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Software · head to head

People.ai vs ReferralCandy

People.ai logo

People.ai

Software

AI Revenue Intelligence

From
$50/month
Rated
-
Full reviewWebsite
ReferralCandy logo

ReferralCandy

Software

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only ReferralCandy has a free tier, so it costs nothing to try first.
  • Each has a real cost: People.ai pricing per user adds up quickly for large sales teams; ReferralCandy limited transparency on pricing tiers without account registration
  • They diverge on capability: People.ai covers Activity capture, ReferralCandy covers Automated referral tracking.

Where they differ

Only the attributes on which People.ai and ReferralCandy actually diverge.

Attributes where People.ai and ReferralCandy differ
AttributePeople.aiReferralCandy
Starting price$50/monthFree
Free tierNoYes
PlatformsWebWeb, Shopify
Founded20162009

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in People.ai

  • Activity capture
  • Contact management
  • Deal intelligence
  • AI coaching
  • Revenue analytics
  • Salesforce
  • Microsoft Dynamics
  • Slack

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • Shopify
  • WooCommerce
  • BigCommerce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

People.ai

  • Customer Successnot ReferralCandy
  • Ai Intelligencenot ReferralCandy
  • Activity Capturenot ReferralCandy

ReferralCandy

  • affiliate marketing managementnot People.ai
  • Workflow automationnot People.ai
  • Reportingnot People.ai

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

People.ai

  • Pricing per user adds up quickly for large sales teams
  • Setup requires deep CRM configuration and change management
  • Activity capture can generate noise without proper filtering and customization
  • Forecasting accuracy depends on data quality and proper configuration

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

Pricing, plan by plan

People.ai

$50/month

No published plan breakdown. See the People.ai review.

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

Which should you pick?

Choose People.ai if

  • You need activity capture.
  • You also want contact management.
People.ai review

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Questions people ask

Is People.ai or ReferralCandy better?
Neither clearly leads. People.ai starts at $50/month and ReferralCandy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, People.ai or ReferralCandy?
ReferralCandy has a free tier; the other does not. Paid plans start at $50/month for People.ai and Free for ReferralCandy.
Does People.ai or ReferralCandy run on more platforms?
People.ai runs on Web. ReferralCandy runs on Web, Shopify.
Can I use ReferralCandy for free?
Yes. ReferralCandy has a free tier, so you can try it without paying. People.ai starts at $50/month.
What is People.ai best used for?
People.ai is most often used for customer success, ai intelligence, activity capture. Of those, customer success and ai intelligence are not what ReferralCandy is typically brought in for.
What can People.ai do that ReferralCandy cannot?
People.ai covers Activity capture, Contact management, Deal intelligence, AI coaching. ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Both handle Web support.

Answered from the vendors’ own pages

People.ai: What is People.ai's core functionality?

People.ai automates activity capture from emails, calls, and meetings, then uses AI to provide pipeline visibility, forecasting insights, and engagement analytics.

Source
ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
People.ai: What is the starting price for People.ai?

People.ai pricing starts at 50 USD per user per month, with free PeopleGlass tier available for Salesforce users.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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Related pages

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