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Software · head to head

Hopin vs Slack Workflow Builder

Hopin logo

Hopin

Software

Virtual and hybrid events at scale

From
Free
Rated
-
Slack Workflow Builder logo

Slack Workflow Builder

Software

Automation for team collaboration

From
On request
Rated
-

The short version

  • Only Hopin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Hopin platform complexity with feature breadth that results in no single feature being particularly strong compared to specialized competitors; Slack Workflow Builder limited to Pro and above pricing tiers, requiring paid Slack subscription
  • They diverge on capability: Hopin covers Virtual stages, Slack Workflow Builder covers Workflow builder.

Where they differ

Only the attributes on which Hopin and Slack Workflow Builder actually diverge.

Attributes where Hopin and Slack Workflow Builder differ
AttributeHopinSlack Workflow Builder
Starting priceFreeOn request
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb, macOS, Windows, iOS, Android
Founded20192013

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Hopin

  • Virtual stages
  • Networking sessions
  • Expo areas
  • Breakout rooms
  • Live streaming
  • Stripe
  • HubSpot
  • Salesforce

Only in Slack Workflow Builder

  • Workflow builder
  • App integrations
  • Scheduled workflows
  • Conditional logic
  • Error handling
  • Notifications
  • Analytics
  • 1000+ apps

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Hopin

  • Event planningnot Slack Workflow Builder
  • Ticket salesnot Slack Workflow Builder
  • Attendee managementnot Slack Workflow Builder
  • Virtual eventsnot Slack Workflow Builder
  • Event marketingnot Slack Workflow Builder

Slack Workflow Builder

  • Workflow Automationnot Hopin
  • Data Integrationnot Hopin
  • Process Automationnot Hopin
  • App Integrationnot Hopin
  • API Connectivitynot Hopin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Hopin

  • Platform complexity with feature breadth that results in no single feature being particularly strong compared to specialized competitors
  • Hard registration caps with additional charges if events exceed 100 registrations
  • Post-acquisition delays with slow account activation taking up to 45 days and slow responses to onboarding questions
  • High pricing particularly problematic for organizations running occasional or simple webinars
  • No Facebook or YouTube live streaming integration and limited caption support for accessibility

Slack Workflow Builder

  • Limited to Pro and above pricing tiers, requiring paid Slack subscription
  • Maximum 15 conditional branches per workflow, limiting complex logic paths
  • Connectors must be explicitly configured per integration type
  • No native web interface for non-Slack users

Pricing, plan by plan

Hopin

Free

No published plan breakdown. See the Hopin review.

Slack Workflow Builder

On request

No published plan breakdown. See the Slack Workflow Builder review.

Which should you pick?

Choose Hopin if

  • You need virtual stages.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want networking sessions.

Choose Slack Workflow Builder if

  • You need workflow builder.
  • You work on Web, macOS, Windows, iOS, Android.
  • You also want app integrations.

Questions people ask

Is Hopin or Slack Workflow Builder better?
Neither clearly leads. Hopin starts at Free and Slack Workflow Builder at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Hopin or Slack Workflow Builder?
Hopin has a free tier; the other does not. Paid plans start at Free for Hopin and On request for Slack Workflow Builder.
Does Hopin or Slack Workflow Builder run on more platforms?
Hopin runs on Web, iOS, Android. Slack Workflow Builder runs on Web, macOS, Windows, iOS, Android.
Can I use Hopin for free?
Yes. Hopin has a free tier, so you can try it without paying. Slack Workflow Builder starts at On request.
What is Hopin best used for?
Hopin is most often used for event planning, ticket sales, attendee management, virtual events. Of those, event planning and ticket sales are not what Slack Workflow Builder is typically brought in for.
What can Hopin do that Slack Workflow Builder cannot?
Hopin covers Virtual stages, Networking sessions, Expo areas, Breakout rooms. Slack Workflow Builder covers Workflow builder, App integrations, Scheduled workflows, Conditional logic. Both handle Web support.

Answered from the vendors’ own pages

Hopin: What is Hopin's pricing?

Hopin (now RingCentral Events) starts at approximately $99 per organizer per month (billed annually) for the Events Pro plan, with higher tiers at $199 and $299 per month adding onsite capabilities and advanced integrations. A free plan is available with limited features.

Source
Slack Workflow Builder: Is Slack Workflow Builder included in all Slack plans?

No, Workflow Builder is only available in Slack Pro, Business+, and Enterprise plans. It is not included in the Free plan.

Source
Hopin: What features does Hopin include?

Hopin provides registration, live streaming, networking tools (1:1 video matchmaking, breakout rooms), virtual reception and expo areas, real-time analytics and reporting, and integrations with Salesforce, HubSpot, Marketo, and Pardot.

Source
Slack Workflow Builder: Can Workflow Builder connect to external applications?

Yes, Workflow Builder supports connectors that translate actions in Slack to instant results in third-party tools, allowing workflows to interact with your full application stack.

Source
Hopin: Can Hopin live stream to Facebook or YouTube?

No. Hopin does not offer native options to live stream video conferencing directly to Facebook or YouTube. This requires manual setup or third-party solutions.

Source
Slack Workflow Builder: What is the maximum complexity of Slack Workflows?

Workflows support conditional logic with up to 15 conditions, enabling complex decision paths for automation.

Source
Hopin: Does Hopin provide automated captions during events?

Hopin does not offer built-in caption support across all features, which is a limitation for accessibility and engagement during live sessions.

Source
Hopin: Who acquired Hopin?

RingCentral acquired Hopin in late 2023. The platform is now sold as RingCentral Events with ongoing support and updates managed by RingCentral.

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