Softwr

Software · head to head

VWO vs Lucky Orange

VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite
Lucky Orange logo

Lucky Orange

Software

All-in-one conversion optimization

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: VWO growth plan restricted to 1 workspace and 0 custom attributes; Lucky Orange session-based pricing scales poorly during traffic spikes or successful campaigns
  • They diverge on capability: VWO covers A/B testing, Lucky Orange covers Session Recordings.

Where they differ

Only the attributes on which VWO and Lucky Orange actually diverge.

Attributes where VWO and Lucky Orange differ
AttributeVWOLucky Orange
Pricing modelusage-basedUnknown
PlatformsWeb, iOS, Android, Server-sideWeb
Founded20072012

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in VWO

  • A/B testing
  • Multivariate testing
  • Session recordings
  • Analytics
  • Google Analytics
  • Slack
  • SSL encryption
  • Cloud deployment

Only in Lucky Orange

  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce
  • Wix

Both cover

  • Heatmaps
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

VWO

  • A/B testing and multivariate testingnot Lucky Orange
  • Conversion rate optimisationnot Lucky Orange
  • Behavioural analytics and session recordingsnot Lucky Orange
  • Feature experimentation and progressive rolloutsnot Lucky Orange

Lucky Orange

  • User experience analysisnot VWO
  • Bug reproductionnot VWO
  • Conversion optimizationnot VWO
  • Customer journey mappingnot VWO
  • Usability testingnot VWO

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

Pricing, plan by plan

VWO

Free

No published plan breakdown. See the VWO review.

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

Which should you pick?

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Choose Lucky Orange if

  • You need session recordings.
  • You want to start without paying.
  • You also want live chat.
Lucky Orange review

Questions people ask

Is VWO or Lucky Orange better?
Neither clearly leads. VWO starts at Free and Lucky Orange at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, VWO or Lucky Orange?
VWO starts at Free and Lucky Orange at Free.
Does VWO or Lucky Orange run on more platforms?
VWO runs on Web, iOS, Android, Server-side. Lucky Orange runs on Web.
Can I use VWO for free?
Both have a free tier, so you can try either at no cost before committing.
What is VWO best used for?
VWO is most often used for a/b testing and multivariate testing, conversion rate optimisation, behavioural analytics and session recordings, feature experimentation and progressive rollouts. Of those, a/b testing and multivariate testing and conversion rate optimisation are not what Lucky Orange is typically brought in for.
What can VWO do that Lucky Orange cannot?
VWO covers A/B testing, Multivariate testing, Session recordings, Analytics. Lucky Orange covers Session Recordings, Live Chat, Surveys, Form Analytics. Both handle Heatmaps, Web support.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source
ShareXLinkedInRedditWhatsAppEmail

Related pages

More on VWO

More on Lucky Orange

Keep looking

Other head to heads