Softwr

Marketing · head to head

Moz vs Ubersuggest

Moz logo

Moz

Marketing

SEO software for smarter marketing

From
Free
Rated
-
Full reviewWebsite
Ubersuggest logo

Ubersuggest

SEO & Website Optimization

Win at the game of SEO and AEO

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Moz has a free tier, so it costs nothing to try first.
  • Each has a real cost: Moz smaller keyword database with only 500M+ keywords compared to 25 billion for Semrush; Ubersuggest entry plan limits tracking to 1 domain project and 125 tracked keywords, with reports capped at 150 per day

Where they differ

Only the attributes on which Moz and Ubersuggest actually diverge.

Attributes where Moz and Ubersuggest differ
AttributeMozUbersuggest
Starting priceFreeOn request
Pricing modelUnknownsubscription
Free tierYesNo
CategoryMarketingSEO & Website Optimization
Founded2004Unknown

Identical on both: platforms (Web), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Moz

  • Keyword Explorer
  • Link Explorer
  • Site Crawl
  • Rank Tracking
  • Page Optimization
  • Competitive research
  • Local SEO tools
  • Fresh Web Explorer

Only in Ubersuggest

Nothing recorded that Moz does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Moz

  • SEO auditsnot Ubersuggest
  • Keyword researchnot Ubersuggest
  • Link buildingnot Ubersuggest
  • Local SEOnot Ubersuggest
  • Competitive analysisnot Ubersuggest

Ubersuggest

No use cases recorded yet. See the Ubersuggest review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Moz

  • Smaller keyword database with only 500M+ keywords compared to 25 billion for Semrush
  • Unreliable competitive analysis for B2B companies with niche competitor sets
  • Weekly rank tracking on lower plans creates bottlenecks versus daily updates on competitors

Ubersuggest

  • Entry plan limits tracking to 1 domain project and 125 tracked keywords, with reports capped at 150 per day
  • Report volume and tracked keywords scale by tier, with the mid tier capped at 7 domain projects and 150 keywords and the premium tier capped at 15 domain projects and 300 keywords

Pricing, plan by plan

Moz

Free
  • Starter$39/month
    • Limited keyword tracking
    • Basic site audit
  • Standard$99/month
    • Enhanced keyword tracking
    • Competitive analysis

Ubersuggest

On request

No published plan breakdown. See the Ubersuggest review.

Which should you pick?

Choose Moz if

  • You need keyword explorer.
  • You want to start without paying.
  • You also want link explorer.
Moz review

Choose Ubersuggest if

Nothing in the data separates Ubersuggest from Moz on the points above - pick on price and on how each one feels to use.

Ubersuggest review

Questions people ask

Is Moz or Ubersuggest better?
Neither clearly leads. Moz starts at Free and Ubersuggest at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Moz or Ubersuggest?
Moz has a free tier; the other does not. Paid plans start at Free for Moz and On request for Ubersuggest.
Does Moz or Ubersuggest run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Moz for free?
Yes. Moz has a free tier, so you can try it without paying. Ubersuggest starts at On request.
What is Moz best used for?
Moz is most often used for seo audits, keyword research, link building, local seo. Of those, seo audits and keyword research are not what Ubersuggest is typically brought in for.
What can Moz do that Ubersuggest cannot?
Moz covers Keyword Explorer, Link Explorer, Site Crawl, Rank Tracking.

Answered from the vendors’ own pages

Moz: What are Moz's main weaknesses compared to Semrush and Ahrefs?

Moz has a smaller keyword database (500M+ keywords vs Semrush's 25B), weaker competitive analysis tools for B2B niches, weekly rank tracking on lower plans, and limited local SEO features compared to modern competitors.

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