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Software · head to head

Funraise vs Hotjar

F

Funraise

Software

Nonprofit fundraising and donor management with revenue-based free tier

From
Free
Rated
-
Full reviewWebsite
H

Hotjar

Software

Understand how users behave on your site

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Funraise free plan is restricted to organizations raising under $1 million annually and carries a 5% platform fee on top of processing fees, as of August 2026; Hotjar website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings

Where they differ

Only the attributes on which Funraise and Hotjar actually diverge.

Attributes where Funraise and Hotjar differ
AttributeFunraiseHotjar
Pricing modelfreemiumUnknown
FoundedUnknown2014

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Funraise

Nothing recorded that Hotjar does not also cover.

Only in Hotjar

  • Heatmaps
  • Session recordings
  • Feedback widgets
  • Surveys
  • User interviews
  • Conversion funnels
  • Form analytics
  • Rage click detection

What people use each for

The jobs each tool is most often brought in to do.

Funraise

No use cases recorded yet. See the Funraise review.

Hotjar

  • User behavior analysisnot Funraise
  • Conversion optimizationnot Funraise
  • UX researchnot Funraise
  • Customer feedbacknot Funraise
  • Usability testingnot Funraise

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Funraise

  • Free plan is restricted to organizations raising under $1 million annually and carries a 5% platform fee on top of processing fees, as of August 2026
  • Wealth screening, SMS messaging and dedicated success manager access require the Premium plan starting at $99 per month, as of August 2026

Hotjar

  • Website performance impact - Hotjar tracking code can cause noticeable slowdowns affecting site speed and Google rankings
  • Session recording limits - free and lower-tier plans have monthly session recording caps that must be sampled above the limit
  • Inaccurate heatmaps on dynamic pages - heatmaps fail to display correctly on pages with modals, sticky navigation bars, and pop-up overlays
  • No mobile app - only web-based access available
  • Not real-time analytics - includes slight data processing delay

Pricing, plan by plan

Funraise

Free

No published plan breakdown. See the Funraise review.

Hotjar

Free

No published plan breakdown. See the Hotjar review.

Which should you pick?

Choose Funraise if

  • You want to start without paying.
Funraise review

Choose Hotjar if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.
Hotjar review

Questions people ask

Is Funraise or Hotjar better?
Neither clearly leads. Funraise starts at Free and Hotjar at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Funraise or Hotjar?
Funraise starts at Free and Hotjar at Free.
Does Funraise or Hotjar run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Funraise for free?
Both have a free tier, so you can try either at no cost before committing.
What can Funraise do that Hotjar cannot?
Hotjar covers Heatmaps, Session recordings, Feedback widgets, Surveys.

Answered from the vendors’ own pages

Hotjar: Does Hotjar have a free tier?

Yes. Hotjar's free plan (now under Contentsquare) includes 200,000 monthly sessions, 10,000 session replays, and unlimited heatmaps, with no time limit on the free tier.

Source
Hotjar: Can I export my data from Hotjar?

Yes. Hotjar allows exporting heatmaps as JPG images, survey responses as CSV files, and session recording metadata. Advanced export options are available through the Hotjar API.

Source
Hotjar: Does Hotjar provide real-time analytics?

No. Hotjar has a slight delay in data processing and does not offer true real-time analytics compared to some competitors.

Source
Hotjar: What integrations does Hotjar support?

Hotjar integrates with Google Analytics, Google Tag Manager, Slack, HubSpot, Jira, Linear, Microsoft Teams, Zapier, and hundreds of other tools through its API and partner integrations.

Source
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