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Software · head to head

Google Maps Platform vs Lloyd's List Intelligence

Google Maps Platform logo

Google Maps Platform

Software

Comprehensive set of APIs and SDKs that allow developers to embed Google

From
On request
Rated
-
Lloyd's List Intelligence logo

Lloyd's List Intelligence

Software

Maritime data and analytics

From
$1000/month
Rated
-

The short version

  • Each has a real cost: Google Maps Platform free allowances are per service rather than pooled, at 10,000 events a month for dynamic maps, geocoding and autocomplete; Lloyd's List Intelligence enterprise-only pricing with no public rate card available
  • They diverge on capability: Google Maps Platform covers Core Functionality, Lloyd's List Intelligence covers Vessel database.

Where they differ

Only the attributes on which Google Maps Platform and Lloyd's List Intelligence actually diverge.

Attributes where Google Maps Platform and Lloyd's List Intelligence differ
AttributeGoogle Maps PlatformLloyd's List Intelligence
Starting priceOn request$1000/month
Pricing modelfreemiumsubscription
PlatformsWebWeb, API
Founded20051734

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Maps Platform

  • Core Functionality
  • User Interface

Only in Lloyd's List Intelligence

  • Vessel database
  • Port intelligence
  • Ownership tracking
  • Market analysis
  • API
  • Data feeds
  • Analytics platforms
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Maps Platform

  • Embedding dynamic maps, Street View and photorealistic 3D tiles in an applicationnot Lloyd's List Intelligence
  • Route computation, navigation and fleet route optimisationnot Lloyd's List Intelligence
  • Geocoding, place autocomplete and address validationnot Lloyd's List Intelligence
  • Environmental data including weather, solar, air quality and pollennot Lloyd's List Intelligence
  • Geospatial analytics through Earth Enginenot Lloyd's List Intelligence

Lloyd's List Intelligence

  • Trade finance compliance and risk assessmentnot Google Maps Platform
  • Counterparty and vessel due diligencenot Google Maps Platform
  • Voyage and shipping risk managementnot Google Maps Platform
  • Sanctions screening and trade-based money-laundering detectionnot Google Maps Platform
  • Commodity market intelligencenot Google Maps Platform

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Maps Platform

  • Free allowances are per service rather than pooled, at 10,000 events a month for dynamic maps, geocoding and autocomplete
  • Dynamic Maps cost $7.00 per 1,000 calls at the entry tier
  • Geocoding and the Directions API both cost $5.00 per 1,000 calls at the entry tier
  • Pricing is tiered by volume, so the effective unit price depends on total monthly usage and is hard to predict in advance
  • Billing is usage based with no flat plan, so a traffic spike is a cost spike

Lloyd's List Intelligence

  • Enterprise-only pricing with no public rate card available
  • Requires subscription and contract with minimal transparency on costs
  • Limited public documentation on specific data retention policies

Pricing, plan by plan

Google Maps Platform

On request

No published plan breakdown. See the Google Maps Platform review.

Lloyd's List Intelligence

$1000/month
  • Professional$2500/month
    • Vessel database
    • Port intelligence
    • Ownership data

Which should you pick?

Choose Google Maps Platform if

  • You need core functionality.
  • You also want user interface.

Choose Lloyd's List Intelligence if

  • You need vessel database.
  • You work on Web, API.
  • You also want port intelligence.

Questions people ask

Is Google Maps Platform or Lloyd's List Intelligence better?
Neither clearly leads. Google Maps Platform starts at On request and Lloyd's List Intelligence at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Maps Platform or Lloyd's List Intelligence?
Google Maps Platform starts at On request and Lloyd's List Intelligence at $1000/month.
Does Google Maps Platform or Lloyd's List Intelligence run on more platforms?
Google Maps Platform runs on Web. Lloyd's List Intelligence runs on Web, API.
What is Google Maps Platform best used for?
Google Maps Platform is most often used for embedding dynamic maps, street view and photorealistic 3d tiles in an application, route computation, navigation and fleet route optimisation, geocoding, place autocomplete and address validation, environmental data including weather, solar, air quality and pollen. Of those, embedding dynamic maps, street view and photorealistic 3d tiles in an application and route computation, navigation and fleet route optimisation are not what Lloyd's List Intelligence is typically brought in for.
What can Google Maps Platform do that Lloyd's List Intelligence cannot?
Google Maps Platform covers Core Functionality, User Interface. Lloyd's List Intelligence covers Vessel database, Port intelligence, Ownership tracking, Market analysis.

Answered from the vendors’ own pages

Lloyd's List Intelligence: What real-time data does Lloyd's List Intelligence provide?

Lloyd's List Intelligence provides 100% fleet coverage with 200M+ daily vessel positions from real-time AIS data, Automatic Identification System (AIS) tracking, and vessel movement records across commercial fleets.

Source
Lloyd's List Intelligence: How accurate are Lloyd's List Intelligence predictions?

The platform's AI models predict destination with 70% accuracy, ETA to port within plus or minus 10 hours, and ETB within one to two hours for all commercial vessel types.

Source
Lloyd's List Intelligence: What AIS data sources does Lloyd's List Intelligence use?

Lloyd's List Intelligence combines terrestrial, shipborne, and satellite AIS data through their proprietary AIS SeaOrbis platform, launched in April 2025, validated by over 80 analysts.

Source

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