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Software · head to head

Cars.com vs Edmunds

Cars.com logo

Cars.com

Software

Your trusted automotive marketplace

From
$299/month
Rated
-
Full reviewWebsite
Edmunds logo

Edmunds

Software

Car research, reviews, and pricing

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Edmunds has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cars.com cars.com charges shoppers nothing; it is a free listings site monetised via dealer advertising, per the 31 Dec 2020 archive capture; Edmunds edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.
  • They diverge on capability: Cars.com covers Vehicle listing, Edmunds covers Vehicle reviews.

Where they differ

Only the attributes on which Cars.com and Edmunds actually diverge.

Attributes where Cars.com and Edmunds differ
AttributeCars.comEdmunds
Starting price$299/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
Founded19981966

Identical on both: platforms (Web, Mobile, App), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cars.com

  • Vehicle listing
  • Marketplace access
  • Dealer profile
  • Performance tracking
  • Mobile responsive
  • Photo and video gallery
  • Consumer research tools
  • DMS platforms

Only in Edmunds

  • Vehicle reviews
  • Pricing tools
  • Comparisons
  • Expert ratings
  • Buyer guides
  • Dealer locator
  • Lease calculators
  • True Market Value pricing

Both cover

  • Lead generation
  • CRM systems
  • Email marketing
  • Mobile apps
  • SSL encryption
  • Secure authentication
  • Data protection

What people use each for

The jobs each tool is most often brought in to do.

Cars.com

  • Dealership Management
  • Service Scheduling
  • Inventory Management
  • Sales Operations
  • Customer Relationship

Edmunds

  • Dealership Management
  • Service Scheduling
  • Inventory Management
  • Sales Operations
  • Customer Relationship

Both are used for dealership management, service scheduling, inventory management, sales operations, customer relationship, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cars.com

  • Cars.com charges shoppers nothing; it is a free listings site monetised via dealer advertising, per the 31 Dec 2020 archive capture

Edmunds

  • Edmunds' Dealership API terms of use limit cached API content to 30 days, after which it must be purged, and forbid copying, storing or archiving content beyond that window, per the vendor's own developer terms.

Pricing, plan by plan

Cars.com

$299/month
  • Basic$299/month
    • Vehicle listings
    • Marketplace visibility
    • Basic lead management
  • Standard$699/month
    • Everything in Basic
    • Advanced lead tools
    • CRM integration
  • Premium$1199/month
    • Everything in Standard
    • Priority placement
    • Marketing support

Edmunds

Free
  • FreeFree
    • Vehicle comparisons
    • Expert reviews
    • Price estimates
  • Premium Dealer$399/month
    • Lead generation
    • Dealer profile
    • Customer reviews
  • Enterprise$999/month
    • Everything in Premium
    • Custom integration
    • API access

Which should you pick?

Choose Cars.com if

  • You need vehicle listing.
  • You work on Web, Mobile, App.
  • You also want marketplace access.
Cars.com review

Choose Edmunds if

  • You need vehicle reviews.
  • You want to start without paying.
  • You work on Web, Mobile, App.
  • You also want pricing tools.
Edmunds review

Questions people ask

Is Cars.com or Edmunds better?
Neither clearly leads. Cars.com starts at $299/month and Edmunds at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cars.com or Edmunds?
Edmunds has a free tier; the other does not. Paid plans start at $299/month for Cars.com and Free for Edmunds.
Does Cars.com or Edmunds run on more platforms?
Both run on Web, Mobile, App, so platform support will not decide this one for you.
Can I use Edmunds for free?
Yes. Edmunds has a free tier, so you can try it without paying. Cars.com starts at $299/month.
What is Cars.com best used for?
Cars.com is most often used for dealership management, service scheduling, inventory management, sales operations.
What can Cars.com do that Edmunds cannot?
Cars.com covers Vehicle listing, Marketplace access, Dealer profile, Performance tracking. Edmunds covers Vehicle reviews, Pricing tools, Comparisons, Expert ratings. Both handle Lead generation, CRM systems, Email marketing, Mobile apps.
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Related pages

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