Software · head to head
Business Wire vs FullStory

Business Wire
Software
Global news distribution and regulatory disclosure
- From
- On request
- Rated
- -
The short version
- Only FullStory has a free tier, so it costs nothing to try first.
- They diverge on capability: Business Wire covers News distribution, FullStory covers Session replay.
Where they differ
Only the attributes on which Business Wire and FullStory actually diverge.
| Attribute | Business Wire | FullStory |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | usage-based | quote |
| Free tier | No | Yes |
| Platforms | Web | Web, Mobile |
| Founded | 1961 | 2014 |
Identical on both: user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Business Wire
- News distribution
- SEC/SEDAR filing
- Multimedia support
- Tradeshownews
- News analytics
- Bloomberg Terminal
- Thomson Reuters
- Google Finance
Only in FullStory
- Session replay
- Heatmaps
- Conversion funnels
- User journey mapping
- Error tracking
- Frustration signals
- Search functionality
- Custom events
What people use each for
The jobs each tool is most often brought in to do.
Business Wire
- Earnings releasesnot FullStory
- SEC filingsnot FullStory
- Corporate announcementsnot FullStory
- Product launchesnot FullStory
- M&A newsnot FullStory
FullStory
- User experience analysisnot Business Wire
- Bug reproductionnot Business Wire
- Conversion optimizationnot Business Wire
- Customer supportnot Business Wire
- Product developmentnot Business Wire
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Business Wire
Nothing recorded yet. See the Business Wire review.
FullStory
- Free tier limited to 30,000 sessions per month, no 5,000+ monthly active user sites
- Personal email addresses cannot be used for signup; business email domain required
- Paid plan pricing not publicly listed, requires sales contact for quotes
- Free plan has no email support, only community-based assistance
- Mobile app analytics requires a separate add-on purchase
Pricing, plan by plan
Business Wire
On request- US Local$525/one-time
- Local distribution
- Online posting
- Basic analytics
- US Regional$875/one-time
- Regional distribution
- Wire services
- Enhanced analytics
- US National$1525/one-time
- National distribution
- Full wire coverage
- Premium analytics
- GlobalFree
- International reach
- Translation services
- Custom circuits
FullStory
Free- FreeFree
- 1,000 sessions/month
- 14-day data retention
- Basic analytics
- Business$undefined/month
- Custom sessions
- 3-month retention
- Advanced analytics
- Enterprise$undefined/month
- Unlimited sessions
- Custom retention
- Advanced privacy controls
Which should you pick?
Choose Business Wire if
- You need news distribution.
- You also want sec/sedar filing.
Choose FullStory if
- You need session replay.
- You want to start without paying.
- You work on Web, Mobile.
- You also want heatmaps.
Questions people ask
- Is Business Wire or FullStory better?
- Neither clearly leads. Business Wire starts at On request and FullStory at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Business Wire or FullStory?
- FullStory has a free tier; the other does not. Paid plans start at On request for Business Wire and Free for FullStory.
- Does Business Wire or FullStory run on more platforms?
- Business Wire runs on Web. FullStory runs on Web, Mobile.
- Can I use FullStory for free?
- Yes. FullStory has a free tier, so you can try it without paying. Business Wire starts at On request.
- What is Business Wire best used for?
- Business Wire is most often used for earnings releases, sec filings, corporate announcements, product launches. Of those, earnings releases and sec filings are not what FullStory is typically brought in for.
- What can Business Wire do that FullStory cannot?
- Business Wire covers News distribution, SEC/SEDAR filing, Multimedia support, Tradeshownews. FullStory covers Session replay, Heatmaps, Conversion funnels, User journey mapping.
Answered from the vendors’ own pages
FullStory: What does FullStory's free tier include?
30,000 sessions per month, 10 user seats, 5,000 server-side events per month, 1 year of session replay retention, and 1 year of product analytics retention. Session capture pauses when you exceed the monthly limit, though existing sessions remain accessible.
SourceFullStory: What features are excluded from the free plan?
Dashboards, configurable form privacy, Go-Live functionality, Streams, client-side rate hooks, mobile app analytics, and StoryAI are not available on the free tier. Email support is also unavailable; only community-based help is provided.
SourceFullStory: Can I use a personal email to sign up for FullStory's free plan?
No. FullStory requires a business email domain for signup; personal email services like Gmail cannot be used for free plan registration.
SourceFullStory: How does FullStory integrate with Slack?
FullStory's Slack integration allows individual users to send noteworthy sessions to Slack channels. Advanced and Enterprise plans can configure Alerts to receive notifications in Slack when user metrics exceed defined thresholds.
SourceFullStory: What analytics platforms does FullStory integrate with?
FullStory integrates with Segment, Mixpanel, Adobe Analytics, Google Analytics, Salesforce, HubSpot, and others. These integrations allow you to attach FullStory session URLs to events in your analytics platform for cross-platform correlation.
SourceRelated pages
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