Softwr

E-commerce · head to head

FullStory vs Netlify

FullStory logo

FullStory

E-commerce

Digital experience intelligence platform

From
Free
Rated
-
Netlify logo

Netlify

Technology

The fastest way to build the fastest sites

From
Free
Rated
-

The short version

  • Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; Netlify the free tier is an individual account with 300 credits; team members require the Pro plan at $20 a month
  • They diverge on capability: FullStory covers Session replay, Netlify covers Continuous deployment.

Where they differ

Only the attributes on which FullStory and Netlify actually diverge.

Attributes where FullStory and Netlify differ
AttributeFullStoryNetlify
Pricing modelquotefreemium
PlatformsWeb, MobileWeb
CategoryE-commerceTechnology

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2014).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FullStory

  • Session replay
  • Heatmaps
  • Conversion funnels
  • User journey mapping
  • Error tracking
  • Frustration signals
  • Search functionality
  • Custom events

Only in Netlify

  • Continuous deployment
  • Instant rollbacks
  • Deploy previews
  • Split testing
  • Forms handling
  • Identity/Auth
  • Serverless functions
  • Edge handlers

What people use each for

The jobs each tool is most often brought in to do.

FullStory

  • User experience analysisnot Netlify
  • Bug reproductionnot Netlify
  • Conversion optimizationnot Netlify
  • Customer supportnot Netlify
  • Product developmentnot Netlify

Netlify

  • Hosting static sites and frontend frameworks with global CDN deliverynot FullStory
  • Deploy previews on every pull requestnot FullStory
  • Serverless functions alongside a static sitenot FullStory
  • Netlify Database and Blob storage for small application statenot FullStory

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FullStory

  • Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
  • Personal email addresses cannot be used for signup; business email domain required
  • Paid plan pricing not publicly listed, requires sales contact for quotes
  • Free plan has no email support, only community-based assistance
  • Mobile app analytics requires a separate add-on purchase

Netlify

  • The free tier is an individual account with 300 credits; team members require the Pro plan at $20 a month
  • Everything is metered in credits, so bandwidth at 20 credits per GB and production deploys at 15 credits each consume the allowance in ways a bandwidth figure alone would not show
  • Compute is billed at 10 credits per GB-hour, so server-rendered work costs more than static hosting
  • Running past the allowance means buying credit packs, at $5 for 500 on Personal and $10 for 1,500 on Pro
  • AI inference is priced by model rather than at a flat credit rate

Pricing, plan by plan

FullStory

Free
  • FreeFree
    • 1,000 sessions/month
    • 14-day data retention
    • Basic analytics
  • Business$undefined/month
    • Custom sessions
    • 3-month retention
    • Advanced analytics
  • Enterprise$undefined/month
    • Unlimited sessions
    • Custom retention
    • Advanced privacy controls

Netlify

Free
  • StarterFree
    • 100GB bandwidth
    • 300 build minutes
    • 1 concurrent build
  • Pro$19/month
    • 400GB bandwidth
    • 25,000 build minutes
    • 3 concurrent builds
  • Business$99/month
    • 600GB bandwidth
    • 35,000 build minutes
    • 5 concurrent builds
  • Enterprise$undefined/month
    • Custom bandwidth
    • Custom build minutes
    • Unlimited concurrent builds

Which should you pick?

Choose FullStory if

  • You need session replay.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want heatmaps.

Choose Netlify if

  • You need continuous deployment.
  • You want to start without paying.
  • You also want instant rollbacks.

Questions people ask

Is FullStory or Netlify better?
Neither clearly leads. FullStory starts at Free and Netlify at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FullStory or Netlify?
FullStory starts at Free and Netlify at Free.
Does FullStory or Netlify run on more platforms?
FullStory runs on Web, Mobile. Netlify runs on Web.
Can I use FullStory for free?
Both have a free tier, so you can try either at no cost before committing.
What is FullStory best used for?
FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Netlify is typically brought in for.
What can FullStory do that Netlify cannot?
FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Netlify covers Continuous deployment, Instant rollbacks, Deploy previews, Split testing.

Answered from the vendors’ own pages

FullStory: What does FullStory's free tier include?

30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.

Source
FullStory: What features are excluded from the free plan?

Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.

Source
FullStory: Can I use a personal email to sign up for FullStory's free plan?

No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.

Source
FullStory: How does FullStory integrate with Slack?

FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.

Source
FullStory: What analytics platforms does FullStory integrate with?

FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.

Source

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