access to all features before requiring payment.

Source
OmniFocus: What platforms does OmniFocus support?

OmniFocus is exclusive to Apple ecosystem: Mac, iPhone, iPad, Apple Watch, Apple Vision Pro, and web access. Not available on Windows or Android.

Source
OmniFocus: Can teams collaborate in OmniFocus?

No, OmniFocus lacks collaboration features and is designed as a solo task management tool. Users cannot delegate tasks, share projects, or assign work to team members.

Source
OmniFocus: Does OmniFocus support Getting Things Done (GTD) methodology?

Yes, OmniFocus is built specifically to support GTD with projects, contexts (tags), folders, perspectives, and a focus view for prioritization. It includes weekly review support and automation features.

Source
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