Softwr

Software · head to head

Grip vs Splash That

Grip logo

Grip

Software

AI-powered event networking

From
On request
Rated
-
Splash That logo

Splash That

Software

Enterprise event marketing platform

From
On request
Rated
-

The short version

  • Each has a real cost: Grip no published pricing - requires contacting sales for custom quotes; Splash That acquired by Cvent in August 2024 and now sold within the Cvent suite
  • They diverge on capability: Grip covers AI recommendations, Splash That covers Event pages.

Where they differ

Only the attributes on which Grip and Splash That actually diverge.

Attributes where Grip and Splash That differ
AttributeGripSplash That
PlatformsWeb, MobileWeb
Founded20142011

Identical on both: starting price (On request), pricing model (Unknown), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grip

  • AI recommendations
  • Meeting scheduler
  • Intent data
  • Lead scoring
  • Cvent
  • Eventbrite
  • Zapier

Only in Splash That

  • Event pages
  • Registration
  • Check-in
  • Email marketing
  • Marketo
  • Slack
  • Zoom

Both cover

  • Analytics
  • Salesforce
  • HubSpot
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Grip

  • Event planningnot Splash That
  • Ticket salesnot Splash That
  • Attendee managementnot Splash That
  • Virtual eventsnot Splash That
  • Event marketingnot Splash That

Splash That

  • Event registration pages and marketing for live, virtual and hybrid eventsnot Grip
  • Syncing event attendance into Salesforce and other CRMsnot Grip
  • Running a large programme of events to a consistent brand templatenot Grip
  • Reporting on event-sourced pipelinenot Grip

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grip

  • No published pricing - requires contacting sales for custom quotes
  • Roundtables limited to 25 active audio/video participants out of 100 max attendees
  • Only Standard sessions supported for in-person-only events; other formats require virtual or hybrid setup
  • Platform setup requires privacy policy and user agreement, plus delivery manager coordination

Splash That

  • Acquired by Cvent in August 2024 and now sold within the Cvent suite

Pricing, plan by plan

Grip

On request

No published plan breakdown. See the Grip review.

Splash That

On request

No published plan breakdown. See the Splash That review.

Which should you pick?

Choose Grip if

  • You need ai recommendations.
  • You work on Web, Mobile.
  • You also want meeting scheduler.

Choose Splash That if

  • You need event pages.
  • You also want registration.

Questions people ask

Is Grip or Splash That better?
Neither clearly leads. Grip starts at On request and Splash That at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grip or Splash That?
Grip starts at On request and Splash That at On request.
Does Grip or Splash That run on more platforms?
Grip runs on Web, Mobile. Splash That runs on Web.
What is Grip best used for?
Grip is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what Splash That is typically brought in for.
What can Grip do that Splash That cannot?
Grip covers AI recommendations, Meeting scheduler, Intent data, Lead scoring. Splash That covers Event pages, Registration, Check-in, Email marketing. Both handle Analytics, Salesforce, HubSpot, Web support.

Answered from the vendors’ own pages

Grip: How does Grip's AI matchmaking work?

Grip uses 16 machine learning algorithms on billions of interaction data to generate over 70 million recommendations annually. It analyzes attendee preferences and behaviors to suggest relevant connections.

Source
Splash That: Does Splash integrate with CRM systems?

Yes, Splash integrates with Salesforce to sync attendee data and with Marketo for marketing automation. It also supports Slack for team notifications about event activity.

Source
Grip: What are the main features?

Grip includes AI-powered matchmaking, interactive floor plans, direct messaging and video, meeting scheduling, sponsored sessions, live streams, and round tables for networking events.

Source
Splash That: Can Splash handle both virtual and in-person events?

Yes, Splash supports virtual, in-person, and hybrid event formats with the same platform. It includes virtual venue features with streaming and on-site check-in tools.

Source
Grip: How is Grip priced?

Grip uses custom pricing based on event needs. Pricing is not publicly listed; organizers must contact sales for quotes.

Source
Splash That: What event analytics are available?

Splash provides dashboard reporting with pre-built and custom reports for ROI measurement and attendance insights, though users report the reporting features lack versatility for deep drilling into performance metrics.

Source
Grip: Can I integrate Grip with existing event management systems?

Yes. Grip acquired Connectiv EMS and integrates with existing event management systems, allowing you to use Grip's features with your current event tech stack.

Source

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