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Software · head to head

Sendoso vs FirstPromoter

Sendoso logo

Sendoso

Software

Sending platform for direct mail and gifts

From
On request
Rated
-
FirstPromoter logo

FirstPromoter

Software

Referral tracking for SaaS and subscription businesses

From
$49/month
Rated
-

The short version

  • Each has a real cost: Sendoso pricing page lists four tiers, Starter, Core, Advanced and Enterprise, with no dollar figures and directs every visitor to talk to sales for a quote; FirstPromoter plans are capped by affiliate-driven revenue, so Starter at $49 a month stops at $5,000 a month and Business at $99 stops at $15,000
  • They diverge on capability: Sendoso covers Gift marketplace, FirstPromoter covers Recurring commission tracking.

Where they differ

Only the attributes on which Sendoso and FirstPromoter actually diverge.

Attributes where Sendoso and FirstPromoter differ
AttributeSendosoFirstPromoter
Starting priceOn request$49/month
Pricing modelsubscriptionUnknown
PlatformsWebWeb (SaaS)
Founded20162017

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Sendoso

  • Gift marketplace
  • Direct mail automation
  • Address verification
  • ROI tracking
  • Team management
  • Salesforce
  • HubSpot
  • Outreach

Only in FirstPromoter

  • Recurring commission tracking
  • Multi-tier rewards
  • Coupon attribution
  • Public leaderboards
  • Custom signup pages
  • Stripe
  • Braintree
  • Paddle

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Sendoso

  • Corporate gifting and direct mail sending platform for sales and marketing teamsnot FirstPromoter

FirstPromoter

  • Running an affiliate or referral programme for a SaaS productnot Sendoso
  • Tracking referral revenue through Stripenot Sendoso
  • Paying affiliates and issuing invoicesnot Sendoso
  • Multi-tier commission structures on the higher plansnot Sendoso

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Sendoso

  • Pricing page lists four tiers, Starter, Core, Advanced and Enterprise, with no dollar figures and directs every visitor to talk to sales for a quote

FirstPromoter

  • Plans are capped by affiliate-driven revenue, so Starter at $49 a month stops at $5,000 a month and Business at $99 stops at $15,000
  • Starter is limited to 1,000 affiliates, 3 campaigns and 2 websites
  • Multi-tiered commissions, invoicing and Stripe payouts require the Business tier
  • Fraud and refund protection, automated payouts, SSO and custom roles are Enterprise only, from $149 a month
  • There is no free tier, only a 14 day trial

Pricing, plan by plan

Sendoso

On request
  • EssentialsFree
    • Custom pricing
    • Gift marketplace
    • Basic integrations

FirstPromoter

$49/month
  • Starter$49/month
    • Up to $5,000/month affiliate revenue
    • 2 campaigns maximum
    • 1,000 affiliates maximum
  • Business$99/month
    • Up to $15,000/month affiliate revenue
    • Unlimited campaigns
    • Unlimited affiliates
  • Enterprise$149/month
    • $30,000+/month affiliate revenue
    • Unlimited campaigns
    • Unlimited affiliates

Which should you pick?

Choose Sendoso if

  • You need gift marketplace.
  • You also want direct mail automation.

Choose FirstPromoter if

  • You need recurring commission tracking.
  • You work on Web (SaaS).
  • You also want multi-tier rewards.

Questions people ask

Is Sendoso or FirstPromoter better?
Neither clearly leads. Sendoso starts at On request and FirstPromoter at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Sendoso or FirstPromoter?
Sendoso starts at On request and FirstPromoter at $49/month.
Does Sendoso or FirstPromoter run on more platforms?
Sendoso runs on Web. FirstPromoter runs on Web (SaaS).
What is Sendoso best used for?
Sendoso is most often used for corporate gifting and direct mail sending platform for sales and marketing teams. Of those, corporate gifting and direct mail sending platform for sales and marketing teams is not what FirstPromoter is typically brought in for.
What can Sendoso do that FirstPromoter cannot?
Sendoso covers Gift marketplace, Direct mail automation, Address verification, ROI tracking. FirstPromoter covers Recurring commission tracking, Multi-tier rewards, Coupon attribution, Public leaderboards. Both handle Web support.

Answered from the vendors’ own pages

FirstPromoter: Does FirstPromoter offer a free trial?

Yes, FirstPromoter offers a 14-day free trial with no credit card required. After the trial, subscription pricing starts at $49/month for the Starter plan.

Source
FirstPromoter: What are FirstPromoter's pricing tiers based on?

FirstPromoter pricing is based on monthly tracked revenue from your affiliate program. The Starter plan ($49/month) supports up to $5,000/month affiliate revenue with 2 campaigns, the Business plan ($99/month) supports up to $15,000/month, and the Enterprise plan ($149+/month) supports $30,000+/month.

Source
FirstPromoter: Which billing platforms does FirstPromoter integrate with?

FirstPromoter integrates with Stripe, Chargebee, Paddle, Recurly, and Braintree. The platform ties commissions to subscription billing events like renewals, upgrades, and cancellations.

Source
FirstPromoter: Does FirstPromoter support multi-level affiliate commissions?

Yes, FirstPromoter supports multi-level commissions tracking up to 3 levels deep, allowing affiliates to earn from their own referrals and referrals they bring in.

Source
FirstPromoter: Can I customize the affiliate portal branding in FirstPromoter?

Yes, FirstPromoter provides a white-label partner portal that you can customize with your domain and branding. However, FirstPromoter's logo appears on portal pages unless you upgrade to higher tiers.

Source

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