Softwr

Marketing & Analytics · head to head

AB Tasty vs AI21 Labs

AB Tasty logo

AB Tasty

Marketing & Analytics

Conversion optimization platform

From
€500/month
Rated
-
Full reviewWebsite
AI21 Labs logo

AI21 Labs

AI Tools

Enterprise language AI solutions

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only AI21 Labs has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; AI21 Labs the free allowance is $10 of credit lasting 7 days rather than an ongoing free tier
  • They diverge on capability: AB Tasty covers A/B testing, AI21 Labs covers Jamba models.

Where they differ

Only the attributes on which AB Tasty and AI21 Labs actually diverge.

Attributes where AB Tasty and AI21 Labs differ
AttributeAB TastyAI21 Labs
Starting price€500/monthFree
Pricing modelquoteusage-based
Free tierNoYes
PlatformsWebApi, Cloud
CategoryMarketing & AnalyticsAI Tools
Founded20112017

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in AI21 Labs

  • Jamba models
  • Long context
  • RAG engine
  • Writing tools
  • REST API
  • Amazon Bedrock
  • Cloud platforms
  • Api support

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot AI21 Labs
  • Feature flagging and progressive rolloutsnot AI21 Labs
  • Personalising content for identified and anonymous visitorsnot AI21 Labs
  • Search, recommendations and merchandising for ecommercenot AI21 Labs
  • Conversion optimisation experiments across channelsnot AI21 Labs

AI21 Labs

  • Running long-context tasks on the Jamba model familynot AB Tasty
  • Building and optimising production AI agents with Maestronot AB Tasty
  • Routing between models to control cost and accuracynot AB Tasty
  • Long-horizon agentic tasks needing stateful workspacesnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

AI21 Labs

  • The free allowance is $10 of credit lasting 7 days rather than an ongoing free tier
  • Jamba Large is $2 per million input tokens and $8 per million output, so output-heavy work costs four times as much as input
  • Volume discounts, private cloud hosting and higher rate limits require a custom plan
  • Standard rate limits are not published

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

AI21 Labs

Free
  • Free TrialFree
    • Limited usage
    • API access
  • Jamba$0.2/per-million-input-tokens
    • 256K context
    • Hybrid architecture

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.
AB Tasty review

Choose AI21 Labs if

  • You need jamba models.
  • You want to start without paying.
  • You work on Api, Cloud.
  • You also want long context.
AI21 Labs review

Questions people ask

Is AB Tasty or AI21 Labs better?
Neither clearly leads. AB Tasty starts at €500/month and AI21 Labs at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or AI21 Labs?
AI21 Labs has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for AI21 Labs.
Does AB Tasty or AI21 Labs run on more platforms?
AB Tasty runs on Web. AI21 Labs runs on Api, Cloud.
Can I use AI21 Labs for free?
Yes. AI21 Labs has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what AI21 Labs is typically brought in for.
What can AB Tasty do that AI21 Labs cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. AI21 Labs covers Jamba models, Long context, RAG engine, Writing tools.
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on AB Tasty

More on AI21 Labs

Keep looking

Other head to heads