Softwr

Personal Finance · head to head

Banktivity vs Mailchimp

Banktivity logo

Banktivity

Personal Finance

Personal finance for Mac and iOS

From
On request
Rated
-
Mailchimp logo

Mailchimp

E-commerce

Turn emails into revenue

From
Free
Rated
-

The short version

  • Only Mailchimp has a free tier, so it costs nothing to try first.
  • Each has a real cost: Banktivity runs on macOS, iPhone and iPad only, with no Windows, Android or web version; Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • They diverge on capability: Banktivity covers Account tracking, Mailchimp covers Email campaigns.

Where they differ

Only the attributes on which Banktivity and Mailchimp actually diverge.

Attributes where Banktivity and Mailchimp differ
AttributeBanktivityMailchimp
Starting priceOn requestFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsMac, IOSWeb, iOS, Android
CategoryPersonal FinanceE-commerce
Founded20072001

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Banktivity

  • Account tracking
  • Bill management
  • Investment tracking
  • Budget forecasting
  • Bank accounts
  • Investment accounts
  • Mac support
  • IOS support

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

What people use each for

The jobs each tool is most often brought in to do.

Banktivity

  • Personal budgeting and money management on a Macnot Mailchimp
  • Investment and net worth trackingnot Mailchimp
  • Retirement planning projectionsnot Mailchimp
  • Connecting to over 14,000 financial institutionsnot Mailchimp

Mailchimp

  • Email newslettersnot Banktivity
  • E-commerce marketingnot Banktivity
  • Lead generationnot Banktivity
  • Customer engagementnot Banktivity
  • Marketing automationnot Banktivity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Banktivity

  • Runs on macOS, iPhone and iPad only, with no Windows, Android or web version
  • Pricing is not shown on the product page and sits behind a separate plans page

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Pricing, plan by plan

Banktivity

On request
  • Monthly$4.99/month
    • Full feature access
    • Cloud sync
  • Annual$39.99/month
    • All monthly features
    • Discounted rate

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Which should you pick?

Choose Banktivity if

  • You need account tracking.
  • You work on Mac, IOS.
  • You also want bill management.

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.

Questions people ask

Is Banktivity or Mailchimp better?
Neither clearly leads. Banktivity starts at On request and Mailchimp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Banktivity or Mailchimp?
Mailchimp has a free tier; the other does not. Paid plans start at On request for Banktivity and Free for Mailchimp.
Does Banktivity or Mailchimp run on more platforms?
Banktivity runs on Mac, IOS. Mailchimp runs on Web, iOS, Android.
Can I use Mailchimp for free?
Yes. Mailchimp has a free tier, so you can try it without paying. Banktivity starts at On request.
What is Banktivity best used for?
Banktivity is most often used for personal budgeting and money management on a mac, investment and net worth tracking, retirement planning projections, connecting to over 14,000 financial institutions. Of those, personal budgeting and money management on a mac and investment and net worth tracking are not what Mailchimp is typically brought in for.
What can Banktivity do that Mailchimp cannot?
Banktivity covers Account tracking, Bill management, Investment tracking, Budget forecasting. Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source

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