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Software · head to head

Amplitude vs Zoho People

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Full reviewWebsite
Zoho People logo

Zoho People

Software

Cloud HR software for growing businesses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Zoho People slow response times and slow loading on the platform affecting user efficiency
  • They diverge on capability: Amplitude covers Event tracking, Zoho People covers Employee Database.

Where they differ

Only the attributes on which Amplitude and Zoho People actually diverge.

Attributes where Amplitude and Zoho People differ
AttributeAmplitudeZoho People
PlatformsWeb, Ios, Android, ApiWeb
Founded20121996

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Zoho People

  • Employee Database
  • Time Off
  • Time Tracking
  • Attendance
  • Performance
  • Onboarding
  • Self-Service
  • Zoho CRM

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Zoho People
  • Feature adoption trackingnot Zoho People
  • Conversion rate optimizationnot Zoho People
  • Customer journey mappingnot Zoho People
  • Retention improvementnot Zoho People

Zoho People

No use cases recorded yet. See the Zoho People review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Zoho People

  • Slow response times and slow loading on the platform affecting user efficiency
  • Limited customization options for leave and performance management workflows
  • Mobile app is missing key features available in desktop version, like timesheets and reporting
  • Customer support is ticket-based only with no live chat unless on premium plan

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Zoho People

Free

No published plan breakdown. See the Zoho People review.

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.
Amplitude review

Choose Zoho People if

  • You need employee database.
  • You want to start without paying.
  • You also want time off.
Zoho People review

Questions people ask

Is Amplitude or Zoho People better?
Neither clearly leads. Amplitude starts at Free and Zoho People at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Zoho People?
Amplitude starts at Free and Zoho People at Free.
Does Amplitude or Zoho People run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Zoho People runs on Web.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Zoho People is typically brought in for.
What can Amplitude do that Zoho People cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Zoho People covers Employee Database, Time Off, Time Tracking, Attendance. Both handle Slack.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Zoho People: Does Zoho People have a free tier?

Yes, the Free plan supports up to 5-10 users with essential HR tools, email support, and 30-day free trial available on all paid plans with no credit card required.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Zoho People: What is the pricing for Zoho People?

Pricing starts at $1.25 per user per month when billed annually. The Essential HR plan costs $1.50 monthly per user, dropping to $1.25 annually with five tiers available: Free, Essential HR, Professional, Premium, and Enterprise.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
Zoho People: Does Zoho People work with other Zoho applications?

Yes, Zoho People integrates with the Zoho ecosystem including Zoho CRM, Zoho Books, and other Zoho applications for unified business management.

Source
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