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Software · head to head

Amie vs Northbeam

Amie logo

Amie

Software

The joyful productivity app

From
Free
Rated
-
Northbeam logo

Northbeam

Software

Marketing intelligence for growth brands

From
$1500/month
Rated
-

The short version

  • Only Amie has a free tier, so it costs nothing to try first.
  • Each has a real cost: Amie runs on macOS, Windows and iOS, with no Android app; Northbeam limited creative-level reporting focused on campaign and ad set rather than individual ad performance
  • They diverge on capability: Amie covers Combined calendar and todos, Northbeam covers Cross-platform attribution.

Where they differ

Only the attributes on which Amie and Northbeam actually diverge.

Attributes where Amie and Northbeam differ
AttributeAmieNorthbeam
Starting priceFree$1500/month
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsMacos, Ios, WebWeb, API

Identical on both: user rating (Not yet rated), category (Unknown), founded (2020).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Amie

  • Combined calendar and todos
  • Scheduling links
  • Smart suggestions
  • Beautiful design
  • Keyboard shortcuts
  • Google Calendar
  • Todoist
  • Linear

Only in Northbeam

  • Cross-platform attribution
  • Media mix modeling
  • Creative analytics
  • Real-time dashboards
  • Incrementality testing
  • Customer journey
  • Cohort analysis
  • LTV predictions

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Amie

  • Recording meetings and generating summaries and action itemsnot Northbeam
  • Joining calls on Zoom, Google Meet, Microsoft Teams, Webex and Slack huddlesnot Northbeam
  • Turning meeting outcomes into calendar events and tasksnot Northbeam
  • Pushing notes into Notion, HubSpot, Pipedrive or Linearnot Northbeam

Northbeam

  • Marketing attributionnot Amie
  • Media optimizationnot Amie
  • Creative testingnot Amie
  • Budget allocationnot Amie

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Amie

  • Runs on macOS, Windows and iOS, with no Android app
  • Pricing is not published on the product page

Northbeam

  • Limited creative-level reporting focused on campaign and ad set rather than individual ad performance
  • Lack of transparency in attribution modeling methodology and how credit is assigned
  • Pageview-based pricing that can scale faster than perceived value for high-traffic, lower-conversion brands
  • Slower reporting cadence limits real-time feedback for teams requiring immediate performance data

Pricing, plan by plan

Amie

Free
  • FreeFree
    • Calendar
    • Basic to-dos
    • Integrations
  • Pro$10/month
    • Scheduling links
    • Advanced features
    • Priority support

Northbeam

$1500/month
  • Starter$1500/month
    • Multi-touch attribution
    • Media mix modeling
    • Up to 1M monthly pageviews
  • Professional$2500/month
    • All Starter features
    • Creative analytics
    • Export API access

Which should you pick?

Choose Amie if

  • You need combined calendar and todos.
  • You want to start without paying.
  • You work on Macos, Ios, Web.
  • You also want scheduling links.

Choose Northbeam if

  • You need cross-platform attribution.
  • You work on Web, API.
  • You also want media mix modeling.

Questions people ask

Is Amie or Northbeam better?
Neither clearly leads. Amie starts at Free and Northbeam at $1500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Amie or Northbeam?
Amie has a free tier; the other does not. Paid plans start at Free for Amie and $1500/month for Northbeam.
Does Amie or Northbeam run on more platforms?
Amie runs on Macos, Ios, Web. Northbeam runs on Web, API.
Can I use Amie for free?
Yes. Amie has a free tier, so you can try it without paying. Northbeam starts at $1500/month.
What is Amie best used for?
Amie is most often used for recording meetings and generating summaries and action items, joining calls on zoom, google meet, microsoft teams, webex and slack huddles, turning meeting outcomes into calendar events and tasks, pushing notes into notion, hubspot, pipedrive or linear. Of those, recording meetings and generating summaries and action items and joining calls on zoom, google meet, microsoft teams, webex and slack huddles are not what Northbeam is typically brought in for.
What can Amie do that Northbeam cannot?
Amie covers Combined calendar and todos, Scheduling links, Smart suggestions, Beautiful design. Northbeam covers Cross-platform attribution, Media mix modeling, Creative analytics, Real-time dashboards. Both handle Web support.

Answered from the vendors’ own pages

Northbeam: How is Northbeam priced?

Northbeam offers three tiers: Starter ($1,500/month), Professional ($2,500/month), and Enterprise (custom quote). Pricing is based on monthly pageviews and refreshed data frequency. There are no setup fees, free plan, or free trial.

Source
Northbeam: What platforms does Northbeam integrate with?

Northbeam integrates with Shopify, Meta Ads, Google Ads, TikTok, Pinterest, Snapchat, YouTube, Klaviyo, Recharge, and others. It pushes attribution data to Meta CAPI, Google Conversion API, GA4, and TikTok Events API.

Source
Northbeam: What does Northbeam measure?

Northbeam uses multi-touch attribution (MTA), media mix modeling (MMM), and Northbeam Apex to measure how paid media spend translates to revenue. Apex sends attribution data directly back to ad platforms for algorithm optimization.

Source
Northbeam: Who should use Northbeam?

Northbeam is ideal for intermediate to advanced ecommerce operators at Shopify-based DTC brands generating $1M+ annual revenue and spending at least $1.5M yearly on paid media across multiple channels.

Source
Northbeam: What are Northbeam's main limitations?

Key limitations include a steep learning curve and complex interface, shallow creative-level reporting, lack of model transparency, pricing that can scale faster than value for high-traffic brands, and slower reporting cadence compared to real-time dashboards.

Source

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