Software · head to head
Arc Publishing vs Mailchimp

Arc Publishing
Software
The enterprise publishing platform for news organizations
- From
- On request
- Rated
- -
The short version
- Only Mailchimp has a free tier, so it costs nothing to try first.
- Each has a real cost: Arc Publishing now sold as Arc XP, and arcpublishing.com redirects there; Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
- They diverge on capability: Arc Publishing covers Modular CMS, Mailchimp covers Email campaigns.
Where they differ
Only the attributes on which Arc Publishing and Mailchimp actually diverge.
| Attribute | Arc Publishing | Mailchimp |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | quote | Unknown |
| Free tier | No | Yes |
| Platforms | Web, Mobile | Web, iOS, Android |
| Founded | 2016 | 2001 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Arc Publishing
- Modular CMS
- Content creation
- Publishing workflow
- Paywall management
- Subscription billing
- Analytics dashboard
- API framework
- Commerce integration
Only in Mailchimp
- Email campaigns
- Marketing automation
- Landing pages
- Forms & popups
- Audience management
- Content studio
- Analytics
- Social media
What people use each for
The jobs each tool is most often brought in to do.
Arc Publishing
- Content management for news and digital publishersnot Mailchimp
- Subscription and paywall managementnot Mailchimp
- Video publishing alongside articlesnot Mailchimp
- Multi-site delivery for broadcast and B2B publishersnot Mailchimp
Mailchimp
- Email newslettersnot Arc Publishing
- E-commerce marketingnot Arc Publishing
- Lead generationnot Arc Publishing
- Customer engagementnot Arc Publishing
- Marketing automationnot Arc Publishing
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Arc Publishing
- Now sold as Arc XP, and arcpublishing.com redirects there
- Pricing is not published
- Built for media companies, so the editorial workflow assumptions do not suit a general business site
Mailchimp
- The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
- Price is driven by contact count, so the list growing raises the bill regardless of how much you send
- Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
- Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
- The headline $13 and $20 prices are for 500 contacts, not a flat rate
Pricing, plan by plan
Arc Publishing
On request- Enterprise$undefined/custom
- Custom CMS
- Paywall integration
- Advanced analytics
Mailchimp
Free- FreeFree
- 250 contacts
- 500 sends per month
- Basic email campaigns
- Essentials$13/month
- 500+ contacts
- Email campaigns
- Basic automation
- Standard$20/month
- Advanced automation
- Segmentation
- Landing pages
Which should you pick?
Choose Arc Publishing if
- You need modular cms.
- You work on Web, Mobile.
- You also want content creation.
Choose Mailchimp if
- You need email campaigns.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want marketing automation.
Questions people ask
- Is Arc Publishing or Mailchimp better?
- Neither clearly leads. Arc Publishing starts at On request and Mailchimp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Arc Publishing or Mailchimp?
- Mailchimp has a free tier; the other does not. Paid plans start at On request for Arc Publishing and Free for Mailchimp.
- Does Arc Publishing or Mailchimp run on more platforms?
- Arc Publishing runs on Web, Mobile. Mailchimp runs on Web, iOS, Android.
- Can I use Mailchimp for free?
- Yes. Mailchimp has a free tier, so you can try it without paying. Arc Publishing starts at On request.
- What is Arc Publishing best used for?
- Arc Publishing is most often used for content management for news and digital publishers, subscription and paywall management, video publishing alongside articles, multi-site delivery for broadcast and b2b publishers. Of those, content management for news and digital publishers and subscription and paywall management are not what Mailchimp is typically brought in for.
- What can Arc Publishing do that Mailchimp cannot?
- Arc Publishing covers Modular CMS, Content creation, Publishing workflow, Paywall management. Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups.
Answered from the vendors’ own pages
Mailchimp: Does Mailchimp offer a free plan?
Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.
SourceMailchimp: What email features does Mailchimp include?
Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.
SourceMailchimp: Can Mailchimp integrate with e-commerce platforms?
Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.
SourceRelated pages
More on Arc Publishing
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