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Software · head to head

Insense vs Influencity

Insense logo

Insense

Software

Get UGC and influencer content that converts

From
$400/month
Rated
-
Full reviewWebsite
Influencity logo

Influencity

Software

Complete influencer marketing management

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Influencity has a free tier, so it costs nothing to try first.
  • Each has a real cost: Insense the entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance; Influencity influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart
  • They diverge on capability: Insense covers UGC creation, Influencity covers AI-powered discovery.

Where they differ

Only the attributes on which Insense and Influencity actually diverge.

Attributes where Insense and Influencity differ
AttributeInsenseInfluencity
Starting price$400/monthFree
Free tierNoYes
PlatformsWebWeb, Api
Founded20162014

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Insense

  • UGC creation
  • Creator matching
  • Content licensing
  • Spark ads whitelisting
  • Brief templates
  • Content moderation
  • Payment processing
  • Facebook Ads

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Campaign management
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration
  • YouTube

Both cover

  • Performance analytics
  • TikTok
  • Instagram
  • Shopify
  • GDPR
  • Data encryption
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Insense

  • Sourcing UGC video creators for paid social adsnot Influencity
  • Running Meta Partnership Ads with creator handlesnot Influencity
  • Managing creator briefs, contracts and payments for ecommerce brandsnot Influencity

Influencity

  • Influencer discoverynot Insense
  • Campaign managementnot Insense
  • Audience analysisnot Insense
  • Competitor researchnot Insense
  • ROI measurementnot Insense

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Insense

  • The entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • A marketplace fee is charged on top of the subscription: 20% on Trial, 10% on Brand and 7% on Agency
  • Brand plan includes only 2 user seats and 1 brand; extra seats cost $30 per month and extra brands $100 per month
  • Creator payments are not included in the subscription and are billed separately
  • Brand plan caps Meta Partnership Ads connections at 10

Influencity

  • Influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart

Pricing, plan by plan

Insense

$400/month
  • UGC$400/month
    • Access to creators
    • Brief creation
    • Content delivery
  • UGC + Ads$1500/month
    • Creator whitelisting
    • Spark ads
    • Performance tracking
  • Enterprise$undefined/month
    • Custom solutions
    • Managed service
    • API access

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Which should you pick?

Choose Insense if

  • You need ugc creation.
  • You also want creator matching.
Insense review

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.
Influencity review

Questions people ask

Is Insense or Influencity better?
Neither clearly leads. Insense starts at $400/month and Influencity at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Insense or Influencity?
Influencity has a free tier; the other does not. Paid plans start at $400/month for Insense and Free for Influencity.
Does Insense or Influencity run on more platforms?
Insense runs on Web. Influencity runs on Web, Api.
Can I use Influencity for free?
Yes. Influencity has a free tier, so you can try it without paying. Insense starts at $400/month.
What is Insense best used for?
Insense is most often used for sourcing ugc video creators for paid social ads, running meta partnership ads with creator handles, managing creator briefs, contracts and payments for ecommerce brands. Of those, sourcing ugc video creators for paid social ads and running meta partnership ads with creator handles are not what Influencity is typically brought in for.
What can Insense do that Influencity cannot?
Insense covers UGC creation, Creator matching, Content licensing, Spark ads whitelisting. Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Campaign management. Both handle Performance analytics, TikTok, Instagram, Shopify.
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Related pages

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