Software · head to head
Amazon Connect vs Flock
The short version
- Each has a real cost: Amazon Connect telephony is charged separately from the platform, so the $0.038 per minute voice rate is not the whole cost of a call; Flock the Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
- They diverge on capability: Amazon Connect covers Voice, Flock covers Team chat.
Where they differ
Only the attributes on which Amazon Connect and Flock actually diverge.
| Attribute | Amazon Connect | Flock |
|---|---|---|
| Pricing model | usage-based | subscription |
| Platforms | Web | Web, Windows, Macos, Ios, Android |
| Founded | 2006 | 2014 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Amazon Connect
- Voice
- Chat
- Tasks
- ML-powered analytics
- Contact Lens
- Outbound campaigns
- Forecasting
- Salesforce
Only in Flock
- Team chat
- Channels
- Threads
- File sharing
- Polls
- Integrations
- Mobile apps
- Slack
Both cover
- SOC2
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Amazon Connect
- Cloud contact centre with no per-seat licencenot Flock
- Voice, chat, email and SMS in one queuenot Flock
- Conversational analytics and agent assistnot Flock
- Outbound campaigns and automated contactnot Flock
- Workforce scheduling for contact centre agentsnot Flock
Flock
- Team messaging with channels, direct messages and file sharingnot Amazon Connect
- Running polls, to-dos and reminders inside a chat workspacenot Amazon Connect
- Video conferencing and screen sharing for small teamsnot Amazon Connect
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Amazon Connect
- Telephony is charged separately from the platform, so the $0.038 per minute voice rate is not the whole cost of a call
- Every channel is metered individually: $0.010 per chat message, $0.080 per email and $0.014 per SMS
- Rates vary by region and by third-party provider, so a published figure is indicative rather than final
- Cost tracks contact volume, which makes forecasting hard for a queue with seasonal peaks
Flock
- The Starter plan only makes the most recent 10,000 messages searchable and caps public channels at 10
- Starter storage is 5 GB for the entire team, against 10 GB per member on Pro and 20 GB per member on Enterprise
- Starter allows a single team admin and a single approved domain
- Group video calls and screen sharing require the Pro plan; Starter is limited to 1-1 video calls
- Group video calls are capped at 20 participants even on Enterprise
- Single Sign-On and Active Directory sync are Enterprise only
- Enterprise is quote only, with no published rate, and is positioned for organisations with 100 or more members
- Unlimited auto-join and announcement channels require Enterprise; Starter and Pro get one of each
Pricing, plan by plan
Amazon Connect
Free- Pay-as-you-go$0.018/minute
- Voice minutes
- Free tier available
- No upfront costs
Flock
Free- FreeFree
- Unlimited chats
- Channels
- File sharing
- Pro$5/month
- Everything in Free
- Advanced search
- API access
Which should you pick?
Choose Amazon Connect if
- You need voice.
- You want to start without paying.
- You also want chat.
Choose Flock if
- You need team chat.
- You want to start without paying.
- You work on Web, Windows, Macos, Ios, Android.
- You also want channels.
Questions people ask
- Is Amazon Connect or Flock better?
- Neither clearly leads. Amazon Connect starts at Free and Flock at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Amazon Connect or Flock?
- Amazon Connect starts at Free and Flock at Free.
- Does Amazon Connect or Flock run on more platforms?
- Amazon Connect runs on Web. Flock runs on Web, Windows, Macos, Ios, Android.
- Can I use Amazon Connect for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Amazon Connect best used for?
- Amazon Connect is most often used for cloud contact centre with no per-seat licence, voice, chat, email and sms in one queue, conversational analytics and agent assist, outbound campaigns and automated contact. Of those, cloud contact centre with no per-seat licence and voice, chat, email and sms in one queue are not what Flock is typically brought in for.
- What can Amazon Connect do that Flock cannot?
- Amazon Connect covers Voice, Chat, Tasks, ML-powered analytics. Flock covers Team chat, Channels, Threads, File sharing. Both handle SOC2, Web support.
Related pages
More on Amazon Connect
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