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Marketing & Analytics · head to head

Lucky Orange vs Attribution

Lucky Orange logo

Lucky Orange

Marketing & Analytics

All-in-one conversion optimization

From
Free
Rated
-
A

Attribution

Marketing & Analytics

First-party data marketing attribution platform

From
$2000/month
Rated
-

The short version

  • Only Lucky Orange has a free tier, so it costs nothing to try first.
  • They diverge on capability: Lucky Orange covers Heatmaps, Attribution covers First-party data attribution.

Where they differ

Only the attributes on which Lucky Orange and Attribution actually diverge.

Attributes where Lucky Orange and Attribution differ
AttributeLucky OrangeAttribution
Starting priceFree$2000/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWebWeb, Mobile, Api
Founded20122020

Identical on both: user rating (Not yet rated), category (Marketing & Analytics).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lucky Orange

  • Heatmaps
  • Session Recordings
  • Live Chat
  • Surveys
  • Form Analytics
  • Shopify
  • WordPress
  • BigCommerce

Only in Attribution

  • First-party data attribution
  • Multi-touch attribution
  • Privacy-compliant tracking
  • Real-time insights
  • Conversion tracking
  • Channel attribution
  • Custom reporting
  • API access

Both cover

  • HubSpot

What people use each for

The jobs each tool is most often brought in to do.

Lucky Orange

  • User experience analysisnot Attribution
  • Bug reproductionnot Attribution
  • Conversion optimizationnot Attribution
  • Customer journey mappingnot Attribution
  • Usability testingnot Attribution

Attribution

  • Marketing attributionnot Lucky Orange
  • ROI trackingnot Lucky Orange
  • Privacy-compliant trackingnot Lucky Orange
  • First-party datanot Lucky Orange

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lucky Orange

  • Session-based pricing scales poorly during traffic spikes or successful campaigns
  • Lacks A/B testing capabilities that competitors like Crazy Egg offer
  • Less privacy-focused than Hotjar for session recording data

Attribution

Nothing recorded yet. See the Attribution review.

Pricing, plan by plan

Lucky Orange

Free
  • FreeFree
    • 100 monthly sessions
    • 30 days data retention
    • Basic features
  • Build$32/month
    • 5,000 monthly sessions
    • Live chat
    • Heatmaps
  • Grow$72/month
    • 15,000 monthly sessions
    • All Build features
  • Expand$184/month
    • 50,000 monthly sessions
    • All features

Attribution

$2000/month
  • Starter$2000/month
    • Up to 5 channels
    • Basic attribution
    • Monthly reports
  • Professional$5000/month
    • Unlimited channels
    • Advanced attribution
    • Weekly reports
  • Enterprise$undefined/month
    • Custom implementation
    • Real-time attribution
    • Dedicated support

Which should you pick?

Choose Lucky Orange if

  • You need heatmaps.
  • You want to start without paying.
  • You also want session recordings.

Choose Attribution if

  • You need first-party data attribution.
  • You work on Web, Mobile, Api.
  • You also want multi-touch attribution.

Questions people ask

Is Lucky Orange or Attribution better?
Neither clearly leads. Lucky Orange starts at Free and Attribution at $2000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lucky Orange or Attribution?
Lucky Orange has a free tier; the other does not. Paid plans start at Free for Lucky Orange and $2000/month for Attribution.
Does Lucky Orange or Attribution run on more platforms?
Lucky Orange runs on Web. Attribution runs on Web, Mobile, Api.
Can I use Lucky Orange for free?
Yes. Lucky Orange has a free tier, so you can try it without paying. Attribution starts at $2000/month.
What is Lucky Orange best used for?
Lucky Orange is most often used for user experience analysis, bug reproduction, conversion optimization, customer journey mapping. Of those, user experience analysis and bug reproduction are not what Attribution is typically brought in for.
What can Lucky Orange do that Attribution cannot?
Lucky Orange covers Heatmaps, Session Recordings, Live Chat, Surveys. Attribution covers First-party data attribution, Multi-touch attribution, Privacy-compliant tracking, Real-time insights. Both handle HubSpot.

Answered from the vendors’ own pages

Lucky Orange: What is Lucky Orange's pricing based on?

Lucky Orange uses session-based pricing tiers. The Free plan tracks 100 monthly sessions; Build plan ($32/mo) tracks 5,000 sessions; Grow ($72/mo) tracks 15,000 sessions, up to Scale ($839/mo) for 300,000 sessions.

Source
Lucky Orange: Does Lucky Orange include live chat?

Yes, unlike pure heatmap tools, Lucky Orange includes live chat with canned responses, operator transfers, co-browsing, and typing preview in all paid plans.

Source
Lucky Orange: Can I get a 7-day free trial?

Yes, Lucky Orange offers a 7-day free trial with all features on every plan and no credit card required to start.

Source
Lucky Orange: Does Lucky Orange track session recordings?

Yes, Lucky Orange provides dynamic heatmaps and visitor session recordings showing customer behavior, including drop-offs in conversion funnels.

Source
Lucky Orange: How is Lucky Orange different from Hotjar?

Lucky Orange combines heatmaps with integrated live chat for real-time support, while Hotjar focuses more on feedback collection and UX research with better privacy defaults.

Source

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