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E-commerce · head to head

Bluepark vs Lucky Orange

B

Bluepark

E-commerce

A UK-based ecommerce platform to design, sell and manage your online store

From
On request
Rated
-
Full reviewWebsite
Lucky Orange logo

Lucky Orange

Marketing & Analytics

All-in-one conversion optimization

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Lucky Orange has a free tier, so it costs nothing to try first.
  • Each has a real cost: Bluepark central plan at £14.99 + VAT per month excludes ecommerce features entirely; full store functionality starts at £29.99 + VAT per month on the Retail tier, and all published prices exclude VAT (bluepark.co.uk/pricing.html, fetched 19 Aug 2026).; Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns

Where they differ

Only the attributes on which Bluepark and Lucky Orange actually diverge.

Attributes where Bluepark and Lucky Orange differ
AttributeBlueparkLucky Orange
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
CategoryE-commerceMarketing & Analytics
FoundedUnknown2012

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bluepark

Nothing recorded that Lucky Orange does not also cover.

Only in Lucky Orange

  • Heatmaps
  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce

What people use each for

The jobs each tool is most often brought in to do.

Bluepark

No use cases recorded yet. See the Bluepark review.

Lucky Orange

  • User experience analysisnot Bluepark
  • Bug reproductionnot Bluepark
  • Conversion optimizationnot Bluepark
  • Customer journey mappingnot Bluepark
  • Usability testingnot Bluepark

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bluepark

  • Central plan at £14.99 + VAT per month excludes ecommerce features entirely; full store functionality starts at £29.99 + VAT per month on the Retail tier, and all published prices exclude VAT (bluepark.co.uk/pricing.html, fetched 19 Aug 2026).

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

Pricing, plan by plan

Bluepark

On request

No published plan breakdown. See the Bluepark review.

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

Which should you pick?

Choose Bluepark if

Nothing in the data separates Bluepark from Lucky Orange on the points above - pick on price and on how each one feels to use.

Bluepark review

Choose Lucky Orange if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.
Lucky Orange review

Questions people ask

Is Bluepark or Lucky Orange better?
Neither clearly leads. Bluepark starts at On request and Lucky Orange at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bluepark or Lucky Orange?
Lucky Orange has a free tier; the other does not. Paid plans start at On request for Bluepark and Free for Lucky Orange.
Does Bluepark or Lucky Orange run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Lucky Orange for free?
Yes. Lucky Orange has a free tier, so you can try it without paying. Bluepark starts at On request.
What can Bluepark do that Lucky Orange cannot?
Lucky Orange covers Heatmaps, Session Recordings, Live Chat, Surveys.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source
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