Software · head to head
Amplitude vs Assistant.to

Amplitude
Software
The digital analytics platform to understand your users
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Assistant.to no longer an independent product. assistant.to redirects to Cirrus Insight, which absorbed it
- They diverge on capability: Amplitude covers Event tracking, Assistant.to covers In-email scheduling.
Where they differ
Only the attributes on which Amplitude and Assistant.to actually diverge.
| Attribute | Amplitude | Assistant.to |
|---|---|---|
| Pricing model | Unknown | freemium |
| Platforms | Web, Ios, Android, Api | Chrome-extension |
| Founded | 2012 | 2014 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Amplitude
- Event tracking
- User segmentation
- Funnel analysis
- Retention analysis
- Cohort analysis
- A/B testing
- Revenue analytics
- Predictive analytics
Only in Assistant.to
- In-email scheduling
- One-click booking
- Google Calendar sync
- Time zone handling
- Simple interface
- Gmail
- Google Calendar
- Chrome-extension support
What people use each for
The jobs each tool is most often brought in to do.
Amplitude
- User behavior analysisnot Assistant.to
- Feature adoption trackingnot Assistant.to
- Conversion rate optimizationnot Assistant.to
- Customer journey mappingnot Assistant.to
- Retention improvementnot Assistant.to
Assistant.to
- Schedulingnot Amplitude
- Appointment bookingnot Amplitude
- Time trackingnot Amplitude
- Resource managementnot Amplitude
- Team coordinationnot Amplitude
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Amplitude
- Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
- The free plan covers 2M events a month
- The Plus plan scales to 70M events, above which pricing is custom
- Growth and Enterprise pricing is not published
Assistant.to
- No longer an independent product. assistant.to redirects to Cirrus Insight, which absorbed it
- Its scheduling now sits inside a wider Salesforce-focused sales tool rather than being a standalone add-in
Pricing, plan by plan
Amplitude
Free- StarterFree
- 2 million events per month
- Plus$49/month
- $0.049 per MTU
- Up to 300k MTUs
- Advanced analytics
- GrowthFree
- Causal insights
- Feature experimentation
- Real-time streaming
- EnterpriseFree
- Cross-product analysis
- Advanced permissions
- Dedicated account manager
Assistant.to
Free- FreeFree
- In-email scheduling
- Basic features
- Pro$5/month
- Team features
- Custom branding
- Priority support
Which should you pick?
Choose Amplitude if
- You need event tracking.
- You want to start without paying.
- You work on Web, Ios, Android, Api.
- You also want user segmentation.
Choose Assistant.to if
- You need in-email scheduling.
- You want to start without paying.
- You work on Chrome-extension.
- You also want one-click booking.
Questions people ask
- Is Amplitude or Assistant.to better?
- Neither clearly leads. Amplitude starts at Free and Assistant.to at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Amplitude or Assistant.to?
- Amplitude starts at Free and Assistant.to at Free.
- Does Amplitude or Assistant.to run on more platforms?
- Amplitude runs on Web, Ios, Android, Api. Assistant.to runs on Chrome-extension.
- Can I use Amplitude for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Amplitude best used for?
- Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Assistant.to is typically brought in for.
- What can Amplitude do that Assistant.to cannot?
- Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Assistant.to covers In-email scheduling, One-click booking, Google Calendar sync, Time zone handling.
Answered from the vendors’ own pages
Amplitude: Does Amplitude have a free plan?
Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.
SourceAmplitude: What is Amplitude's pricing based on?
Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.
SourceAmplitude: What analytics features does every Amplitude plan include?
Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.
SourceRelated pages
More on Assistant.to
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