E-commerce · head to head
FullStory vs Netlify
The short version
- Each has a real cost: FullStory free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites; Netlify the free tier is an individual account with 300 credits; team members require the Pro plan at $20 a month
- They diverge on capability: FullStory covers Session replay, Netlify covers Continuous deployment.
Where they differ
Only the attributes on which FullStory and Netlify actually diverge.
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), founded (2014).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in FullStory
- Session replay
- Heatmaps
- Conversion funnels
- User journey mapping
- Error tracking
- Frustration signals
- Search functionality
- Custom events
Only in Netlify
- Continuous deployment
- Instant rollbacks
- Deploy previews
- Split testing
- Forms handling
- Identity/Auth
- Serverless functions
- Edge handlers
What people use each for
The jobs each tool is most often brought in to do.
FullStory
- User experience analysisnot Netlify
- Bug reproductionnot Netlify
- Conversion optimizationnot Netlify
- Customer supportnot Netlify
- Product developmentnot Netlify
Netlify
- Hosting static sites and frontend frameworks with global CDN deliverynot FullStory
- Deploy previews on every pull requestnot FullStory
- Serverless functions alongside a static sitenot FullStory
- Netlify Database and Blob storage for small application statenot FullStory
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
FullStory
- Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
- Personal email addresses cannot be used for signup; business email domain required
- Paid plan pricing not publicly listed, requires sales contact for quotes
- Free plan has no email support, only community-based assistance
- Mobile app analytics requires a separate add-on purchase
Netlify
- The free tier is an individual account with 300 credits; team members require the Pro plan at $20 a month
- Everything is metered in credits, so bandwidth at 20 credits per GB and production deploys at 15 credits each consume the allowance in ways a bandwidth figure alone would not show
- Compute is billed at 10 credits per GB-hour, so server-rendered work costs more than static hosting
- Running past the allowance means buying credit packs, at $5 for 500 on Personal and $10 for 1,500 on Pro
- AI inference is priced by model rather than at a flat credit rate
Pricing, plan by plan
FullStory
Free- FreeFree
- 1,000 sessions/month
- 14-day data retention
- Basic analytics
- Business$undefined/month
- Custom sessions
- 3-month retention
- Advanced analytics
- Enterprise$undefined/month
- Unlimited sessions
- Custom retention
- Advanced privacy controls
Netlify
Free- StarterFree
- 100GB bandwidth
- 300 build minutes
- 1 concurrent build
- Pro$19/month
- 400GB bandwidth
- 25,000 build minutes
- 3 concurrent builds
- Business$99/month
- 600GB bandwidth
- 35,000 build minutes
- 5 concurrent builds
- Enterprise$undefined/month
- Custom bandwidth
- Custom build minutes
- Unlimited concurrent builds
Which should you pick?
Choose FullStory if
- You need session replay.
- You want to start without paying.
- You work on Web, Mobile.
- You also want heatmaps.
Choose Netlify if
- You need continuous deployment.
- You want to start without paying.
- You also want instant rollbacks.
Questions people ask
- Is FullStory or Netlify better?
- Neither clearly leads. FullStory starts at Free and Netlify at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, FullStory or Netlify?
- FullStory starts at Free and Netlify at Free.
- Does FullStory or Netlify run on more platforms?
- FullStory runs on Web, Mobile. Netlify runs on Web.
- Can I use FullStory for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is FullStory best used for?
- FullStory is most often used for user experience analysis, bug reproduction, conversion optimization, customer support. Of those, user experience analysis and bug reproduction are not what Netlify is typically brought in for.
- What can FullStory do that Netlify cannot?
- FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping. Netlify covers Continuous deployment, Instant rollbacks, Deploy previews, Split testing.
Answered from the vendors’ own pages
FullStory: What does FullStory's free tier include?
30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.
SourceFullStory: What features are excluded from the free plan?
Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.
SourceFullStory: Can I use a personal email to sign up for FullStory's free plan?
No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.
SourceFullStory: How does FullStory integrate with Slack?
FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.
SourceFullStory: What analytics platforms does FullStory integrate with?
FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.
SourceRelated pages
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- Netlify vs Greenhouse
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- Netlify vs Amplitude
- Netlify vs Datadog
- Netlify vs PostHog
- Netlify vs PyCharm
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