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Scheduling & Booking · head to head

Boulevard vs Serpstat

Boulevard logo

Boulevard

Scheduling & Booking

Client experience platform for salons

From
$175/month
Rated
-
Full reviewWebsite
Serpstat logo

Serpstat

SEO & Website Optimization

All-in-One SEO platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Boulevard pricing is charged per location, so a multi site business pays the full plan fee for each site; Serpstat individual plan at $50 per month caps searches at 100 per day and keyword position checks at 10,000

Where they differ

Only the attributes on which Boulevard and Serpstat actually diverge.

Attributes where Boulevard and Serpstat differ
AttributeBoulevardSerpstat
Starting price$175/monthOn request
PlatformsWeb, Ios, Android, ApiWeb
CategoryScheduling & BookingSEO & Website Optimization
Founded2016Unknown

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Boulevard

  • Intelligent scheduling
  • Client profiles
  • Point of sale
  • Inventory management
  • Staff management
  • Gift cards & packages
  • Two-way messaging
  • Business analytics

Only in Serpstat

Nothing recorded that Boulevard does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Boulevard

  • Appointment booking and client management for salons, spas and medspasnot Serpstat
  • Running point of sale and card payments alongside schedulingnot Serpstat
  • Automated client messaging, intake forms and marketing campaignsnot Serpstat

Serpstat

No use cases recorded yet. See the Serpstat review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Boulevard

  • Pricing is charged per location, so a multi site business pays the full plan fee for each site
  • The Essentials plan caps the business at 5 professionals; unlimited professionals require the Premier plan
  • Text and email allowances are metered per plan, with email blasts charged at $0.01 each beyond the plan allocation
  • Forms cost from $65 per month per location unless you are on the top Prestige plan
  • QuickBooks integration is an add on at $45 per month per location
  • ePrescribe is $45 per prescriber on top of the plan
  • Enterprise pricing is by consultation with no published rate

Serpstat

  • Individual plan at $50 per month caps searches at 100 per day and keyword position checks at 10,000
  • The full annual discount of up to 27 percent requires paying yearly rather than monthly

Pricing, plan by plan

Boulevard

$175/month
  • Essential$175/month
    • Appointment booking
    • Client management
    • Point of sale
  • Premier$325/month
    • Everything in Essential
    • Advanced booking
    • Marketing tools
  • Prestige$undefined/month
    • Everything in Premier
    • Multi-location
    • API access

Serpstat

On request

No published plan breakdown. See the Serpstat review.

Which should you pick?

Choose Boulevard if

  • You need intelligent scheduling.
  • You work on Web, Ios, Android, Api.
  • You also want client profiles.
Boulevard review

Choose Serpstat if

Nothing in the data separates Serpstat from Boulevard on the points above - pick on price and on how each one feels to use.

Serpstat review

Questions people ask

Is Boulevard or Serpstat better?
Neither clearly leads. Boulevard starts at $175/month and Serpstat at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Boulevard or Serpstat?
Boulevard starts at $175/month and Serpstat at On request.
Does Boulevard or Serpstat run on more platforms?
Boulevard runs on Web, Ios, Android, Api. Serpstat runs on Web.
What is Boulevard best used for?
Boulevard is most often used for appointment booking and client management for salons, spas and medspas, running point of sale and card payments alongside scheduling, automated client messaging, intake forms and marketing campaigns. Of those, appointment booking and client management for salons, spas and medspas and running point of sale and card payments alongside scheduling are not what Serpstat is typically brought in for.
What can Boulevard do that Serpstat cannot?
Boulevard covers Intelligent scheduling, Client profiles, Point of sale, Inventory management.
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