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Nonprofit & Fundraising · head to head

Google Nonprofit Tools vs Blackbaud Raiser's Edge

Google Nonprofit Tools logo

Google Nonprofit Tools

Nonprofit & Fundraising

Free Google tools for nonprofits

From
Free
Rated
-
Full reviewWebsite
Blackbaud Raiser's Edge logo

Blackbaud Raiser's Edge

Nonprofit & Fundraising

Enterprise-grade donor management system

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Google Nonprofit Tools has a free tier, so it costs nothing to try first.
  • Each has a real cost: Google Nonprofit Tools governmental entities and organizations are not eligible; Blackbaud Raiser's Edge pricing is not published and requires a sales conversation
  • They diverge on capability: Google Nonprofit Tools covers Email and collaboration, Blackbaud Raiser's Edge covers Donor management.

Where they differ

Only the attributes on which Google Nonprofit Tools and Blackbaud Raiser's Edge actually diverge.

Attributes where Google Nonprofit Tools and Blackbaud Raiser's Edge differ
AttributeGoogle Nonprofit ToolsBlackbaud Raiser's Edge
Starting priceFreeOn request
Pricing modelfreesubscription
Free tierYesNo
PlatformsWeb, IOS, AndroidWeb, Desktop, Mobile
Founded19981981

Identical on both: user rating (Not yet rated), category (Nonprofit & Fundraising).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Google Nonprofit Tools

  • Email and collaboration
  • Cloud storage
  • Ad Grants
  • Analytics
  • YouTube
  • Search Console
  • Google Workspace apps
  • Zapier

Only in Blackbaud Raiser's Edge

  • Donor management
  • Gift tracking
  • Prospect research
  • Campaign management
  • Advanced reporting
  • Stripe
  • PayPal
  • Salesforce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Google Nonprofit Tools

  • Getting Google Workspace, Ad Grants and YouTube nonprofit features for a registered charitynot Blackbaud Raiser's Edge
  • Running a donation-funded organization on Google's productivity and advertising tools at reduced costnot Blackbaud Raiser's Edge

Blackbaud Raiser's Edge

  • Donor management and gift processing for nonprofitsnot Google Nonprofit Tools
  • Major gift portfolio management for fundraisersnot Google Nonprofit Tools
  • Campaign and appeal trackingnot Google Nonprofit Tools
  • Prospect research and wealth screeningnot Google Nonprofit Tools
  • Fundraising reporting for boards and fundersnot Google Nonprofit Tools

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Google Nonprofit Tools

  • Governmental entities and organizations are not eligible
  • Hospitals and health care organizations are not eligible, although their associated charitable arms or foundations are
  • Schools, academic institutions and universities are not eligible, although the philanthropic arms of educational organizations are
  • The organization must be registered as a charitable organization in one of the specific countries or regions where Google for Nonprofits has launched
  • Eligibility requirements vary by country, and every account must pass verification before access is granted

Blackbaud Raiser's Edge

  • Pricing is not published and requires a sales conversation
  • Aimed at mid-sized and large nonprofits with dedicated development teams rather than small charities

Pricing, plan by plan

Google Nonprofit Tools

Free
  • Nonprofit ProgramFree
    • Google Workspace
    • Gmail
    • Drive

Blackbaud Raiser's Edge

On request
  • Standard$200/month
    • Donor database
    • Gift tracking
    • Reports
  • Premium$500/month
    • Advanced analytics
    • Prospect research
    • Custom reporting

Which should you pick?

Choose Google Nonprofit Tools if

  • You need email and collaboration.
  • You want to start without paying.
  • You work on Web, IOS, Android.
  • You also want cloud storage.
Google Nonprofit Tools review

Choose Blackbaud Raiser's Edge if

  • You need donor management.
  • You work on Web, Desktop, Mobile.
  • You also want gift tracking.
Blackbaud Raiser's Edge review

Questions people ask

Is Google Nonprofit Tools or Blackbaud Raiser's Edge better?
Neither clearly leads. Google Nonprofit Tools starts at Free and Blackbaud Raiser's Edge at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Google Nonprofit Tools or Blackbaud Raiser's Edge?
Google Nonprofit Tools has a free tier; the other does not. Paid plans start at Free for Google Nonprofit Tools and On request for Blackbaud Raiser's Edge.
Does Google Nonprofit Tools or Blackbaud Raiser's Edge run on more platforms?
Google Nonprofit Tools runs on Web, IOS, Android. Blackbaud Raiser's Edge runs on Web, Desktop, Mobile.
Can I use Google Nonprofit Tools for free?
Yes. Google Nonprofit Tools has a free tier, so you can try it without paying. Blackbaud Raiser's Edge starts at On request.
What is Google Nonprofit Tools best used for?
Google Nonprofit Tools is most often used for getting google workspace, ad grants and youtube nonprofit features for a registered charity, running a donation-funded organization on google's productivity and advertising tools at reduced cost. Of those, getting google workspace, ad grants and youtube nonprofit features for a registered charity and running a donation-funded organization on google's productivity and advertising tools at reduced cost are not what Blackbaud Raiser's Edge is typically brought in for.
What can Google Nonprofit Tools do that Blackbaud Raiser's Edge cannot?
Google Nonprofit Tools covers Email and collaboration, Cloud storage, Ad Grants, Analytics. Blackbaud Raiser's Edge covers Donor management, Gift tracking, Prospect research, Campaign management. Both handle Web support.
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Related pages

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