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Technology · head to head

Amplitude vs Strapi

Amplitude logo

Amplitude

Technology

The digital analytics platform to understand your users

From
Free
Rated
-
Full reviewWebsite
Strapi logo

Strapi

API Management

Headless CMS with REST and GraphQL APIs

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Strapi cloud pricing is per project, not per account, so a second project doubles the bill
  • They diverge on capability: Amplitude covers Event tracking, Strapi covers REST API.

Where they differ

Only the attributes on which Amplitude and Strapi actually diverge.

Attributes where Amplitude and Strapi differ
AttributeAmplitudeStrapi
Pricing modelUnknownopen-source
PlatformsWeb, Ios, Android, ApiNode.js, Cloud, Self-hosted, Docker
CategoryTechnologyAPI Management
Founded20122015

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Strapi

  • REST API
  • GraphQL API
  • Content management
  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Webhooks

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Strapi
  • Feature adoption trackingnot Strapi
  • Conversion rate optimizationnot Strapi
  • Customer journey mappingnot Strapi
  • Retention improvementnot Strapi

Strapi

  • Running a self hosted headless CMS with a REST or GraphQL APInot Amplitude
  • Giving editors a content admin panel over a custom content modelnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Strapi

  • Cloud pricing is per project, not per account, so a second project doubles the bill
  • Starter at $35 a month allows 100,000 API requests, and overage is $1.50 per 25,000
  • Extra bandwidth is $30 per 100 GB and extra asset storage $0.60 per GB
  • Backups start at the Pro plan, weekly, and only become daily at Business
  • An uptime SLA is Business only, at $450 a month per project
  • Additional environments cost $60 a month on Pro and $300 a month on Business

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Strapi

Free
  • CommunityFree
    • Self-hosted Strapi
    • Community support
  • Pro$99/monthly
    • Cloud hosting
    • Advanced features
    • Priority support
  • Business$undefined/monthly
    • Enterprise features
    • Custom SLA
    • Dedicated support

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.
Amplitude review

Choose Strapi if

  • You need rest api.
  • You want to start without paying.
  • You work on Node.js, Cloud, Self-hosted, Docker.
  • You also want graphql api.
Strapi review

Questions people ask

Is Amplitude or Strapi better?
Neither clearly leads. Amplitude starts at Free and Strapi at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Strapi?
Amplitude starts at Free and Strapi at Free.
Does Amplitude or Strapi run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Strapi runs on Node.js, Cloud, Self-hosted, Docker.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Strapi is typically brought in for.
What can Amplitude do that Strapi cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Strapi covers REST API, GraphQL API, Content management, PostgreSQL.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
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