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Amplitude vs Cassandra

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Full reviewWebsite
Cassandra logo

Cassandra

Software

Manage massive amounts of data with linear scalability

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Cassandra no support for joins across tables
  • They diverge on capability: Amplitude covers Event tracking, Cassandra covers Linear Scalability.

Where they differ

Only the attributes on which Amplitude and Cassandra actually diverge.

Attributes where Amplitude and Cassandra differ
AttributeAmplitudeCassandra
PlatformsWeb, Ios, Android, ApiLinux, macOS, Windows, Docker, Kubernetes
Founded20122008

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Cassandra

  • Linear Scalability
  • Fault Tolerance
  • Multi-datacenter Replication
  • Tunable Consistency
  • CQL Query Language
  • Distributed Architecture
  • No Single Point of Failure
  • DataStax

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Cassandra
  • Feature adoption trackingnot Cassandra
  • Conversion rate optimizationnot Cassandra
  • Customer journey mappingnot Cassandra
  • Retention improvementnot Cassandra

Cassandra

  • Real-time applicationsnot Amplitude
  • Content managementnot Amplitude
  • User profilesnot Amplitude
  • Mobile backendsnot Amplitude
  • Cachingnot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Cassandra

  • No support for joins across tables
  • No ACID transactions across multiple rows
  • Data model must be designed around query patterns upfront, making schema evolution difficult
  • Partition key misconfigurations can cause uneven data distribution and hotspots that degrade performance

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Cassandra

Free

No published plan breakdown. See the Cassandra review.

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.
Amplitude review

Choose Cassandra if

  • You need linear scalability.
  • You want to start without paying.
  • You work on Linux, macOS, Windows, Docker, Kubernetes.
  • You also want fault tolerance.
Cassandra review

Questions people ask

Is Amplitude or Cassandra better?
Neither clearly leads. Amplitude starts at Free and Cassandra at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Cassandra?
Amplitude starts at Free and Cassandra at Free.
Does Amplitude or Cassandra run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Cassandra runs on Linux, macOS, Windows, Docker, Kubernetes.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Cassandra is typically brought in for.
What can Amplitude do that Cassandra cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Cassandra covers Linear Scalability, Fault Tolerance, Multi-datacenter Replication, Tunable Consistency.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Cassandra: Does Cassandra support joins between tables?

No. Cassandra does not support joins or foreign keys. The data model requires denormalization, meaning data must be duplicated across tables to support different query patterns.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Cassandra: Does Cassandra offer ACID transactions?

No. Cassandra provides only row-level atomicity and isolation, not full ACID transactions across multiple rows or tables. It uses lightweight transactions via Paxos for per-row compare-and-set operations.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
Cassandra: What programming languages can connect to Cassandra?

Cassandra supports official drivers for multiple languages including Python, Java, Node.js, and Go, allowing applications to communicate via the native Cassandra protocol.

Source
Cassandra: Can I deploy Cassandra in the cloud?

Yes. Cassandra can run on any cloud platform (AWS, Google Cloud, Azure) via Docker, virtual machines, or managed services like DataStax Astra DB, which provides a fully managed DBaaS option.

Source
Cassandra: Does Cassandra have a free option?

The open source Apache Cassandra is free. DataStax also offers Astra DB with a free tier providing up to 25GB storage and 25 million read/write operations per month.

Source
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