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Google Optimize vs Together AI

Google Optimize logo

Google Optimize

Marketing & Analytics

A/B testing for Google Analytics

From
Free
Rated
-
Full reviewWebsite
Together AI logo

Together AI

AI Tools

Open-source AI at scale

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Google Optimize google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023; Together AI fine tuning carries a minimum charge of $4.00 per job regardless of dataset size
  • They diverge on capability: Google Optimize covers A/B testing, Together AI covers Open-source models.

Where they differ

Only the attributes on which Google Optimize and Together AI actually diverge.

Attributes where Google Optimize and Together AI differ
AttributeGoogle OptimizeTogether AI
Pricing modelfreemiumusage-based
PlatformsWebApi, Cloud
CategoryMarketing & AnalyticsAI Tools
Founded19982022

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Optimize

  • A/B testing
  • Google Analytics integration
  • Visual editor
  • Real-time analytics
  • Google Analytics
  • Google Tag Manager
  • Google's security
  • Cloud deployment

Only in Together AI

  • Open-source models
  • Fine-tuning
  • Fast inference
  • Embeddings
  • REST API
  • Python SDK
  • OpenAI compatible
  • Api support

What people use each for

The jobs each tool is most often brought in to do.

Google Optimize

  • A/B and multivariate testing of web pages tied to Google Analytics goalsnot Together AI
  • Personalising page content for defined audience segmentsnot Together AI
  • Redirect tests between alternative landing page URLsnot Together AI

Together AI

  • Serverless inference against open source chat, vision, embedding, image and video modelsnot Google Optimize
  • Renting dedicated single tenant H100, H200 or B200 GPU clusters by the hournot Google Optimize
  • Fine tuning open weight models on a per token basisnot Google Optimize

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Optimize

  • Google Optimize and Optimize 360 were sunset and are no longer available as of September 30, 2023
  • Any experiments and personalizations still running on that date were ended by Google
  • Google directs former users to third-party A/B testing tools, naming AB Tasty, Optimizely and VWO, rather than a replacement Google product

Together AI

  • Fine tuning carries a minimum charge of $4.00 per job regardless of dataset size
  • Reserved GPU commitments beyond 180 days are priced by contacting sales with no published rate
  • Volume and enterprise discounts are quote only with no published threshold
  • Reserved dedicated inference pricing is contact sales while only on demand rates of $5.49 to $8.99 per GPU hour are published

Pricing, plan by plan

Google Optimize

Free
  • FreeFree
    • A/B testing
    • Google Analytics integration
    • Visual editor

Together AI

Free
  • FreeFree
    • $5 credits
    • API access
  • Pay-per-use$0.2/per-million-tokens
    • All models
    • Fine-tuning

Which should you pick?

Choose Google Optimize if

  • You need a/b testing.
  • You want to start without paying.
  • You also want google analytics integration.
Google Optimize review

Choose Together AI if

  • You need open-source models.
  • You want to start without paying.
  • You work on Api, Cloud.
  • You also want fine-tuning.
Together AI review

Questions people ask

Is Google Optimize or Together AI better?
Neither clearly leads. Google Optimize starts at Free and Together AI at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Optimize or Together AI?
Google Optimize starts at Free and Together AI at Free.
Does Google Optimize or Together AI run on more platforms?
Google Optimize runs on Web. Together AI runs on Api, Cloud.
Can I use Google Optimize for free?
Both have a free tier, so you can try either at no cost before committing.
What is Google Optimize best used for?
Google Optimize is most often used for a/b and multivariate testing of web pages tied to google analytics goals, personalising page content for defined audience segments, redirect tests between alternative landing page urls. Of those, a/b and multivariate testing of web pages tied to google analytics goals and personalising page content for defined audience segments are not what Together AI is typically brought in for.
What can Google Optimize do that Together AI cannot?
Google Optimize covers A/B testing, Google Analytics integration, Visual editor, Real-time analytics. Together AI covers Open-source models, Fine-tuning, Fast inference, Embeddings.
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