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Facebook Fundraisers vs Postmark

Facebook Fundraisers logo

Facebook Fundraisers

Software

Integrated fundraising on Facebook

From
Free
Rated
-
Postmark logo

Postmark

Software

No hidden fees, no guesswork. Just the features you need, at a price that makes sense

From
Free
Rated
-

The short version

  • Each has a real cost: Facebook Fundraisers no donor email collection unless donor explicitly opts in, limiting donor stewardship and relationship-building; Postmark free tier caps at 100 emails per month with no overages allowed

Where they differ

Only the attributes on which Facebook Fundraisers and Postmark actually diverge.

Attributes where Facebook Fundraisers and Postmark differ
AttributeFacebook FundraisersPostmark
Pricing modelUnknownfreemium
PlatformsWeb, iOS, AndroidWeb
Founded2004Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Facebook Fundraisers

  • Campaign creation
  • Donation collection
  • Social sharing
  • Donation tracking
  • Team fundraising
  • Facebook Pages
  • Instagram
  • Messenger

Only in Postmark

Nothing recorded that Facebook Fundraisers does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Facebook Fundraisers

  • Business operationsnot Postmark
  • Productivitynot Postmark
  • Automationnot Postmark

Postmark

No use cases recorded yet. See the Postmark review.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Facebook Fundraisers

  • No donor email collection unless donor explicitly opts in, limiting donor stewardship and relationship-building
  • Slow payouts of 15-45 days for enrolled nonprofits, up to 90 days for unenrolled organizations
  • No recurring giving option after discontinuation in 2023, limiting lifetime donor value
  • Limited customization and branding control compared to dedicated fundraising platforms
  • Not available in European Economic Area countries as of July 1, 2024

Postmark

  • Free tier caps at 100 emails per month with no overages allowed
  • Basic plan ($15/mo) includes 10,000 emails then charges $1.80 per 1,000 extra; Pro and Platform tiers have their own lower per-1,000 overage rates ($1.30 and $1.20), so cost scales per email beyond the included volume
  • Custom high-volume pricing above the published tiers requires contacting sales

Pricing, plan by plan

Facebook Fundraisers

Free
  • Standard$undefined/mo
    • Donation collection
    • Birthday fundraisers
    • Matching donations on Instagram

Postmark

Free

No published plan breakdown. See the Postmark review.

Which should you pick?

Choose Facebook Fundraisers if

  • You need campaign creation.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want donation collection.

Choose Postmark if

  • You want to start without paying.

Questions people ask

Is Facebook Fundraisers or Postmark better?
Neither clearly leads. Facebook Fundraisers starts at Free and Postmark at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Facebook Fundraisers or Postmark?
Facebook Fundraisers starts at Free and Postmark at Free.
Does Facebook Fundraisers or Postmark run on more platforms?
Facebook Fundraisers runs on Web, iOS, Android. Postmark runs on Web.
Can I use Facebook Fundraisers for free?
Both have a free tier, so you can try either at no cost before committing.
What is Facebook Fundraisers best used for?
Facebook Fundraisers is most often used for business operations, productivity, automation. Of those, business operations and productivity are not what Postmark is typically brought in for.
What can Facebook Fundraisers do that Postmark cannot?
Facebook Fundraisers covers Campaign creation, Donation collection, Social sharing, Donation tracking.

Answered from the vendors’ own pages

Facebook Fundraisers: Are there any fees for Facebook Fundraisers for nonprofits?

Meta covers payment processing fees for 501(c)(3) nonprofits in the US, UK, Canada, and Australia. However, PayPal Giving Fund, which processes all donations, applies 1.99% + $0.49 per donation in the US. For eligible nonprofits, Meta covers these fees, so the nonprofit keeps 100% of donations.

Source
Facebook Fundraisers: When will I receive my donations?

Enrolled nonprofits receive donations within 15-45 days. Unenrolled organizations wait up to 90 days. Payouts go through PayPal Giving Fund.

Source
Facebook Fundraisers: Can I collect donor email addresses?

No. Facebook only provides the donor's name and donation amount unless the donor explicitly opts in to share their email during the donation process.

Source
Facebook Fundraisers: Does Facebook Fundraisers support recurring monthly donations?

No. Native recurring giving was discontinued in October 2023. Donors can only make one-time contributions.

Source
Facebook Fundraisers: What platforms can I use to fundraise on?

Facebook Fundraisers are available on Facebook Pages, Instagram, and WhatsApp for verified 501(c)(3) nonprofits in the US, UK, Canada, and Australia. Donors can contribute via donation buttons on posts, stories, live streams, and matching donation features on Instagram.

Source

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