Software · head to head
Haven Life vs Better Agency
B
Better Agency
Software
Agency management for digital-first agencies
- From
- $199/month
- Rated
- -
The short version
- Only Haven Life has a free tier, so it costs nothing to try first.
- Each has a real cost: Haven Life stopped accepting new applications on 12 January 2024. MassMutual wound the business down, citing low consumer adoption and high customer acquisition costs; Better Agency better Agency's own vendor domain is betteragency.io, not betteragency.com as listed in the catalogue; betteragency.com is an unrelated web design firm (archived pricing captured at 4 April 2025)
- They diverge on capability: Haven Life covers Instant quotes, Better Agency covers Policy management.
Where they differ
Only the attributes on which Haven Life and Better Agency actually diverge.
| Attribute | Haven Life | Better Agency |
|---|---|---|
| Starting price | Free | $199/month |
| Pricing model | freemium | subscription |
| Free tier | Yes | No |
| Founded | 2016 | 2018 |
Identical on both: platforms (Web, Ios, Android), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Haven Life
- Instant quotes
- No medical exam
- Fast underwriting
- Multiple term options
- Online application
- Digital policy delivery
- Policy management portal
- 24/7 accessibility
Only in Better Agency
- Policy management
- Client portal
- Workflow automation
- Reporting
- Document management
- Mobile app
- API access
- Integration library
Both cover
- Data encryption
- Cloud deployment
- Web support
- Ios support
- Android support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
Haven Life
- Life insurance shoppingnot Better Agency
- Family protectionnot Better Agency
- Quick policy purchasenot Better Agency
- Financial securitynot Better Agency
Better Agency
- Automationnot Haven Life
- Customer engagementnot Haven Life
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Haven Life
- Stopped accepting new applications on 12 January 2024. MassMutual wound the business down, citing low consumer adoption and high customer acquisition costs
- havenlife.com now redirects to massmutual.com
- Existing policies remain valid and are administered by MassMutual, but the product cannot be bought
Better Agency
- Better Agency's own vendor domain is betteragency.io, not betteragency.com as listed in the catalogue; betteragency.com is an unrelated web design firm (archived pricing captured at 4 April 2025)
- Base plan is $149 USD monthly and includes only 3 users; each additional user costs $35 USD per month on top (archived pricing page, 4 April 2025)
- Paying annually is required to get a 10 percent discount off the monthly rate, with no other discount tier published (archived pricing page, 4 April 2025)
Pricing, plan by plan
Haven Life
Free- Quote ToolFree
- Instant quotes
- No medical exam
- Coverage customization
- Term Life Insurance$undefined/month
- 10, 20, or 30-year terms
- Fast underwriting
- Guaranteed rates
Better Agency
$199/month- Starter$199/month
- Policy management
- Client portal
- Automation
Which should you pick?
Choose Haven Life if
- You need instant quotes.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want no medical exam.
Choose Better Agency if
- You need policy management.
- You work on Web, Ios, Android.
- You also want client portal.
Questions people ask
- Is Haven Life or Better Agency better?
- Neither clearly leads. Haven Life starts at Free and Better Agency at $199/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Haven Life or Better Agency?
- Haven Life has a free tier; the other does not. Paid plans start at Free for Haven Life and $199/month for Better Agency.
- Does Haven Life or Better Agency run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- Can I use Haven Life for free?
- Yes. Haven Life has a free tier, so you can try it without paying. Better Agency starts at $199/month.
- What is Haven Life best used for?
- Haven Life is most often used for life insurance shopping, family protection, quick policy purchase, financial security. Of those, life insurance shopping and family protection are not what Better Agency is typically brought in for.
- What can Haven Life do that Better Agency cannot?
- Haven Life covers Instant quotes, No medical exam, Fast underwriting, Multiple term options. Better Agency covers Policy management, Client portal, Workflow automation, Reporting. Both handle Data encryption, Cloud deployment, Web support, Ios support.
Related pages
More on Better Agency
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