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Clockify vs Ruler Analytics

Clockify logo

Clockify

All industries

Free time tracker for teams

From
Free
Rated
-
Full reviewWebsite
Ruler Analytics logo

Ruler Analytics

Marketing & Analytics

Closed-loop marketing attribution

From
£299/month
Rated
-
Full reviewWebsite

The short version

  • Only Clockify has a free tier, so it costs nothing to try first.
  • Each has a real cost: Clockify the free plan stops at 5 users; Ruler Analytics no free plan or trial available, requiring custom quote for pricing
  • They diverge on capability: Clockify covers Timer & manual time entry, Ruler Analytics covers Multi-touch attribution.

Where they differ

Only the attributes on which Clockify and Ruler Analytics actually diverge.

Attributes where Clockify and Ruler Analytics differ
AttributeClockifyRuler Analytics
Starting priceFree£299/month
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWeb, Windows, Macos, Linux, Ios, Android, Browser-extensionWeb
CategoryAll industriesMarketing & Analytics
Founded20172012

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Clockify

  • Timer & manual time entry
  • Timesheets
  • Calendar view
  • Projects & tasks
  • Reports & analytics
  • Team dashboard
  • Kiosk mode
  • Offline mode

Only in Ruler Analytics

  • Multi-touch attribution
  • Call tracking
  • Form tracking
  • Revenue attribution
  • Customer journey tracking
  • CRM integration
  • Marketing ROI
  • Custom reporting

Both cover

  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Clockify

  • Employee time trackingnot Ruler Analytics
  • Project time budgetsnot Ruler Analytics
  • Client billingnot Ruler Analytics
  • Productivity analysisnot Ruler Analytics
  • Payroll calculationnot Ruler Analytics

Ruler Analytics

  • Marketing attributionnot Clockify
  • ROI measurementnot Clockify
  • Lead trackingnot Clockify
  • Revenue attributionnot Clockify

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Clockify

  • The free plan stops at 5 users
  • Free accounts are throttled to 30 API requests per hour and 3 webhooks
  • Reporting on the free plan only covers a 1 month range
  • Invoicing needs Standard at $5.49 per seat per month and GPS tracking needs Pro at $7.99
  • SSO, SCIM provisioning, a custom subdomain and the audit log are Enterprise only at $11.99 per seat per month

Ruler Analytics

  • No free plan or trial available, requiring custom quote for pricing
  • Advanced features like marketing mix modeling only available on Advanced plan at 1,499 GBP per month
  • Pricing scales with monthly traffic volume, making costs unpredictable
  • Setup requires manual integration with CRM and data sources

Pricing, plan by plan

Clockify

Free
  • FreeFree
    • Unlimited users
    • Unlimited projects
    • Time tracking
  • Basic$3.99/user/month
    • Bulk edit
    • Billable rates
    • Rounding
  • Standard$5.49/user/month
    • Timesheet approvals
    • Invoicing
    • Scheduled reports
  • Pro$7.99/user/month
    • Profit & loss
    • GPS tracking
    • Screenshots

Ruler Analytics

£299/month
  • Small$299/month
    • Up to 10,000 monthly visits
    • Form tracking
    • Call tracking
  • Medium$499/month
    • Up to 50,000 monthly visits
    • Data-driven attribution
    • Segmentation
  • Advanced$1499/month
    • 100k+ monthly visits
    • Marketing mix modeling
    • AI agents for analytics

Which should you pick?

Choose Clockify if

  • You need timer & manual time entry.
  • You want to start without paying.
  • You work on Web, Windows, Macos, Linux, Ios, Android, Browser-extension.
  • You also want timesheets.
Clockify review

Choose Ruler Analytics if

  • You need multi-touch attribution.
  • You also want call tracking.
Ruler Analytics review

Questions people ask

Is Clockify or Ruler Analytics better?
Neither clearly leads. Clockify starts at Free and Ruler Analytics at £299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Clockify or Ruler Analytics?
Clockify has a free tier; the other does not. Paid plans start at Free for Clockify and £299/month for Ruler Analytics.
Does Clockify or Ruler Analytics run on more platforms?
Clockify runs on Web, Windows, Macos, Linux, Ios, Android, Browser-extension. Ruler Analytics runs on Web.
Can I use Clockify for free?
Yes. Clockify has a free tier, so you can try it without paying. Ruler Analytics starts at £299/month.
What is Clockify best used for?
Clockify is most often used for employee time tracking, project time budgets, client billing, productivity analysis. Of those, employee time tracking and project time budgets are not what Ruler Analytics is typically brought in for.
What can Clockify do that Ruler Analytics cannot?
Clockify covers Timer & manual time entry, Timesheets, Calendar view, Projects & tasks. Ruler Analytics covers Multi-touch attribution, Call tracking, Form tracking, Revenue attribution. Both handle SOC2.

Answered from the vendors’ own pages

Ruler Analytics: What does Ruler Analytics track?

Ruler Analytics tracks forms, calls, live chat, offline conversions, and CRM data to connect marketing activity directly to revenue outcomes.

Source
Ruler Analytics: Does Ruler Analytics offer a free plan?

No, Ruler Analytics does not offer a free plan. Pricing starts at 299 GBP per month for the Small plan supporting up to 10,000 monthly website visits.

Source
Ruler Analytics: What attribution models does Ruler Analytics support?

Ruler supports multi-touch attribution, data-driven attribution, impression attribution, and marketing mix modeling for measuring campaign ROI across channels.

Source
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