Softwr

Influencer Marketing · head to head

Modash vs Fohr

Modash logo

Modash

Influencer Marketing

Find any influencer on Earth

From
Free
Rated
-
Fohr logo

Fohr

Influencer Marketing

Creator economy platform and marketplace

From
Free
Rated
-

The short version

  • Each has a real cost: Modash essentials plan at $199 per month includes only 2 team members and 300 profile opens per month; Fohr fohr is sold as a full-service agency alongside its platform, described by the vendor as a team, not just a database
  • They diverge on capability: Modash covers 250M+ creator database, Fohr covers Creator marketplace.

Where they differ

Only the attributes on which Modash and Fohr actually diverge.

Attributes where Modash and Fohr differ
AttributeModashFohr
Pricing modelsubscriptiontransaction
PlatformsWeb, ApiWeb, Mobile, Api
Founded20182012

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Modash

  • 250M+ creator database
  • Audience demographics
  • Fake follower detection
  • Lookalike discovery
  • Campaign monitoring
  • Influencer CRM
  • Data export
  • Email finder

Only in Fohr

  • Creator marketplace
  • Campaign management
  • Discovery tools
  • Portfolio management
  • Payment processing
  • Analytics
  • Collaboration tools
  • Monetization

Both cover

  • Instagram
  • TikTok
  • YouTube
  • GDPR
  • Cloud deployment
  • Web support
  • Api support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Modash

  • Searching a creator database for Instagram, TikTok and YouTube influencersnot Fohr
  • Vetting influencer audience quality before outreachnot Fohr
  • Tracking creator content and campaign performancenot Fohr
  • Paying creators and running affiliate programmes from one platformnot Fohr

Fohr

  • Vetting creators before a brand partnershipnot Modash
  • Running creator marketing strategy and execution through an agency teamnot Modash
  • Real-time reporting on live influencer campaignsnot Modash

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Modash

  • Essentials plan at $199 per month includes only 2 team members and 300 profile opens per month
  • Essentials plan excludes creator payments and affiliate features entirely
  • Tracked creators are capped at 100 on Essentials and 250 on Performance
  • Email unlocks are capped at 150 per month on Essentials and 400 per month on Performance
  • Exceeding a plan limit requires upgrading the plan rather than paying an overage
  • Payments and affiliate payouts are charged 5% above the free threshold of $10,000 per year on Performance
  • Enterprise starts at $14,700 per year and is the only plan with customisable quotas
  • The 14 day free trial is capped at 20 profile opens, 6 email unlocks and 10 tracked creators

Fohr

  • Fohr is sold as a full-service agency alongside its platform, described by the vendor as a team, not just a database
  • No price, package or minimum is published; the only route to a cost is a Get in Touch form

Pricing, plan by plan

Modash

Free
  • FreeFree
    • Limited searches
    • Basic filters
    • 5 profile views
  • Essentials$99/month
    • Unlimited searches
    • 150 profiles/month
    • Audience data
  • Performance$299/month
    • 500 profiles/month
    • Lookalike discovery
    • Campaign tracking
  • Enterprise$undefined/month
    • Unlimited profiles
    • API access
    • Custom solutions

Fohr

Free
  • CreatorFree
    • Profile creation
    • Access to campaigns
    • Portfolio management

Which should you pick?

Choose Modash if

  • You need 250m+ creator database.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want audience demographics.

Choose Fohr if

  • You need creator marketplace.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want campaign management.

Questions people ask

Is Modash or Fohr better?
Neither clearly leads. Modash starts at Free and Fohr at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Modash or Fohr?
Modash starts at Free and Fohr at Free.
Does Modash or Fohr run on more platforms?
Modash runs on Web, Api. Fohr runs on Web, Mobile, Api.
Can I use Modash for free?
Both have a free tier, so you can try either at no cost before committing.
What is Modash best used for?
Modash is most often used for searching a creator database for instagram, tiktok and youtube influencers, vetting influencer audience quality before outreach, tracking creator content and campaign performance, paying creators and running affiliate programmes from one platform. Of those, searching a creator database for instagram, tiktok and youtube influencers and vetting influencer audience quality before outreach are not what Fohr is typically brought in for.
What can Modash do that Fohr cannot?
Modash covers 250M+ creator database, Audience demographics, Fake follower detection, Lookalike discovery. Fohr covers Creator marketplace, Campaign management, Discovery tools, Portfolio management. Both handle Instagram, TikTok, YouTube, GDPR.

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