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Software · head to head

Refersion vs Viral Loops

R

Refersion

Software

Affiliate and influencer marketing for e-commerce

From
$99/month
Rated
-
Full reviewWebsite
Viral Loops logo

Viral Loops

Software

Viral and referral marketing made simple

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Viral Loops has a free tier, so it costs nothing to try first.
  • Each has a real cost: Refersion no influencer discovery tools; requires using separate platforms to identify creators; Viral Loops pricing is relatively high for small startups and bootstrapped businesses ($35/mo minimum)
  • They diverge on capability: Refersion covers Affiliate recruitment, Viral Loops covers Campaign templates.

Where they differ

Only the attributes on which Refersion and Viral Loops actually diverge.

Attributes where Refersion and Viral Loops differ
AttributeRefersionViral Loops
Starting price$99/monthFree
Free tierNoYes
Founded20142016

Identical on both: pricing model (subscription), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Refersion

  • Affiliate recruitment
  • Coupon tracking
  • Commission automation
  • Influencer management
  • Performance analytics
  • BigCommerce
  • WooCommerce
  • Magento

Only in Viral Loops

  • Campaign templates
  • Milestone rewards
  • Leaderboards
  • Referral widgets
  • Viral analytics
  • Mailchimp
  • Klaviyo
  • HubSpot

Both cover

  • Shopify
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Refersion

  • affiliate marketing management
  • Workflow automation
  • Reporting

Viral Loops

  • affiliate marketing management
  • Workflow automation
  • Reporting

Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Refersion

  • No influencer discovery tools; requires using separate platforms to identify creators
  • Limited audience analysis and insights compared to competitors
  • Minimal customization options for reports and analytics
  • Higher starting price (39-99 USD/month) may be prohibitive for small businesses

Viral Loops

  • Pricing is relatively high for small startups and bootstrapped businesses ($35/mo minimum)
  • Advanced features are only available on higher-tier plans, limiting smaller businesses
  • Limited customization without technical development for highly branded campaigns
  • Customer support response times may vary by region and time zone

Pricing, plan by plan

Refersion

$99/month
  • Professional$99/month
    • 130 monthly order conversions
    • Unlimited affiliates
    • Shopify integration

Viral Loops

Free
  • FreeFree
    • 1,000 participants
    • All templates
    • Basic features

Which should you pick?

Choose Refersion if

  • You need affiliate recruitment.
  • You also want coupon tracking.
Refersion review

Choose Viral Loops if

  • You need campaign templates.
  • You want to start without paying.
  • You also want milestone rewards.
Viral Loops review

Questions people ask

Is Refersion or Viral Loops better?
Neither clearly leads. Refersion starts at $99/month and Viral Loops at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Refersion or Viral Loops?
Viral Loops has a free tier; the other does not. Paid plans start at $99/month for Refersion and Free for Viral Loops.
Does Refersion or Viral Loops run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Viral Loops for free?
Yes. Viral Loops has a free tier, so you can try it without paying. Refersion starts at $99/month.
What is Refersion best used for?
Refersion is most often used for affiliate marketing management, workflow automation, reporting.
What can Refersion do that Viral Loops cannot?
Refersion covers Affiliate recruitment, Coupon tracking, Commission automation, Influencer management. Viral Loops covers Campaign templates, Milestone rewards, Leaderboards, Referral widgets. Both handle Shopify, Web support.

Answered from the vendors’ own pages

Refersion: How much does Refersion cost?

Refersion offers tiered pricing starting at 39 USD per month for the base plan, with Growth tier at 129 USD/month and Scale tier at 599 USD/month. Professional plans start at 99 USD/month with a 14-day free trial, and Business plans cost 249 USD/month. Pricing scales with advanced features at 599 USD/month.

Source
Viral Loops: What does Viral Loops pricing start at?

Viral Loops pricing starts at $35/month and ranges up to $208/month depending on the plan. The platform offers a 14-day free trial, flat-rate pricing (no per-campaign charges), and 30% discount for annual billing.

Source
Refersion: How fast can I set up Refersion?

Refersion integrates with Shopify, WooCommerce, and BigCommerce stores in as little as 10-15 minutes with no developer required. This is significantly faster than competitors like Impact.com which typically requires 2-4 weeks and developer resources for implementation.

Source
Viral Loops: What types of campaigns can Viral Loops create?

Viral Loops allows creation of referral programs, giveaways, waiting lists, and sweepstakes/competitions. Campaigns can be integrated into websites or mobile apps within minutes using pre-built templates.

Source
Refersion: What integrations does Refersion support?

Refersion integrates with Shopify, WooCommerce, BigCommerce, Magento, and Stripe. The platform also connects with Klaviyo for email marketing and Postscript for SMS campaigns, enabling seamless affiliate program management across ecommerce platforms.

Source
Viral Loops: Does Viral Loops offer custom pricing?

Yes. Beyond the standard $35-208/month plans, Viral Loops offers custom pricing for larger teams and enterprises with specific feature requirements.

Source
Refersion: Does Refersion include influencer discovery?

No. Refersion does not include tools for discovering influencers, which requires brands to use additional platforms or manually identify creators. The platform focuses on tracking and managing existing affiliate and influencer relationships rather than discovery.

Source
Viral Loops: What happens to campaigns after I cancel Viral Loops?

Users can export large files of mailing lists in several data formats, allowing campaign data to be migrated to another platform if needed after cancellation.

Source
Viral Loops: How quickly can I launch a campaign with Viral Loops?

Campaigns can be launched within minutes using Viral Loops' template-based, intuitive interface that requires no technical expertise or coding knowledge.

Source
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Related pages

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