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Software · head to head

Amplitude vs Basecamp

Amplitude logo

Amplitude

Software

The digital analytics platform to understand your users

From
Free
Rated
-
Full reviewWebsite
Basecamp logo

Basecamp

Software

Project management & team collaboration software

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Amplitude metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow; Basecamp the free tier allows one project and 1 GB of storage
  • They diverge on capability: Amplitude covers Event tracking, Basecamp covers Message boards.

Where they differ

Only the attributes on which Amplitude and Basecamp actually diverge.

Attributes where Amplitude and Basecamp differ
AttributeAmplitudeBasecamp
Pricing modelUnknownfreemium
PlatformsWeb, Ios, Android, ApiWeb
Founded20122004

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amplitude

  • Event tracking
  • User segmentation
  • Funnel analysis
  • Retention analysis
  • Cohort analysis
  • A/B testing
  • Revenue analytics
  • Predictive analytics

Only in Basecamp

  • Message boards
  • To-do lists
  • Schedules
  • Documents & files
  • Group chat
  • Check-in questions
  • Hill Charts
  • Email forwards

Both cover

  • Slack
  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Amplitude

  • User behavior analysisnot Basecamp
  • Feature adoption trackingnot Basecamp
  • Conversion rate optimizationnot Basecamp
  • Customer journey mappingnot Basecamp
  • Retention improvementnot Basecamp

Basecamp

  • Project management for a small team in one placenot Amplitude
  • Message boards and chat alongside to-dosnot Amplitude
  • Client collaboration, since guests are not chargednot Amplitude
  • Flat-rate project management for a larger team on Pro Unlimitednot Amplitude

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amplitude

  • Metered on event volume, so instrumenting more of a product raises the bill even if the audience does not grow
  • The free plan covers 2M events a month
  • The Plus plan scales to 70M events, above which pricing is custom
  • Growth and Enterprise pricing is not published

Basecamp

  • The free tier allows one project and 1 GB of storage
  • Pro is $15 per user per month, so cost scales with headcount unlike the flat Pro Unlimited at $299 a month billed annually
  • Storage beyond the plan costs $50 a month per additional terabyte
  • Timesheet and the Admin Pro Pack are paid upgrades on Pro and only bundled with Pro Unlimited

Pricing, plan by plan

Amplitude

Free
  • StarterFree
    • 2 million events per month
  • Plus$49/month
    • $0.049 per MTU
    • Up to 300k MTUs
    • Advanced analytics
  • GrowthFree
    • Causal insights
    • Feature experimentation
    • Real-time streaming
  • EnterpriseFree
    • Cross-product analysis
    • Advanced permissions
    • Dedicated account manager

Basecamp

Free

No published plan breakdown. See the Basecamp review.

Which should you pick?

Choose Amplitude if

  • You need event tracking.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want user segmentation.
Amplitude review

Choose Basecamp if

  • You need message boards.
  • You want to start without paying.
  • You also want to-do lists.
Basecamp review

Questions people ask

Is Amplitude or Basecamp better?
Neither clearly leads. Amplitude starts at Free and Basecamp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amplitude or Basecamp?
Amplitude starts at Free and Basecamp at Free.
Does Amplitude or Basecamp run on more platforms?
Amplitude runs on Web, Ios, Android, Api. Basecamp runs on Web.
Can I use Amplitude for free?
Both have a free tier, so you can try either at no cost before committing.
What is Amplitude best used for?
Amplitude is most often used for user behavior analysis, feature adoption tracking, conversion rate optimization, customer journey mapping. Of those, user behavior analysis and feature adoption tracking are not what Basecamp is typically brought in for.
What can Amplitude do that Basecamp cannot?
Amplitude covers Event tracking, User segmentation, Funnel analysis, Retention analysis. Basecamp covers Message boards, To-do lists, Schedules, Documents & files. Both handle Slack, SOC2, GDPR.

Answered from the vendors’ own pages

Amplitude: Does Amplitude have a free plan?

Yes, Amplitude offers a free Starter plan with 2 million events per month and access to the entire platform including analytics, session replay, and experimentation features.

Source
Amplitude: What is Amplitude's pricing based on?

Amplitude's pricing is based on the number of monthly tracked users (MTUs), data volume, and advanced features selected. The Plus plan starts at $49 per month with a rate of $0.049 per MTU.

Source
Amplitude: What analytics features does every Amplitude plan include?

Every plan includes access to the full platform: analytics, session replay, feature experimentation, web experimentation, guides and surveys, activation, and AI tools like AI Feedback and AI Assistant.

Source
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Related pages

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