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Zendesk Sunshine Conversations vs Ada

Zendesk Sunshine Conversations logo

Zendesk Sunshine Conversations

Software

Omnichannel messaging and customer engagement platform

From
On request
Rated
-
Full reviewWebsite
Ada logo

Ada

Software

Conversational AI platform powered by machine learning

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Ada has a free tier, so it costs nothing to try first.
  • Each has a real cost: Zendesk Sunshine Conversations cannot be purchased standalone; requires expensive Zendesk Suite Professional or higher plans; Ada pricing is not published anywhere and requires a sales conversation
  • They diverge on capability: Zendesk Sunshine Conversations covers Live chat, Ada covers Conversational AI.

Where they differ

Only the attributes on which Zendesk Sunshine Conversations and Ada actually diverge.

Attributes where Zendesk Sunshine Conversations and Ada differ
AttributeZendesk Sunshine ConversationsAda
Starting priceOn requestFree
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb, Mobile, SMS, Messaging apps
Founded20152016

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Zendesk Sunshine Conversations

  • Live chat
  • SMS messaging
  • Facebook Messenger
  • WhatsApp integration
  • Zendesk Support
  • Mobile app support
  • IOS support
  • Android support

Only in Ada

  • Conversational AI
  • Automatic resolution
  • Multi-language support
  • Analytics
  • Zendesk
  • Mobile support
  • SMS support
  • Messaging apps support

Both cover

  • Salesforce
  • Slack
  • API
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Zendesk Sunshine Conversations

  • Customer engagementnot Ada
  • Lead generationnot Ada
  • Customer supportnot Ada
  • Sales automationnot Ada

Ada

  • AI agents resolving customer queries over chat, voice and emailnot Zendesk Sunshine Conversations
  • Deflecting repetitive contacts before they reach an agentnot Zendesk Sunshine Conversations
  • Automating multi-step actions such as order lookups and returnsnot Zendesk Sunshine Conversations
  • Multilingual support across a global customer basenot Zendesk Sunshine Conversations

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Zendesk Sunshine Conversations

  • Cannot be purchased standalone; requires expensive Zendesk Suite Professional or higher plans
  • Low included monthly active users (1,000 MAU) and notifications (1,000) necessitate paid add-ons for most businesses
  • Custom implementations require developer resources for webhooks and API configuration

Ada

  • Pricing is not published anywhere and requires a sales conversation
  • Sold to enterprises rather than to small support teams

Pricing, plan by plan

Zendesk Sunshine Conversations

On request
  • Team$19/month
    • Chat + messaging
    • Basic features
    • Limited agents
  • Growth$49/month
    • Omnichannel
    • Advanced automation
    • Routing
  • Professional$99/month
    • All features
    • Custom workflows
    • Premium support

Ada

Free
  • FreeFree
    • Basic chatbot
    • Single language
  • Growth$100/month
    • Advanced AI
    • Multi-language
  • Scale$undefined/month
    • Enterprise features
    • Dedicated support

Which should you pick?

Choose Zendesk Sunshine Conversations if

  • You need live chat.
  • You work on Web, iOS, Android.
  • You also want sms messaging.
Zendesk Sunshine Conversations review

Choose Ada if

  • You need conversational ai.
  • You want to start without paying.
  • You work on Web, Mobile, SMS, Messaging apps.
  • You also want automatic resolution.
Ada review

Questions people ask

Is Zendesk Sunshine Conversations or Ada better?
Neither clearly leads. Zendesk Sunshine Conversations starts at On request and Ada at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Zendesk Sunshine Conversations or Ada?
Ada has a free tier; the other does not. Paid plans start at On request for Zendesk Sunshine Conversations and Free for Ada.
Does Zendesk Sunshine Conversations or Ada run on more platforms?
Zendesk Sunshine Conversations runs on Web, iOS, Android. Ada runs on Web, Mobile, SMS, Messaging apps.
Can I use Ada for free?
Yes. Ada has a free tier, so you can try it without paying. Zendesk Sunshine Conversations starts at On request.
What is Zendesk Sunshine Conversations best used for?
Zendesk Sunshine Conversations is most often used for customer engagement, lead generation, customer support, sales automation. Of those, customer engagement and lead generation are not what Ada is typically brought in for.
What can Zendesk Sunshine Conversations do that Ada cannot?
Zendesk Sunshine Conversations covers Live chat, SMS messaging, Facebook Messenger, WhatsApp integration. Ada covers Conversational AI, Automatic resolution, Multi-language support, Analytics. Both handle Salesforce, Slack, API, Web support.

Answered from the vendors’ own pages

Zendesk Sunshine Conversations: Can I buy Zendesk Sunshine Conversations standalone?

No. Sunshine Conversations is only available with Zendesk Suite Professional, Enterprise, or Enterprise Plus plans. It cannot be purchased as a standalone product.

Source
Zendesk Sunshine Conversations: What messaging channels does Sunshine Conversations support?

Sunshine Conversations connects 15+ messaging channels including WhatsApp, Facebook Messenger, Instagram, Telegram, SMS, and provides a Web Widget for on-site chat.

Source
Zendesk Sunshine Conversations: What are the usage limits on Zendesk Sunshine Conversations?

The base includes 1,000 Monthly Active Users and 1,000 notifications per month. Additional usage requires $50 add-ons for each 2,500 MAU pack or $50 for each 25,000 notification pack.

Source
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Related pages

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