Softwr

Software · head to head

Asana vs Hootsuite

Asana logo

Asana

Software

Manage your team's work, projects, & tasks online

From
Free
Rated
-
Hootsuite logo

Hootsuite

Software

Save time and grow on social media

From
$99/year
Rated
-

The short version

  • Only Asana has a free tier, so it costs nothing to try first.
  • Each has a real cost: Asana the free Personal tier is capped at 2 users, so it does not cover a small team; Hootsuite no free tier available; minimum cost is $99/user/year annually
  • They diverge on capability: Asana covers Multiple project views, Hootsuite covers Content scheduling.

Where they differ

Only the attributes on which Asana and Hootsuite actually diverge.

Attributes where Asana and Hootsuite differ
AttributeAsanaHootsuite
Starting priceFree$99/year
Free tierYesNo
PlatformsWeb, iOS, AndroidWeb

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown), founded (2008).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Asana

  • Multiple project views
  • Task dependencies
  • Milestones
  • Portfolios
  • Goals & OKRs
  • Workflow automation
  • Resource management
  • Reporting dashboards

Only in Hootsuite

  • Content scheduling
  • Social inbox
  • Content calendar
  • Analytics & reporting
  • Social listening
  • Team collaboration
  • Approval workflows
  • Bulk scheduling

Both cover

  • SOC2
  • ISO27001
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Asana

  • Project planning & trackingnot Hootsuite
  • Campaign managementnot Hootsuite
  • Product launchesnot Hootsuite
  • Event planningnot Hootsuite
  • Agile & Scrum managementnot Hootsuite

Hootsuite

  • Social media schedulingnot Asana
  • Community managementnot Asana
  • Social advertisingnot Asana
  • Analytics & reportingnot Asana
  • Team collaborationnot Asana

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Asana

  • The free Personal tier is capped at 2 users, so it does not cover a small team
  • Timeline and Gantt views, reporting dashboards and time tracking all require Starter at $10.99 per user per month
  • Portfolios, goals, workload management and approvals need Advanced at $24.99 per user per month
  • Salesforce, Tableau and Power BI integrations are Advanced or above
  • Monthly billing costs more, at $13.49 and $30.49 against the annual rates

Hootsuite

  • No free tier available; minimum cost is $99/user/year annually
  • Monthly billing significantly more expensive than annual (20-30% premium)
  • Advanced data export via SFTP available only to Enterprise tier customers

Pricing, plan by plan

Asana

Free

No published plan breakdown. See the Asana review.

Hootsuite

$99/year

No published plan breakdown. See the Hootsuite review.

Which should you pick?

Choose Asana if

  • You need multiple project views.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want task dependencies.

Choose Hootsuite if

  • You need content scheduling.
  • You also want social inbox.

Questions people ask

Is Asana or Hootsuite better?
Neither clearly leads. Asana starts at Free and Hootsuite at $99/year, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Asana or Hootsuite?
Asana has a free tier; the other does not. Paid plans start at Free for Asana and $99/year for Hootsuite.
Does Asana or Hootsuite run on more platforms?
Asana runs on Web, iOS, Android. Hootsuite runs on Web.
Can I use Asana for free?
Yes. Asana has a free tier, so you can try it without paying. Hootsuite starts at $99/year.
What is Asana best used for?
Asana is most often used for project planning & tracking, campaign management, product launches, event planning. Of those, project planning & tracking and campaign management are not what Hootsuite is typically brought in for.
What can Asana do that Hootsuite cannot?
Asana covers Multiple project views, Task dependencies, Milestones, Portfolios. Hootsuite covers Content scheduling, Social inbox, Content calendar, Analytics & reporting. Both handle SOC2, ISO27001, GDPR.

Answered from the vendors’ own pages

Asana: Does Asana have a free tier?

Yes. Asana offers a free Personal plan for up to 2 users, plus free trial access to paid plans.

Source
Hootsuite: What is Hootsuite's pricing structure?

Hootsuite offers four annual plans: Standard at $99/user/year, Professional at $199/user/year, Advanced at $399/user/year, and Enterprise with custom pricing. Monthly billing is available at 20-30% higher cost.

Source
Asana: What is the starting price for Asana paid plans?

Asana Starter plan begins at $10.99 per user per month when billed annually, or $13.49 per user when billed monthly.

Source
Hootsuite: Does Hootsuite offer a free tier?

No. Hootsuite does not offer a free tier or freemium plan. A 30-day trial is available, and skipping the trial provides 25% off annual plans.

Source
Asana: Does Asana integrate with other work tools?

Yes. Asana offers 200+ integrations including Slack, Google Workspace, Microsoft Teams, Salesforce, Jira, and Zoom.

Source
Hootsuite: How many integrations does Hootsuite support?

Hootsuite advertises support for over 100 integrations, claiming more than any other social media management platform.

Source
Hootsuite: Can users export their data from Hootsuite?

Yes. Hootsuite offers Advanced Analytics data export as CSV files to SFTP folders for Enterprise users, with daily exports and 90-day retention. Standard and Professional plans have more limited export capabilities.

Source
Hootsuite: Does Hootsuite offer API access?

Yes. Hootsuite provides a REST API for building custom applications and integrations, though API capabilities vary by plan level.

Source
Hootsuite: Does Hootsuite offer self-hosted or on-premise deployment?

No. Hootsuite is a cloud-based SaaS platform only. There is no self-hosted or on-premise deployment option available.

Source

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