Softwr

Learning Management · head to head

Kajabi vs Whova

Kajabi logo

Kajabi

Learning Management

All-in-one platform for knowledge entrepreneurs

From
$179/month
Rated
-
Full reviewWebsite
Whova logo

Whova

Webinar & Virtual Events

Award-winning event management app

From
$1500/event
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Kajabi starter plan limited to 1 product, 1 community, and 1 website; requires upgrade for scaling; Whova mobile app experiences slow loading and occasional crashes during large events
  • They diverge on capability: Kajabi covers Course builder, Whova covers Event mobile app.

Where they differ

Only the attributes on which Kajabi and Whova actually diverge.

Attributes where Kajabi and Whova differ
AttributeKajabiWhova
Starting price$179/month$1500/event
CategoryLearning ManagementWebinar & Virtual Events
Founded20102012

Identical on both: pricing model (subscription), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kajabi

  • Course builder
  • Website builder
  • Email marketing
  • Sales funnels
  • Memberships
  • Communities
  • Mobile app
  • Analytics

Only in Whova

  • Event mobile app
  • Agenda management
  • Attendee networking
  • Live polling
  • Virtual sessions
  • Zoom
  • Salesforce
  • HubSpot

Both cover

  • Mailchimp
  • Web support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Kajabi

  • Solo creators launching single digital products or coursesnot Whova
  • Small coaching businesses with course, community, and email marketing needsnot Whova
  • Multi-product creators requiring customisation and white-label optionsnot Whova

Whova

  • Event planningnot Kajabi
  • Ticket salesnot Kajabi
  • Attendee managementnot Kajabi
  • Virtual eventsnot Kajabi
  • Event marketingnot Kajabi

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kajabi

  • Starter plan limited to 1 product, 1 community, and 1 website; requires upgrade for scaling
  • Starter and Basic tiers support only 1 community each; Growth tier caps at 1 community (Pro tier reaches 3)
  • Payment processing fees 2.9%–2.7% (Kajabi Payments) plus 5%–0.5% for third-party providers, tiered by plan
  • Admin user allowances escalate significantly: Starter (default 1), Basic (2), Growth (11), Pro (26)

Whova

  • Mobile app experiences slow loading and occasional crashes during large events
  • Limited customization options to align with specific event branding needs
  • Notification overload can overwhelm attendees with too many messages
  • Default privacy settings include contact sharing concerns and data hosting in the US

Pricing, plan by plan

Kajabi

$179/month

No published plan breakdown. See the Kajabi review.

Whova

$1500/event
  • Basic$1500/event
    • Event app
    • Agenda builder
    • Networking
  • Professional$3000/event
    • Virtual event support
    • Gamification
    • Analytics
  • Enterprise$6000/event
    • Custom development
    • API access
    • Dedicated support

Which should you pick?

Choose Kajabi if

  • You need course builder.
  • You work on Web, iOS, Android.
  • You also want website builder.
Kajabi review

Choose Whova if

  • You need event mobile app.
  • You work on Web, iOS, Android.
  • You also want agenda management.
Whova review

Questions people ask

Is Kajabi or Whova better?
Neither clearly leads. Kajabi starts at $179/month and Whova at $1500/event, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kajabi or Whova?
Kajabi starts at $179/month and Whova at $1500/event.
Does Kajabi or Whova run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is Kajabi best used for?
Kajabi is most often used for solo creators launching single digital products or courses, small coaching businesses with course, community, and email marketing needs, multi-product creators requiring customisation and white-label options. Of those, solo creators launching single digital products or courses and small coaching businesses with course, community, and email marketing needs are not what Whova is typically brought in for.
What can Kajabi do that Whova cannot?
Kajabi covers Course builder, Website builder, Email marketing, Sales funnels. Whova covers Event mobile app, Agenda management, Attendee networking, Live polling. Both handle Mailchimp, Web support, Android support.

Answered from the vendors’ own pages

Whova: How much does Whova cost?

Whova uses a quote-based pricing model. Final cost depends on event size, frequency, and features required. Contact their sales team for customized pricing.

Source
Whova: Does Whova offer a free tier or trial?

Whova does not publish a permanent free plan, but offers no per-ticket registration fees for free events. A demo/trial is available by request.

Source
Whova: What platforms does Whova support?

Whova provides native apps for iOS and Android covering 97% of mobile users, plus a web portal accessible from any device including browsers on laptops and desktops.

Source
Whova: Does Whova integrate with other tools?

Yes, Whova integrates with Zoom, Slack, and Mailchimp through Zapier for automation, enabling seamless data flow between platforms without manual data entry.

Source
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