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Software · head to head

Airtable vs Clearbit

Airtable logo

Airtable

Software

Create apps that perfectly fit your team's needs

From
Free
Rated
-
Clearbit logo

Clearbit

Software

B2B data enrichment and intelligence

From
Free
Rated
-

The short version

  • Each has a real cost: Airtable hitting a plan limit blocks adding records or attachments entirely until you upgrade, rather than degrading gracefully; Clearbit pricing can be expensive at scale with usage-based model
  • They diverge on capability: Airtable covers Spreadsheet-database hybrid, Clearbit covers Company enrichment.

Where they differ

Only the attributes on which Airtable and Clearbit actually diverge.

Attributes where Airtable and Clearbit differ
AttributeAirtableClearbit
PlatformsWeb, iOS, Android, DesktopWeb, API
Founded20122015

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Airtable

  • Spreadsheet-database hybrid
  • Custom views
  • Automation
  • Forms
  • Integrations
  • Mobile apps
  • Real-time collaboration
  • API access

Only in Clearbit

  • Company enrichment
  • Contact enrichment
  • Lead scoring
  • Reveal (website visitors)
  • Forms shortening
  • HubSpot
  • Marketo
  • Segment

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Airtable

  • Structured team databases with grid, calendar and kanban viewsnot Clearbit
  • Lightweight internal tools built on shared recordsnot Clearbit
  • Automations between Airtable and other systemsnot Clearbit
  • Sharing read-only views with collaborators, who are not chargednot Clearbit
  • Collecting submissions through forms without paying for a seatnot Clearbit

Clearbit

  • Lead enrichmentnot Airtable
  • Account targetingnot Airtable
  • Personalizationnot Airtable
  • Lead scoringnot Airtable

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Airtable

  • Hitting a plan limit blocks adding records or attachments entirely until you upgrade, rather than degrading gracefully
  • Team is $20 per user per month and Business $45, both at the annual rate
  • Automation and API usage are capped by plan
  • Enterprise Scale pricing is not published

Clearbit

  • Pricing can be expensive at scale with usage-based model
  • Batch enrichment has per-row cost that adds up quickly for large datasets
  • Limited data for smaller or private companies
  • Now integrated into HubSpot as Breeze Intelligence, may affect standalone availability

Pricing, plan by plan

Airtable

Free
  • FreeFree
    • Unlimited bases
    • 1,000 records per base
    • Up to 5 editors
  • Team$20/month per editor annual
    • 50,000 records per base
    • Unlimited automations
    • API access
  • Business$45/month per editor annual
    • 125,000 records per base
    • Advanced permissions
    • Priority support
  • Enterprise Scale$null/custom
    • 500,000+ records per base
    • Custom SLA
    • Dedicated support

Clearbit

Free

No published plan breakdown. See the Clearbit review.

Which should you pick?

Choose Airtable if

  • You need spreadsheet-database hybrid.
  • You want to start without paying.
  • You work on Web, iOS, Android, Desktop.
  • You also want custom views.

Choose Clearbit if

  • You need company enrichment.
  • You want to start without paying.
  • You work on Web, API.
  • You also want contact enrichment.

Questions people ask

Is Airtable or Clearbit better?
Neither clearly leads. Airtable starts at Free and Clearbit at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Airtable or Clearbit?
Airtable starts at Free and Clearbit at Free.
Does Airtable or Clearbit run on more platforms?
Airtable runs on Web, iOS, Android, Desktop. Clearbit runs on Web, API.
Can I use Airtable for free?
Both have a free tier, so you can try either at no cost before committing.
What is Airtable best used for?
Airtable is most often used for structured team databases with grid, calendar and kanban views, lightweight internal tools built on shared records, automations between airtable and other systems, sharing read-only views with collaborators, who are not charged. Of those, structured team databases with grid, calendar and kanban views and lightweight internal tools built on shared records are not what Clearbit is typically brought in for.
What can Airtable do that Clearbit cannot?
Airtable covers Spreadsheet-database hybrid, Custom views, Automation, Forms. Clearbit covers Company enrichment, Contact enrichment, Lead scoring, Reveal (website visitors). Both handle Salesforce.

Answered from the vendors’ own pages

Airtable: Is there a free Airtable plan and what does it include?

Yes, Airtable's Free plan is indefinite with unlimited bases, 1,000 records per base, up to 5 editors, 1 GB storage per base, 100 automation runs per month, and core features like Interface Designer and mobile apps.

Source
Clearbit: Does Clearbit offer a free tier?

Yes. The first 50 real-time lookups are free. After that, usage-based pricing applies with 500 free credits included in subscription plans.

Source
Airtable: How does Airtable handle permissions and viewers?

Airtable charges per editor only. Read-only viewers, form submitters, and people accessing share links are free on every plan, making it cost-effective for large viewing audiences.

Source
Clearbit: How does Clearbit batch enrichment pricing work?

Batch enrichment costs $0.30 USD per row, with totals rounded to $5 increments. Bulk batch discounts are not available, but large volumes can negotiate lower rates through monthly/annual subscription to the Enrichment API.

Source
Airtable: What are Airtable's record limits?

Free plan has 1,000 records per base, Team plan has 50,000, Business plan has 125,000, and Enterprise Scale has 500,000+ records. Performance degrades past 100,000 records in a single base.

Source
Clearbit: What data does Clearbit provide?

Clearbit maintains information on over 20 million companies with over 100 rich attributes including demographic and technographic data, industry classification, and company size information.

Source
Airtable: Can Airtable integrate with other tools like Slack?

Yes, Airtable integrates with Slack via Zapier or Make.com, allowing automation like sending Slack messages when records are created or updated. Airtable also has a native API for direct integrations.

Source
Clearbit: Is there an API available?

Yes. Clearbit offers REST APIs for real-time enrichment and bulk batch processing, allowing direct integration into applications and workflows.

Source

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