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Marketing & Analytics · head to head

Adverity vs Breathe HR

Adverity logo

Adverity

Marketing & Analytics

Marketing intelligence platform for data-driven organizations

From
$999/month
Rated
-
Full reviewWebsite
Breathe HR logo

Breathe HR

HR & Recruiting

Simple HR software for SMEs

From
£13/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Adverity no published pricing and no tiers; every quote is bespoke, which the vendor states plainly; Breathe HR pricing is banded by headcount, starting at £24 per month for 1 to 10 people, £44 per month for 11 to 20 and £99 per month for 21 to 50
  • They diverge on capability: Adverity covers Data aggregation, Breathe HR covers Employee Database.

Where they differ

Only the attributes on which Adverity and Breathe HR actually diverge.

Attributes where Adverity and Breathe HR differ
AttributeAdverityBreathe HR
Starting price$999/month£13/month
PlatformsWeb, Api, MobileWeb, Ios, Android
CategoryMarketing & AnalyticsHR & Recruiting
Founded20142012

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adverity

  • Data aggregation
  • Custom dashboards
  • Advanced analytics
  • Predictive insights
  • Automated alerts
  • Report scheduling
  • Data quality rules
  • Attribution modeling

Only in Breathe HR

  • Employee Database
  • Absence Management
  • Document Storage
  • HR Reporting
  • Performance Management
  • Training
  • Slack
  • Google Workspace

What people use each for

The jobs each tool is most often brought in to do.

Adverity

  • Consolidating marketing data from many advertising platformsnot Breathe HR
  • Transforming and harmonising campaign data across sourcesnot Breathe HR
  • Monitoring data quality before it reaches reportingnot Breathe HR
  • Feeding a BI tool or warehouse with marketing datanot Breathe HR

Breathe HR

  • Holiday, absence and sickness tracking for a UK small businessnot Adverity
  • Storing HR documents, contracts and e-signaturesnot Adverity
  • Performance reviews and onboarding workflows for small teamsnot Adverity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adverity

  • No published pricing and no tiers; every quote is bespoke, which the vendor states plainly
  • An ETL and data layer rather than a reporting tool, so it needs a BI destination alongside it

Breathe HR

  • Pricing is banded by headcount, starting at £24 per month for 1 to 10 people, £44 per month for 11 to 20 and £99 per month for 21 to 50
  • Plans are capped by band up to 151 to 200 people, so it is not sold to organisations above that range on the published ladder
  • The free trial is 14 days
  • Health and safety, e-learning and other modules are sold as add-ons on top of the core HR plan
  • Pricing is quoted in pounds and the product is marketed to UK SMEs

Pricing, plan by plan

Adverity

$999/month
  • Starter$999/month
    • Up to 10 data sources
    • Custom dashboards
    • Basic integrations
  • Professional$2499/month
    • Unlimited data sources
    • Advanced analytics
    • Premium integrations
  • Enterprise$undefined/month
    • Custom implementation
    • Dedicated team
    • Advanced security

Breathe HR

£13/month
  • Core$13/month
    • Employee Database
    • Absence Management
    • Documents
  • People Management$18/month
    • All Core features
    • Performance
    • Goals

Which should you pick?

Choose Adverity if

  • You need data aggregation.
  • You work on Web, Api, Mobile.
  • You also want custom dashboards.
Adverity review

Choose Breathe HR if

  • You need employee database.
  • You work on Web, Ios, Android.
  • You also want absence management.
Breathe HR review

Questions people ask

Is Adverity or Breathe HR better?
Neither clearly leads. Adverity starts at $999/month and Breathe HR at £13/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adverity or Breathe HR?
Adverity starts at $999/month and Breathe HR at £13/month.
Does Adverity or Breathe HR run on more platforms?
Adverity runs on Web, Api, Mobile. Breathe HR runs on Web, Ios, Android.
What is Adverity best used for?
Adverity is most often used for consolidating marketing data from many advertising platforms, transforming and harmonising campaign data across sources, monitoring data quality before it reaches reporting, feeding a bi tool or warehouse with marketing data. Of those, consolidating marketing data from many advertising platforms and transforming and harmonising campaign data across sources are not what Breathe HR is typically brought in for.
What can Adverity do that Breathe HR cannot?
Adverity covers Data aggregation, Custom dashboards, Advanced analytics, Predictive insights. Breathe HR covers Employee Database, Absence Management, Document Storage, HR Reporting.
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