Software · head to head
Amplitude vs KeystoneJS

Amplitude
Software
The digital analytics platform to understand your users
- From
- Free
- Rated
- -

KeystoneJS
Software
Powerful Node.js headless CMS framework and API platform
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; KeystoneJS database support is limited to PostgreSQL, MySQL and SQLite
- They diverge on capability: Amplitude covers Event tracking, KeystoneJS covers REST API.
Where they differ
Only the attributes on which Amplitude and KeystoneJS actually diverge.
| Attribute | Amplitude | KeystoneJS |
|---|---|---|
| Pricing model | Unknown | open-source |
| Platforms | Web, Ios, Android, Api | Node.js, Self-hosted |
| Founded | 2012 | 2016 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Amplitude
- Event tracking
- User segmentation
- Funnel analysis
- Retention analysis
- Cohort analysis
- A/B testing
- Revenue analytics
- Predictive analytics
Only in KeystoneJS
- REST API
- GraphQL API
- Admin interface
- Node.js
- Next.js
- React
- Databases
- Node.js support
What people use each for
The jobs each tool is most often brought in to do.
Amplitude
- User behavior analysisnot KeystoneJS
- Feature adoption trackingnot KeystoneJS
- Conversion rate optimizationnot KeystoneJS
- Customer journey mappingnot KeystoneJS
- Retention improvementnot KeystoneJS
KeystoneJS
- Building a headless CMS with a GraphQL API from a TypeScript schemanot Amplitude
- Generating a configurable Admin UI for editorsnot Amplitude
- Adding structured rich text content with the document fieldnot Amplitude
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Amplitude
- Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
- The free plan covers 2M events a month
- The Plus plan scales to 70M events, above which pricing is custom
- Growth and Enterprise pricing is not published
KeystoneJS
- Database support is limited to PostgreSQL, MySQL and SQLite
- Keystone 5 is a separate legacy product documented on a different site and is not covered by the Keystone 6 docs
- Upgrading requires following a dedicated Migrate to 8.0.0 guide, so major versions are not drop-in
- Free support is a community Slack; enterprise-grade consulting and support is a separate paid engagement with Thinkmill and no published price
Pricing, plan by plan
Amplitude
Free- StarterFree
- 2 million events per month
- Plus$49/month
- $0.049 per MTU
- Up to 300k MTUs
- Advanced analytics
- GrowthFree
- Causal insights
- Feature experimentation
- Real-time streaming
- EnterpriseFree
- Cross-product analysis
- Advanced permissions
- Dedicated account manager
KeystoneJS
Free- Open SourceFree
- Full KeystoneJS
- Community support
Which should you pick?
Choose Amplitude if
- You need event tracking.
- You want to start without paying.
- You work on Web, Ios, Android, Api.
- You also want user segmentation.
Choose KeystoneJS if
- You need rest api.
- You want to start without paying.
- You work on Node.js, Self-hosted.
- You also want graphql api.
Questions people ask
- Is Amplitude or KeystoneJS better?
- Neither clearly leads. Amplitude starts at Free and KeystoneJS at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Amplitude or KeystoneJS?
- Amplitude starts at Free and KeystoneJS at Free.
- Does Amplitude or KeystoneJS run on more platforms?
- Amplitude runs on Web, Ios, Android, Api. KeystoneJS runs on Node.js, Self-hosted.
- Can I use Amplitude for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Amplitude best used for?
- Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what KeystoneJS is typically brought in for.
- What can Amplitude do that KeystoneJS cannot?
- Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. KeystoneJS covers REST API, GraphQL API, Admin interface, Node.js.
Answered from the vendors’ own pages
Amplitude: Does Amplitude have a free plan?
Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.
SourceAmplitude: What is Amplitude's pricing based on?
Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.
SourceAmplitude: What analytics features does every Amplitude plan include?
Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.
SourceRelated pages
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