Softwr

Software · head to head

Customer.io vs EveryAction

Customer.io logo

Customer.io

Software

Data-driven messaging for teams getting started, scaling and beyond

From
On request
Rated
-
Full reviewWebsite
EveryAction logo

EveryAction

Software

Integrated CRM and digital marketing for nonprofits

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Customer.io essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that; EveryAction now sold as part of Bonterra rather than as EveryAction; everyaction.com redirects to bonterratech.com

Where they differ

Only the attributes on which Customer.io and EveryAction actually diverge.

Attributes where Customer.io and EveryAction differ
AttributeCustomer.ioEveryAction
PlatformsWebWeb, Mobile-responsive
FoundedUnknown2007

Identical on both: starting price (On request), pricing model (subscription), free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Customer.io

Nothing recorded that EveryAction does not also cover.

Only in EveryAction

  • Donor management
  • Email campaigns
  • Digital marketing
  • Multi-channel engagement
  • Reporting
  • Stripe
  • PayPal
  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Customer.io

No use cases recorded yet. See the Customer.io review.

EveryAction

  • Business operationsnot Customer.io
  • Productivitynot Customer.io
  • Automationnot Customer.io

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Customer.io

  • Essentials plan caps at 5,000 profiles (people and objects) and 1,000,000 monthly emails, with overages billed at $0.12 per 1,000 emails beyond that
  • Standard and Premium tiers show custom pricing only, and Enterprise is negotiated rate, so three of the four published tiers require a sales conversation
  • Monthly plans accept credit card only; annual billing via invoice (ACH/wire) requires the annual commitment

EveryAction

  • Now sold as part of Bonterra rather than as EveryAction; everyaction.com redirects to bonterratech.com
  • Pricing is not published

Pricing, plan by plan

Customer.io

On request

No published plan breakdown. See the Customer.io review.

EveryAction

On request
  • Professional$90/month
    • Donor management
    • Email campaigns
  • EnterpriseFree
    • Advanced integrations
    • Custom reporting
    • Dedicated support

Which should you pick?

Choose Customer.io if

Nothing in the data separates Customer.io from EveryAction on the points above - pick on price and on how each one feels to use.

Customer.io review

Choose EveryAction if

  • You need donor management.
  • You work on Web, Mobile-responsive.
  • You also want email campaigns.
EveryAction review

Questions people ask

Is Customer.io or EveryAction better?
Neither clearly leads. Customer.io starts at On request and EveryAction at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Customer.io or EveryAction?
Customer.io starts at On request and EveryAction at On request.
Does Customer.io or EveryAction run on more platforms?
Customer.io runs on Web. EveryAction runs on Web, Mobile-responsive.
What can Customer.io do that EveryAction cannot?
EveryAction covers Donor management, Email campaigns, Digital marketing, Multi-channel engagement.
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Related pages

More on Customer.io

More on EveryAction

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